Smart Steering Support Essay

The major threats that we can discern is the fact that the technology is revolutionary in itself and that those types of technological advances are most of the time adopted by early visionaries. Furthermore explaining the technology to potential clients can become a challenge because the clients themselves don’t know what they are looking for and might also not be willing to consider the expenditures involved in such a project.

We evaluated our company’s position in the industry, and found ourselves in an excellent starting position to further develop our products and match them to the industry’s needs. Our market share is adequate and we can advance further with our strategy improve and reposition our products in the coming years. We have underutilized capacity, which we intend to improve, while increasing automation to reduce costs. We have plans to improve our promotion to improve product awareness and with the appropriate product lines we will increase price to improve margins and better align our high-end product image. Our current financial position is optimistic, showing our leverage (Assets/Equity) at 2.0, when our goal is to maintain 1.5-2.0 overall. By utilizing the analysis tools we are learning what elements are driving demand, how to effectively tailor our products through R&D, how best to adjust our marketing and pricing, while lowering input costs, in order to improve margins and to ensure our stakeholders are all satisfied.

Self driving trucks are a raging topic in today's society. The thought of a vehicle that can drive without a person behind the wheel is amazing within itself. Companies like Otto, Volvo, Daimler, and Peterbilt are sponsoring this idea. The rumor of self driving trucks has been going around for awhile now but people are finally taking action.

It seems that the companies, who obtain these technologies, obtain a significant head start in the industry.

in which the technology will be utilized” (Karahanna et al., 2006, p. 782). Diverse studies

Next, the actual money that spent on this project is far exceed the budgeted amount. To date, it spent 12.55 million more than expected. However, this is not the end, there are still two testing remains incomplete which will cost company more to finish them. Regarding to each items, the item that results in the most unfavorable result is the software development that cost the company 12.90 million more to finish development. We should also notice that the items far behind the schedule are all related to the software. This tells us that the company is extremely not good at developing software. This may due to the sudden change from the medium segmentation focus to the high end products. I would initially recommend the company to have a joint venture with the other high end company to implement this project. However, as the project is almost done, the most important thing is how to promo this product that makes it profitable or at

As our company thrives to push our product, the Electronic Car Seat, there are various issues as well as opportunities that we have encountered. First let us look at the issues.

The technology can be and will be improved every day. Continuous testing and research and development will keep us ahead of the curb as well as having the right people to engineer solutions. As a small firm taking on big industry we expect the reward to be great. The fact that our brand has not been around for generations will be a hurdle to get across. Good business is good business and if we take care of

future, however the demand and knowledge for these types of products is not as well-known as

In response to this problem, the purpose of this paper is to increase awareness of the possibilities of investments in research devolvement, along with success stories of companies who have seen success in taking on new technology, along with that discussing strategies that can help the business succeed before adapting technology and after adapting new

Using existing organizational systems often means completely missing the boat on the real customer and his real needs. This is the customer who values the products as a breakthrough. Products are frequently under-appreciated by firms when the new product is based on an existing platform. This leads to a wait and see attitude and the product is not given adequate support and often under-priced.

building a product for the Users as we are not making a product for ourselves. If we build a

First and foremost, Ian Linton stated that, development teams that work on new products or improving the existing ones should take account of customer needs by reviewing market research or customer feedback. However, teams dominated by technologists or engineers may focus on product features that are attractive or interesting to them but not necessarily important to customers. The result is likely to be a product that may lead competitors in terms of features and performance but has little appeal to the market. The revenue from the new product is therefore unlikely to cover the costs of development, making it a poor

5. How can we deliver the value of the new product to meet our customer expectation

At the final week of Innovation & Enterprise I EE3031 module, I finally learned the process of conceptualizing and designing a product which involves technology. Leadership, teamwork and communication should be part of education as it not only enhances interpersonal skills but real life skills. In addition, presenting to an audience was key to gaining interest for a new development product.