Singapore Package Destination : Singapore Essay

On the 9th of February 1942, three divisions of Japanese soldiers landed in Singapore, which was at the time a major British military base and presence in the Pacific. Six days later, over 90 000 British, Australian and Indian troops were forced to surrender. It had been believed that Singapore guaranteed the security of Australia during the war, consequently, the fall of Singapore opened Australia to invasion. The fall of Singapore was significant in causing relations between Australia and the United States to increase as in lieu of Britain’s inability to provide economic and military assistance when it was required most, the United States’ capability to provide what Britain could not was instrumental in strengthening bonds.

The Fall of Singapore to the Japanese happened on the 15th February 1942 and is thought to be one of the greatest defeats in the entire history of the British Army and most likely Britain's worst defeat in all of World War 2. Singapore was considered to be a major part of the British Empire and it was thought to be as strong as a fortress. Improvement's to Singapore as a British military base had only been completed in 1938, a mere 4 years before the fall of Singapore.

* Variable costs: Assumed from exhibit 6. It will increase the same 8% as the variable revenue.

In this paper I will present my research results regarding Singapore, as well as draw the picture of its marketing environment. I will include the information about the location, climate, population, religion and culture, official spoken languages, state of economy and level of technologies, political and legal systems, level of competition and potential for economic growth. In the conclusion I will highlight advantages and disadvantages of the Singapore marketing environment.

In the poem “Singapore” by Mary Oliver, there is a very important lesson of social acceptance. The poet speaks of encountering a woman in an airport bathroom stall, cleaning an ashtray in the toilet, and the disgust that she first feels towards this woman and her job. The speaker does however, express that she moves past the judgment that she first feels towards the woman in the stall. She imagines parts of nature and wishes to put the woman in a beautiful place in life. In this poem, the poet uses imagery, connotation, metaphor and symbolism to describe what she is really seeing compared to what she is imagining and would like to see.

With a tax rate of 30% and an average fair rate of $205, Springfield Express will need 38,929 passengers per month to generate an after-tax profit of $750,000.

People have the tendency to make snap judgements. Not only will they judge quickly but they tend to judge by viewing life through a clouded lens smudged by stereotypes. It is when we observe a situation without bias that we are able to consider an individual and make fair judgement of their character. Mary Oliver’s Singapore is a poem that focuses on class. It depicts the revelation of a middle class woman and how the interaction and observation with a lower class woman’s work changes her belief on assuming a character by the general assumption for their class. In Singapore, Mary Oliver uses persona, imagery, and irony to show the theme of stereotyping character by class level and the recognition of individuals.

As a result of the lease transaction, the company will be assessed on annual rent payment an annual VAT amount of $ 93K. Additionally, it is minimal taxable income will be increase by 44K due to the increase in the operating expense as result of the inclusion of the rent expense, which would result in an additional income tax liability of $13K.

HK Express Airways is an airline under HNA group, which operates as a Low-Cost Carriage (LCC) since October 2013. It now has a larger impact on travel and market situation. It competes to Cathay Pacific and its subsidiary and other airlines to attract both domestic and regional passengers.

The history of Singapore is rich with surprising twists, bendy turns and wondrous triumphs. A very long, long time ago during the 14th century, a small but strategically located island that had once been named “island at the end of a peninsula” then changed to Temasek (“Sea Town”) then to Singapura and eventually to what it is now known as Singapore. It got the name Singapura from a prince from Palembang who was on a hunting trip when he caught sight of an animal he had never seen before. Taking this as a good sign he founded the city where the animal had been spotted giving it the name “ The Lion City” or Singapura or so the legend says. The city was ruled by 5 kings and was located at the very tip of the Malay Peninsula, which is the

The fixed cost of VG is about $150 million. The cost for the trip is expected about $100 thousand to $130 thousand per person, so the contribution is from $100 thousand to $70 thousand per traveler. The break-even points of VG are expected to fluctuate from 1500 to 2143. This means that in terms of conservative analysis, VG can get profits only after 2143 customers enjoy the suborbital trip. While the optimistic way showed that the necessary amount of customers is only 1500.

In this essay we look in-depth on how government strategies and economic policy play a crucial role in the success of High Performance Asian Economies (HPAEs) during 1960 to 1990 (World Bank 1993).There are eight countries within HPAEs: South Korea, Taiwan, Hong Kong, Singapore, Thailand, Malaysia, Indonesia and Japan. Its economic development has significantly rise that it was name ‘East Asia Miracle’ (World Bank, 1993).

Its leading premium product name remains as an important differentiator among the industry. SIA is famous for delivering quality service. The airline’s air stewardesses, also known as the Singapore Girl, dressed in the unique “Sarong Kebaya”, is a key element of SIA’s product differentiation strategy. Through branding they have conveyed the message that Singapore Girl implies the symbol of world-class service experience. Quality service has become a strengthen factor for SIA, their strong brand name has given them the chance to charge a best for their products due to the additional value that consumers gain on the service that SIA

The Republic of Singapore celebrated its 42 years of independence in year 2007. Situated at the southern tip of Malaysia, Singapore currently holds a population of 4.68 million as of June 2007. At 704.0km2, it is ranked 4th in the world for its population density. During the past four decades, the economy as measured by real Gross Domestic Product (GDP), multiplied by over 20 times (Ghesquiere, 2007, p.11). As a small and extremely open economy, Singapore long term survival is very much dependent on the ability to maintain its viable position and remain afloat in the sea of global competition (Mun Heng et al, 1998, p.14).

Not too long ago, the Singapore government cooperated with Indonesia to develop cruise ship tourism as Singapore is enjoying a cruise tourism boom (The Jakarta Post, 2011). This collaboration boosts economic bilateral ties and tourism. Previously, the Singapore government also backed entrepreneur Ong Beng Seng’s bid to