Social Media

Social networking sites such as Facebook, Twitter, and Instagram are huge contributors to cyberbullying. These social network sites grant their members the privilege to engage in the actions of the attacker which is a menace. A majority of the cyberbullied population have committed suicide due to the abusive comments. Cyberbullying has gone into a hyper drive with new devices and faster types of social media.

The internet and social media is a place where for the first - time people are able to create and be part of communities who share interests at the push of a button. The internet has at the same time increased our existing problems but it has provided people with the way to fight back against harassment. Women should feel comfortable when it comes to posting, blogging, youtubing, commenting or surfing the internet. Women should be able to express themselves in a manner they feel like. Social Media and the internet play a significant role in the modern world and with all forms of media the messages found in social media can have good or bad impact on women. Women are depicted on social Media and the internet in sometimes a negative way despite more women than men use social media. (Vermeren) This reluctance of women to post or comment on Social Media is mainly because of mocking, and sometimes very abusive or threatening responses they get solely on the fact that they are women. It may sound like an imaginary complaint, but it is a daily reality for women on social media. Pornographic pictures sent, harassment through emails or messaging apps, abusive and obscene language, and online stalking are all issues that women in social media are subjected to. For some young women when they see how women are represented, they flourish they stand strong against the narrative that women are less or not equal to me. Others, go along when faced with the portrayal of women on the internet they embrace it, possibly in an attempt to distance themselves from it i.e. “look at me I’m one of you right so you will leave me alone right?”. One example women face on twitter, is

The objective of persuasive message is to make things easier like making a simple process or procedure, to solve a problem or challenge, achieving certain goal or objective. Most of the advertisement industry works on the model of persuasive messaging. The basic elements of persuasive message remain as following –

The threat component in threat appeals includes material that describes the unwanted consequences of an external threat, and the likelihood that the individual will experience these consequences. The action component is composed of instructions for an effective response to an external threat in addition to material concerning an individual’s ability to execute that response. The two components are typically presented in a problem-solution format, such that individuals are first presented with a danger, and then exposed to a means of addressing danger (Meczkowski, 2015). The drive model used in this study helps to provide a scientific explanation of threat appeals. People in the medium group exhibit the highest level of message acceptance, while those in the low and high groups will show less persuasion. A threat appeal will be effective to the extent that it produces a fear response that rises, then falls. The functional form of the relationship between fear and persuasion is best described as an inverted U-curve curve. Participants were randomly assigned to one of two threat conditions, both of which described the consequences of periodontal disease (Meczkowski, 2015). A large body of threat appeal research demonstrates that the form of the fear–persuasion relationship is linear and positive in between person’s data.

Throughout the last decades there has been vast improvements in advertising and its persuasive effects to our psychology. Not only has it become part of our global culture, it is so deeply ingrained in our society that we sometimes don't even notice if someone trying persuade us by their use of simplistic persuasive techniques. It is only when we reflect on the speech, video, or advertisement that we can pinpoint their propaganda objectives.

The first reason it is important to study persuasion is to adapt to the technological age. In this age of technology as stated in Persuasion in Today’s World the author examines persuasion and why it is important that we train ourselves to become responsible receivers of persuasion. (Larson, pg. 5) He does this by first explaining that the average American is exposed to over 5000 persuasive messages a day. It is important to train ourselves to be responsible receivers because persuasive messages have become a grammar of everyday life. These messages are received through a lexicon of different mediums from television to visual art, and also conversations with children. For example: I have a lot of nieces and a nephew who watch both Disney and nick Jr. both stations persuade parents with the idea of “learning” and they send messages of teaching leading the parents to believe it is ok for the children to watch. This creates tiny consumers that then ask their parents to buy them things associated with the shows and characters they watch in the programs. While a lot of these persuasive messages feed into the ideologies taught to us by other messages we learn from our parents or ‘society.’ Larson went on to say: “Persuasion is the result of combined efforts of source and receiver. Even in cases of terrorism and hostage taking, some hostages begin to identify with their captors.”(Larson, Pg.11) While that last

There are three other factors that also influence persuasion; the source, the message and the audience. Basically who is delivering the message, what does the message contain, and who is receiving the message. Studies have shown that aspects of the message deliverer such as likeability, attractiveness, similarity to self, can influence attitude change. This is especially seen in people who are processing messages peripherally and this is seen in the lab as well. Basically, the characteristics of the person who is delivering the message can affect persuasion. Real life examples would be the celebrity endorsement ads. Looking at the message content; inducing fear can lead to persuasion. Fear appeal in messages occurs quite often especially in a lot of public health campaign ads for example smoking. This approach can work though it works best if the audience member believes they can perform the solution and believe that the solution works. So a person might not change their attitudes towards smoking if he doesn’t think he can quit or thinks that quitting won’t help him anyways. Where the audience is paying attention or not can influence the way they process information. If they are distracted then will process things peripherally, and if they aren’t then will process things centrally. Another interesting finding is there’re some individual differences amongst people, which

One of the biggest benefits attributed to social media is, the opportunity to have a “voice” and create and audience of users with the same characteristics and interest, this is a great opportunity to those who would like to become a leader to some movement or idealism. Every day we see young people taking social media to denounce social issues. For example the “#BlackLivesMatter” movement, this movement was initiated in the internet to protest against brutality among black and colored men and women; or “The NOH8 campaign” which mission was to promote LGBT marriage, gender and human equality. On the other hand social media is constantly used for the wrong purposes, one of those purpose is to harass, and attack certain group of people or a certain person. Cyberbullying is has turn into a common word among today’s mid schoolers and high schooler. According to some research Pre-adolescents and adolescents tend to be a target to cyberbullying. As reported by to young studies Australia December 2004 article “Cyber-bullying Common among students” wrote by Sheila Alison, explains how experts conclude that cyber bullying is potentially more destructive than face to face bullying because it could reach a large audience and remove the safety factor of being at home(Alison, Sheila). Is important to remark that some of this cyberbullying event aren’t reported to authority or parents of the victims due to the fact that most of it occur online, only when something major happens is when

Suicide takes the lives of nearly 30,000 Americans every year. A person dies by suicide about every 15 minutes in the U.S. An attempt is estimated to be made once every 40 seconds. Many who attempt suicide never seek professional care, and it has generally been found that those who post suicide notes online tend to not receive help. Social media sites such as Facebook and Twitter are known to cause a lot of the suicides. Social media is made up of web sites and other online means of communication that are used by large groups of people to share information and to develop social and professional relationships. Social media are harmful to society because they lead to cyber bullying, cause low

Social media has become a social and cultural force that has shaped many people's lives over the course of a few short years. There are many different social media channels that people use and they have a range of differences associated with each one. YouTube, Facebook, and LinkedIn are three different types of social media that were chosen to illustrate some of the differences that are associated with different social media platforms. This technology is so powerful that it has actually been at least partly responsible for shaping world events. Many of the events in the Middle East were driven by social media including the overthrowing of the dictator in Egypt and the revolution in Tunisia.

An enthusiastic, hard working and competent healthcare professional who possess the required level of nursing experience needed to deliver high quality, customer focused, and clinically effective patient care in a modern well equipped clinical setting. Key qualities include being able to continually assessing a patient’s needs and wishes, coping with frequent interruptions in high pressure situations, and being able to respond quickly to emergencies. Having a real passion for nursing, with a strong desire to provide the highest level of care & service to patients.

Persuasion can attempt to influence a persons beliefs, attitudes, intentions, motivations or behaviours, persuasion is a process aimed at changing the viewers attitude or behaviour towards purchasing a particular product, service or an idea.Dr. Rober G. Heath (2007)59 states that emotional content in advertising can influence brand favourability even when rational content has no effect. Research reveals the psychology behind the processing of emotion and attention and brings out a “Hierarchy of Processing” model that depicts how advertising can influence brand choice without the need for informational persuasion or high attention.EstherRozendaal, MoniekBuijzen (2011)60 presents six popular tactics used by advertisers to elicit advertising effects, like ad repetition, product demonstration peer popularity appeal, humour, celebrity endorsement and premiums. Results showed that children’s understanding of commercial tactics increased progressively between the ages of 8 and 12, showing a significant increase around age 10. The use of celebrity endorsement was understood at an earlier age than other tactics, and product demonstration was understood at a later

Though the last three months of this course, I have learned a great deal about the art of persuasion and communication. As an engineering’s student, I have not been exposed to much of the material in this course before I started it, but I have learned how often persuasion is used in our daily lives. All ads and commercials used persuasion techniques such as ethos (credibility), logos (argument logic) and pathos (emotional state) and often a mixture of all three. The importance of using persuasion techniques is to target the audience’s attitudes. Attitudes include personal beliefs and are a part of a person’s values. Functions of attitudes are self- identity, ego-defense, value- expression and knowledge. Attitudes persist over time and guide behavior, which is why they are important so important to target when trying to persuade someone. Word usage is important when persuading, public speaking, and when analyzing an audience.

If we are speaking about social Medias we must deal with the enhancement of technologies. Effectively, social

Persuasion has been around as long as anyone could remember, from persuasion in the Aristotle era to present-day persuasion, it has been defined in many ways. There are many common themes that are associated with these different definitions. Activity/process, attempt to induce change, change in beliefs, attitudes, or behaviors, transmission, and free choice is a few of the common themes presented throughout time. (Perloff, 1933) The art of persuasion has always been a part of society, through many techniques people have now been able to persuade others. Techniques such as attention-getting, confidence building, desire, urgency stressing, and response seeking are how society gets persuaded. These techniques are used in print/digital advertising, TV commercials, politics, etc.