Social Media And The Real Estate Industry

2124 Words Aug 11th, 2014 9 Pages
Good morning, my name is Jack Curtis. I have been employed by Total Coverage Social Media to help your real estate company develop social media solutions. “While every real estate agent should use some form of social media to promote their business, this type of marketing is only effective if you do so correctly”. I am here to convince you why social media is necessary in the real estate industry, and provide information on how to do so effectively.

a) Define the term social media

According to Ahlqvist, T (2008), social media “is the social interaction among people in which they create, share or exchange information and ideas in virtual communities and networks”. There are multiple social media channels that separate the different types of social media websites, depending on their functions. The different social media channels are:
Facebook: Facebook is a popular free social networking site that permits enrolled clients to make profiles, upload photos and video, send messages and stay in contact with companions, family and colleagues. Inside each member’s personal profile, there are a few key networking segments. The most prevalent is arguably the Wall, which is basically a virtual notice board. Messages left on a member’s Wall could be text, video or photos. An alternate popular part is the virtual Photo Album. Photographs can be transferred from the desktop or straightforwardly from a mobile phone. There is no confinement on amount; however Facebook staff will uproot…
Open Document