The Advancement of Selected Brands of Smartphones in the Philippines
Submitted by:
Trisha Marie S. Daza
Rachel A. Dela Cruz
Alfredo Ross G. Duran Jr.
Alyssa Chriseth C. Honrado
Mary Novelyn B. Ledesma
A research paper submitted to
Professor Ernesto P. Fajardo as a partial requirement in the course of Technical Writing
October 3, 2014
Far Eastern University-Makati
Makati City, Metro Manila
Approval Sheet
This term paper has been presentedby Rachel A. Dela Cruz, Mary Novelyn B. Ledesma, Alyssa Chriseth C. Honrado, Trisha Marie S. Daza and Alfredo Ross G. Duran Jr. This research paper entitled “The Advancement of Selected Brands of Smartphones in the Philippines” is a partial requirement of the course of
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It is become more powerful than using some other miniature computers like netbook and it is the kind of cellular phone that is more advance compared to ordinary cellular phones..
According to Rysavy (2010), a smartphone is a clever device with high-quality services that is portable, user-friendly, interactive and most importantly beneficial. Smartphones have made it possible to make simple task easy and accessible but has also made it a target to malware developers. And while smartphones are great weavers of communication it can become a nuisance to those who value face-to-face communication. Currently, the smartphone industry in the Philippines is rapidly growing due to the emergence of technology and communication needs of the society. There are two major Smartphone brands have emerged as competing brands: Samsung and Apple.
With the invention and launch of the iPhone and Samsung, it started a boom of smartphones throughout the world. Different manufacturers strive to prefect the perfect phone in order to commend their dominance in the smartphone industry. A perfect phone nowadays does not only include the actual notion of communicating with someone but has to have internet, games, a high definition camera, built in music application, a GPS, a video call function and much more. Even with those features it has to be user friendly, small enough to carry around but also big enough to use the services to its full potential. With the invention of the
Thesis: The last resort for children without parents should be foster care. COUNTER ARGUMENT TS: Adaption gives the child a sense of belonging. CD1: Having a family that wants the child makes the child feel whole again.
In the article, ‘Hooked on Our Smartphones’ by Jane E. Brody, Jane explores the current state of life about the interaction of people with smartphones and the impact of the smartphone era on social interactions. They published the article on January 9th, 2017 in The New York Times. The article profoundly explores how life has changed in the era of digitalization killing social interaction to a great extent and making life a somewhat alienation from the communication that used to exist before.
Over the last decade, electronic-based companies such as Samsung and Apple have collaborated with cellular-phone carriers, and have studied the average consumer to find endless ways to improve the cellular phone. As a result, the smart phone was born. With their ability to provide users with instant access to communication, entertainment, Internet access, calendar, news, social media, and much more, the smart phone revolutionized and shifted the path of modern technology. In 2006, Apple began this revolution with their release of the iPhone. Being the first proper smart phone, many other companies attempted to mimic the unbeatable features and technology that Apple had included with the iPhone.
According to an article, "Donald Trump: Product Placement President?", in the Forbes journal, Trump no longer has his personal authenticity show. The article makes the reader imagine President Donald J. Trump giving his inaugural address in a chilly afternoon as a way of explaining the reason why he does not own a reality show anymore. The article claims that Trump shared with his novice co-creator, Mark Burnett the product placement fees that averaged $15 million per episode. Trump is famous for his reality show on the lucrative product placement but according to the article, he is eyeing
The device commonly regarded as the first to realise widespread success in the smartphone market was the Blackberry. However the handset, referred to as the ‘crackberry’ (Middleton, 2007) after the feeling of addiction many users felt towards it, was quickly joined in the market by companies such as Apple and Samsung. The intriguing market seems to be constantly evolving and is still an emerging market subject to multiple market forces. Many economic theories can be applied to this market including Monopolistic Competition, Platform Competition along with Network Effects and Tipping Points. The market has seen the evolution of smartphones from a keyboard based device with closed operating systems into thin, touch
Competition in the smartphone world is quite aggressive to say the least. With numerous players, differentiated market segments and shorter product life cycles. This essay will look at the position of the market, the level of competition amongst the major players in the smartphone world, and the economic advantage Samsung possess. Further, it will seek to define who is in the greatest position now to lead the smartphone market moving forward. Samsung will need to continue to gain profit while simultaneously maintaining sustainability and innovation through the proper management of: planning, leading, organizing, controlling, and innovation.
There are many competing brands of smart phones and Samsung has reported a decline of profits in 2014. Information from GSM arena shows than Samsung released 54 new phone models in 2014 , compared with 24 by HTC , 11 Motorola and 2 by Apple, leading to increased production costs and lack focus on a specific customer segments thereby losing some of its competitive advantage (GSM Arena , 2015).The lack of popularity of its own OS (Tizen ) and dependence on Google’s Android platform makes it vulnerable on google to develop an “ecosystem”. There are component integration issues as well as loss revenue from potential App sales (Strategic Mangement insight , 2015). Negative publicity from litigation due to patents are likely to continue as technology patents are vague and Samsung with is large portfolio is likely to infringe on some of the patents (Tibken, 2014).
Smartphone market is fast-moving and very high competitive due to intense competition between two big smartphone producers, Apple and Samsung. At the beginning, Apple dominated this market solely by introducing a new innovative type of smartphone by Steve Jobs that has revolutionized people lifestyle and mobile industry. A few years after launching iPhone, a new fast following competitor, Samsung came into this market, and their sales have outperformed Apple from the year 2011 (According to Chart A1 in Appendix). In term of developing their product, Samsung has created its products by following Apple’s technology since the beginning of producing its smartphone, therefore there are many patent lawsuits between them. Since Steve Job passed away, Apple has continued to develop its core competence, which is an innovation of new type of smartphone that could help them to take back their market share from its rival, Samsung. Nonetheless, the competition between Apple and Samsung will still continue intensively in the future.
1. Why did most of the early PDA companies fail, even if they had innovative and sophisticated product design?
Throughout this essay I will explain why I believe that over time the smartphone market will become much more focused on the platform of which the devices are built around and less focused on the actual hardware of the phones. I will be explaining these points based on my understanding of economics thus far in my studies as well as researching to find points to support my arguments I put forward throughout the essay. The smartphone market is currently being dominated by many firms making this a monopolistic competitive market. The market became very popular in 2007 when Apple who, in August 2015, was recorded with a market share of 13.9% (IDC: Smartphone vendor market share) brought out the iPhone. Apples biggest rival is Samsung and Samsung was recorded with a market share of 21.4% at the same time who currently is the leader of the worldwide market. Google created the Android operating system (OS) in which Samsung currently uses. However, Samsung is not the only firm that uses Android OS as the platform for their smartphones, Google provides the operating system to other firms such as LG, HTC and Motorola.
The technology enterprise has always been a ‘dog eat dog world’ especially in the mobile phone sector. Apple has long been the top dog holding over 50% of the market share in America; however, overseas that has not been the case. Samsung now holds a 23.3% world market share, which dwarves Apple’s 14.7% that had dropped from 18.2% in just the last quarter according to IDC (International Data Corporation). When determining what is the right phone for you the most important factors to consider are the display, because you are constantly looking at it, the operating system, because it is what the phone operates on to give you the default graphical display, and of course the price because money trees don’t just grow in anybody’s backyard. After a thorough investigation of the Samsung Galaxy S8 and the Apple iPhone X, the superior display, more optimized operating system, and the significantly cheaper price tag allow the Galaxy S8 to surpass the iPhone X and become the top dog.
The first mobile phone was introduced in 1983. Smartphones gained popularity with the release of the IPhone in 2007 (Seward). Smartphones are a huge technological advance, and have transformed our lives in a variety of different ways. Not only are smartphones the most popular form of communication around the world, but with access to the internet, nearly any information that is needed is in the palm of your hand. You have the ability to send and receive phone calls, text messages, access to social media and numerous applications that can be installed onto your phone. Smart phones have become a large part of our lives and are used on a daily and often hourly basis. While smart phones sound like a dream come true, they have proven to have a huge negative impact on our lives. At what point, do we put our phones down and realize the damaging effect they have on society.
Apple and Samsung are the major competitors in the smartphone field. We would, like to discuss why they’re leading and conclude which one is better. In the electronic industry these two companies fight are considered as the highest massive ever. They mainly clash for brand image and brand reputation but any consequences regarding this fight, the impact should be faced by both these companies in terms of brand reputation loss and also the loss of huge amount of money over the litigations We would like to discuss the following,
Smartphones are one of the latest technologies of science and electronics. A smartphone works with an advanced operating system and is equipped with certain features. Smartphones look like other simple phones, but they must satisfy a certain criteria in order to qualify for the status of
With all the capabilities and features that smartphones can offer, it is no wonder that the industry continues to grow on an annual basis. In fact, by next year it is estimated that there will be 2.6 billion smartphone users worldwide; that is a third of the world’s population (Statista). With a potential customer base like that, it is very important for an industry leader such as Samsung to have facilities in place that can manufacture and produce a high volume of smartphones.