Situational Analysis: XYZ Express Kota Bharu Branch)

This report largely focuses on constructing a situational analysis of Qantas Airlines. An organisations situational analysis refers to an analysis that consists of ascertaining the key factors that will be used as a basis for development of marketing strategy. (Elliot 2014). Situational analysis consists of the environment analysis (both internal and external environment), competitor’s analysis and finally the swot analysis.

Every business sends out and receives a large number of letters, notices, circulars, telegrams, memoranda reports, statements, pamphlets, enquiries, etc. The mail centre ensures a continuous interaction between internal staff and external customers/ suppliers. It helps the business to establish and maintain contact with customers, suppliers, and others concerned. 
In order to ensure prompt and efficient handling of post, the mail centre system should be planned and organized, with laid down procedures. Due to the importance and the vital role played in the organisation of the post,

The situation analysis is where you have to clearly demonstrate that you understand the company and its current situation. The two parts to this analysis are the Overview, which is a tightly focused summary or size-up of the company; and a SWOT Analysis, which is an analysis of the company’s ability to handle the current problem.

The increased number of IT investment is applied in organization. It is clear that information technology has become the competitive fact in world business. Collaboration is the new trend in business world. No one can deny the importance of information technology application. Besides the profits outcome, the impacts of information technology deployment also create commitment, trust and value. Advanced information system can improve each steps of business process. It enables people to share information, performance task simultaneously and making decision efficiently. IT companies designed different products to satisfy each step of business operation in terms of manufacturing and human resources. Seminole should apply this new IT infrastructure to business operation. Firstly, company can use the transaction processing systems (IPS) to keep track of all business activities and transaction of the organization such as payroll and employee record keeping. IPS also shows all information from internal and external operation. Secondly, Business intelligence systems are designed for decision-making support. Management information system (MIS) is a system that helps managers to keep track of company performance status, which purposed for decision-making and evaluation. Decision-support system (DSS) is purposed for future business decision-making. Thirdly, Enterprise application systems are designed for integrating business process from different functions, such as supply chain

This case study is talking about a small city has one company named Staircase Production Company (SPC). The company focuses on quality and responses customer demand, nevertheless their problem in operations as a result, high costs and late deliveries. Until, Dean Hammond became to a new general manager that wanted to improve the operation in the correct way. Dean pointed out the

A business process combines manual and automated tasks that ultimately add measurable value to a product or service. A model for business model diagram of these manual and automated processes is a picture of the business process works as is or should work in the future to be. To develop an effective application that optimally supports the business process. Business process analysis identifies bottlenecks in efficiencies disconnects and other problem areas. Developers need solution functional and non-functional requirements to develop or modifying application. A good business process implementation will increase the visibility of the company’s activities making it easy to monitor and control the critical business processes of the company. It provides management with an increased ability to identify bottlenecks, make improvements that needed and reassigned resources to meet customer demand. It also provides an increased to identify further areas of optimization that will provide customer satisfaction or lower transaction

First, in aspects of personal selling this cost will be deducted out of the salesperson’s salary whereas all sales personal receive the same amount of salary. Next, the order processing is role of businesses to deliver consumer products accurately when and where the consumer wants the product is beneficial to retail grocery stores, supermarkets and Foodservice wholesalers. Making deliveries order processing top priority will provide the Cooper Company the fortitude to create competitive prices as well as, make deliveries in a cost-effective manner (Sabri, E. H., Gupta, A. P., & Beitler, M. A. 2007).

Presently, mail arrives at the processing plants in a variety of different arrangements which makes it difficult to sort and handle in a timely manner. To avoid mail being sorted manually and on a case-by-case basis at the plant, mail needed to be properly segregated and tagged in a consistent manner. By doing that, mail could easily be sorted and sent to its next destination in a much more timely fashion, which is absolutely critical in the courier business. In essence, the purpose of the project was to assure quality mail was arriving at the processing plants to save time and increase process efficiency. The objectives were to increase the speed in which mail flows through the various facilities and to decrease the amount of mail that needs to be manually sorted at the plant, all by harnessing the power of standardization.

The essence of the situation analysis is taking stock of where the firm or product has been recently, where it is now, and where it is headed. The situation analysis is the first of three steps in the planning stage.

This report is concerned with situational analysis in CBA. This analysis is important part of marketing plan.

courier business is totally based on and its important that the market should be in the good

TWOS is a planning tool used by managers to strategize and position their business in the order that assures sustained positive performance. TOWS is simply an inverted SWOT common used on analyzing performance and position of businesses. while SWOT begins with strength, weakness, opportunity and then threats faced by a business, TOWS matrix of business analysis begins with threats, opportunities, weaknesses then strengths faced by a business in that order. Under TOWS matrix of business analysis, threats and opportunities categorize as external environment factors that affect the business in particular ways (Koontz and Weihrich 112). Strengths and weaknesses usually categorize under internal environment that impact a business in particular ways.

SCM can be divided into three main groups: purchase, manufacture, and transport (Thomas et al., 1996). The focus is on transportation. There are different modes of transportation. These modes of transportation fall under three basic types and they are: land (road, rail and pipelines), water (shipping) and air. Transportation plays a connective role among the several steps that result in the conversion of resources into useful goods for the ultimate consumer. It is the planning of all these functions and sub-functions into a system of goods movement in order to minimize cost and maximize service to the customers that constitutes the concept of business logistics. The system, once it’s put in place, must be effectively managed (Fair & Williams, 1981). What are the advantages and disadvantages of these modes of transportation in logistics?

How is process improvement important to achieving transportation excellence? How might process improvement be extended to other areas of logistics planning?

To establish whether JKB is competitively positioned to tackle the evolving and increasing challenging business environment hence recommend the way forward, a situation analysis must be conducted. This analysis aids in collecting essential information about the organization internal and external factors. Keen interest should be placed on these factors since they have the capability of adversely affecting an organization; they can create or on the other diminish, or altogether destroy the chances of an organization attaining competitive advantage.