1 Model Shouldice Hospital as a processing operation with products, attributes and resources.
2 What are its competitive priorities?
3 What kind of market has it chosen to focus on?
Shouldice Hospital follows the business model of focus on a single standardized service for a narrow target of consumers, rather than to provide customized solution (as in a general clinic or hospital). It focuses on providing quick, convenient, and reliable cure for external types of abdominal hernias. The Hospital uses its own technique, called the Shouldice Method and claims to provide relatively short post-operative recovery period.
Shouldice Hospital focus on hernia repair surgery which is mostly performed on males. Shouldice operation strategy
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There was profit sharing plan that kept all employees motivated
3) Another policy prevalent was that of job rotation in keeping the staff prepared to face crisis situations
Marketing techniques
1) The hospital has build a unique selling proposition by giving good quality at a low price
2) No active advertising but only interactive marketing through word of mouth.
3) The Hospital provided free services to the clergy and parents of hospitalized children. Hospital provided annual checkups free of charge to its alumni mostly occurred at the time of annual reunion.
Expansion and competition
No expansion was planned due to the fear of compromise in offered services.
5 We use Shouldice as an application of the process view. Discuss its strategic fit.
In the case of Shouldice Hospital, the product here is the actual surgery while the service offered is the expertise of the doctors, the dedication of the staff and the overall feel of the place that makes the patient comfortable and assists in the speedy recovery.
Process Structure
1) The input to this process flow is patient with hernia
2) The output / product from the process is the patient that undergoes actual hernia surgery with repaired hernia
3) Flow Unit : 30-36 operations are performed in the hospital with each surgeon performing 3-4 operations per day
4) Resources : 22 full-time and 18 part-time nurses; 12
After analyzing this information and reading through the case thoroughly, it would be quite difficult for Shouldice to perform 45 operations a day. They have limitations due to their operating rooms and the number of surgeons at their facility. According to the case, they have 12 full-time surgeons and only 5 operating rooms. Each surgeon operates on 4 patients per day so at most, the 12 surgeons can perform 48 total operations on a daily basis. Additionally, each operation takes 1 hour and since they only have 5 operating rooms, the maximum number of operations they can perform is 5 operations per hour. Operation time
Client outcome: have surgical area that show evidence of healing no redness, draining, or immobility _______________________________________________________
Since 1945, Canada based Shouldice Hospital has gained a reputation around the world for their primary performed surgeries and services in hernia repair. Shouldice’s main objective is to take the inconvenience of being diagnosed with a hernia and turn it into a quick and even enjoyable experience for their patients. This is all possible through Shouldice’s service delivery system, consisting of selecting patients that do not hold an overly complicated hernia in order to perform a superior surgical technique established by Dr. Shouldice. The patients endure an active stay to ensure a proper, speedy recovery, and a quaint estate resembling a country club accompanied with a pleasant staff and encouraged socializing with other patients that give them a unique experience. After the patient's stay, Shouldice Hospital invites them back for a yearly gala Hernia Reunion dinner to follow up and provide a complimentary hernia inspection. The lifelong bond that Shouldice has been able to establish and maintain display the above and beyond service they’ve given their clientele for decades.
The company can also differentiate itself from its competitors by offering the highest quality of treatment in specific areas by employing the best doctors from specific fields. For example, by recruiting the top brain surgeons in the country, the company can gain esteem in the field and an advantage over the competition. There is success and prestige in the healthcare industry that can be had by being able to provide top level procedurally specific care in high need areas such as cancer treatment, pain management and orthopedic surgery.
The sector, health, that I have chosen includes a variety of people from ranging from elderly too adult too teenagers, children and baby’s. A hospital is a health care institution which provide treatment for many diseases and conditions.
that was very painful. He went into surgery and explained that the hernia was more painful than
3. Yes, it would be morally justified for a surgeon to have provided the hernia surgery because who knows Roberta W. can survive the surgery. If there is no other option to helping Roberta W. hernia the surgeon should try their best and do the surgery. This option is way better than for Roberta W. to just sit there and refusing hydration at least the surgeon tried to help her. If we look at the teleological theory it says “denotes even if the act was wrong but the outcome turned out good then it is considered good.” So I think if surgeon don’t have any more option to help Roberta W.’s hernia they should just do the surgery because in the outcome who knows it can come out good. In case that this surgeon doesn’t do the surgery, there is millions of surgeon who would gladly do the surgery for Roberta W., it is 50/50 chance that she could die or
Shouldice Hospital is one where only external abdominal hernias are operated. The hospital has a unique “technique” for this which was developed by Dr.Earle Shouldice, the founder of the hospital. The hospital with its low cost solution, properly routine tasks, facilities for the patients and their visitors, high quality service, and best in industry doctors and staff had a competitive edge. The Shouldice Hospital in itself is not just a curing centre but a holistic experience for its patients, doctors, nurses and supporting staff alike.
Shouldice Hospital focus on hernia repair surgery which is mostly performed on males. Shouldice operation strategy
All surplus made in this organization is used in maintaining the company by upgrading them up to date such as purchasing the most contemporary equipment, preserving the facilities, buying most recent technologies, get more physician services, widening current physician services, after all these, whatever money is left goes to the charities. The medical screening only (MSO) of Banner Health is only meant to exclude life frightening situations. This procedure is followed by a discussion of financial services that notifies the patients of the copays needed by their insurance companies before moving to a comprehensive care at the emergency departments. "Banner healthy has come up with organizational efforts of approaching health care quality and safety, reduction of patient errors, and patients’ contentments while continuously rolling its operating cost" (Kirkman-Liff, 2004). In the facility that I work, the managers and leaders always try to come up in a more comprehensive and productive ways to help the nurses in providing quality care to all our patients and at the same time make profit because it is a profit oriented organization. The latest trend of care is rendered to make them happy and attract more customers.
When an organ or fatty tissue is squeezed through a weak spot in the connective tissue or surrounding muscle is called hernia. There are two ways to treat a hernia such as traditional hernia repair and Laser hernia treatment. Hernia is treated with modern techniques is called Laparoscopic hernia or Laser hernia surgery. A hernia is noticed as a lump or a bulge in the affected site. The bulge formation under the skin is due to the abdomen inner lining pushes through the fragile area.
In contrast to tangible dominant offerings that can be felt, tasted, and seen, the healthcare services that are offered by the hospital can be categorized as intangible dominant. This intangible service is largely characterized by interactions with healthcare professionals, education on health conditions, and ultimately a better quality of health. Though the offering is primarily intangible, if the hospital is to be successful they should integrate a few tangible aspects to the offering. If the end goal of the service is to tend to the needs of the patient’s health through a primarily intangible offering, tangible elements such as medical equipment,
A hernia is any condition in which the viscera protrude through a weak point in the muscular wall of
Modern society has developed formal institutions for patient care. The hospital a major institution offers considerable advantages to both patient and society. Number of health problems requires intensive medical treatment and personal care which normally can’t be available in patients home or in the clinic of a doctor. This is possible only where a large number or professionally and technically skilled people apply their knowledge & skill with the world class expertise advanced sophisticated equipment and appliances. The excellence of hospital services depend on how well the human and material resources are utilized to promote patient care.
A Canadian hospital specializing in hernia operations is considering whether and how to expand the reach of its seraices,