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Social Medi Marketing Considerations For Small Business Essay

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Social Media: Marketing Considerations for Small Business By Effie Cinanni | Submitted On February 29, 2012 Recommend Article Article Comments Print Article Share this article on Facebook 2 Share this article on Twitter 2 Share this article on Google+ Share this article on Linkedin Share this article on StumbleUpon 1 Share this article on Delicious 2 Share this article on Digg 2 Share this article on Reddit Share this article on Pinterest Expert Author Effie Cinanni Social media marketing, will it deliver results for my business? It 's clear that social media has grown dramatically over the last few years and that with more than 800 million active users, the number of Facebook users is easily more than twice the size of the entire population of the United States! Its growth has been astronomical and today, millions of people are posting more personal and business information online than ever before. It 's happening at lightning speed with thousands of posts, tweets and uploads occurring every hour. Recent research conducted by the Australian Interactive Media Industry Association (AIMIA) commissioned by Sensis Pty Ltd (May 2011, p. 10) indicates, that "62% of Australian Internet users use a variety of social media sites, with many visiting every day and most at least a few times a week." It 's no surprise that with the millions of prospective customers from all over the world using these sites, every day, that so many businesses have decided to include social

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