Introduction :
Sirius XM Holdings is an American broadcasting company that provides three satellite radio and online radio services operating in the United States: Sirius Satellite Radio, XM Satellite Radio, and Sirius XM Radio. The company also has a Canadian subsidiary called Sirius XM Canada, an affiliate company that provides Sirius and XM service in Canada. At the end of 2013, Sirius reorganized their corporate structure, which made Sirius XM Radio Inc. a direct, wholly owned subsidiary of Sirius XM Holdings, Inc . Sirius XM Radio was formed after the U.S. Federal Communications Commission (FCC) approved the acquisition of XM Satellite Radio Holding, Inc. by Sirius Satellite Radio, Inc. on July 29, 2008, 17 months after the companies first proposed the merger.The merger brought the combined companies a total of more than 18.5 million subscribers based on current subscriber numbers on the date of merging.The deal was valued at $3.3 billion, not including debt .Through Q2 2016, Sirius XM has 30.6 million subscribers.
The proposed merger was opposed by those who felt a merger would create a monopoly. Sirius and XM argued that a merger was the only way that satellite radio could survive .
Industry overview :
This industry consists of broadcasting stations, networks and syndicates that transmit audio programming through AM, FM and satellite radio channels. The Radio Broadcasting industry excludes operators that function solely online
Over the past five years, the Radio
Having secured installation deals with automakers including Chrysler, Ford and BMW, Sirius launched the initial phase of its service in four cities on February 14, 2002, expanding to the rest of the contiguous United States on July 1, 2002.
The Canadian cellular service’s industry is comprised of approximately 15 cellular providers. These operators employ approximately 16,000 individuals and generate more than CAN$10B in revenues annually, which represents almost 30 percent of the Canadian telecommunications market. The Canadian wireless industry has been experiencing an annual growth rate three times that of any other Canadian telecommunications sector. This is very significant as Canada is in the top 10% in the world for broadband penetration.
Broadcasting has a strict regulated radio spectrum, where as cable has no limit on how many channels can be delivered to a home, nor the amount of cable
The National Association of Radio and Television Broadcasters (formerly known as the National Association of Broadcasters) is a trade association of the radio and television industry, organized in 1923. The NARTB provides industry services relating to labor, public and government relations, engineering, research and legal developments. On May 1, 1955, membership included 1,234 AM (amplitude modulation) stations, 327 FM (frequency modulation) stations and 3 national radio networks, Columbia Broadcasting System, Mutual Broadcasting System, and National Broadcasting Co., Inc. On the television side, the National Association of Radio and Television Broadcasters had 267 television stations as members and all 4 national television networks, American Broadcasting Co., Columbia Broadcasting System, DuMont Television Network and the National Broadcasting Co., Inc. . . .
"Sirius XM Has a Monopoly on Satellite Radio, a Growing Subscriber Base, and Loads of Free Cash." Bamboo Innovator. 24 Nov. 2013. Web. 28 June 2015. .
The National Association of Broadcasters association membership connects people, products, and services in digital media. Over-the-air radio and television broadcasters receive exceptional legislative and regulatory advocacy representation. NAB members also have access to industry resources and information, event discounts, networking opportunities and career development programs. NAB Associate and International Membership is designed exclusively for companies and individuals worldwide that provide products
The government of the federal radio commission was also given the power to grant or deny license if the radio station got to go on the air or if they were using profane language. Even though the FRC was given the power to decide if the radio station was using the appropriate language, they did not have the same power over the advertisements that many radio stations such as NBC and CBS sold air time to famous movie stars, musicians , singers and comedians to advertise products that would appear later on their shows.
b. New stations also do well because of television, for years people have relied on news stations such as Fox and ABC and their broadcast to provide them with current events from around the world.
Rogers Groups vary in height and weight generally ranging from about fourteen to twenty-three inches high and ten to fifty pounds. One should note, however, that a few of Rogers' commercial groups were much larger, as tall as 49" in one case.
I choose Cumulus Media, Inc. as a strong competitor because they have the domain of a lot of radio stations. They are the second radio station ownership group in United States. They owned and operates more than 460 stations in 90 markets in the country. Cumulus has created group of stations that acknowledge cost reserve funds through shared managerial and deals
Sirius XM satellite TV for PC Radio is an American broadcasting business enterprise that gives three satellites TV for PC radio and online communication services running inside the U.S.A. Sirius satellite TV for PC Radio, XM Satellite Radio, and Sirius XM Radio. The business enterprise additionally has an initial funding in Canada called SiriusXM Canada, an associate-employer that gives Sirius and XM provider in Canada. At the end of 2013, Sirius reorganized their company structure, which made Sirius XM Radio Inc. a right away, utterly owned subsidiary of Sirius XM Holdings, Inc.
Bargaining power of suppliers – Suppliers for Sirius XM are the content providers of music and various other programming. Before these two companies operated as a single entity, these providers had an advantage to push up the negotiations for content in demand and during 2002-2007, executives from both sides understood they were paying through the nose to achieve the right and desired content. However, post-2007 once the sole entity in satellite radio arena started pushing for hard bargains, being the sole purchaser for so many subscribers and for being assured of generous fees, the channels had to get their contracts rented at lower fees. This has allowed Sirius XM to lower its per subscriber cost incredibly which now stands at $0.76 in 2016.
The decision to sell the shared faced strong opposition from Hershey employees, local businesses, and politicians. The community did not want foreign company to take over Hershey Company due to the legacy of Hershey involvement in the community will be compromised and many jobs might be lost.
Tesla Motors Incorporated, an American company that designs, produces, and sells electric vehicles and their electric components, has become one of the fastest growing car companies in recent history. The company’s main goal was to start creating electric vehicles that were accessible and affordable to the public. Founded in 2003 and taking off successfully by 2009, Tesla Motors started selling the first mass-produced vehicle to use lithium-ion battery cells and hold a range of greater than 200 miles on just one charge. Along with building their own electric vehicle models, Tesla also builds electric powertrain components for vehicles from other automakers including cars such as the Toyota RAV4 electric vehicle. Tesla has begun to maximize
Through the Federal Communications Commission, all stations are to be licensed and maintain a file that documents what the station has done to operate in the public interest. There are also radio regulations that help to make this possible. The Radio Regulations is an intergovernmental treaty. It conforms and coordinates the activity of the telecommunication networks. It keeps different frequences from different radio services from mixing together. Transmitters are to be observed by radio stations, and procedures are done to ensure technical compatibility. It basically helps to better the development of communications technology. These regulations are accomplished through the International Telecommunications Union (ITU).