Soda Consumption Essay

1. Consider Coca-Cola’s advertising throughout its history. Identify as many commonalities as possible for its various ads and campaigns. (For a list of Coca-Cola slogans over the years, check out http://en.wikipedia.org/wiki/Coca-Colaslogans.)

On October 11th, 2016 Cook County, which includes the city of Chicago passed a one cent per ounce soda tax. Due to a lawsuit by the Illinois Merchant Association the new law did not even come into effect until August 2nd 2017. Now, due to a repeal, the law will cease to be in effect by December 1st, giving this law an effective life of about four months. The tax seems a no brainer with about 25% of United States boys and girls suffering from obesity. However the law had two major shortcomings. First, it had a bad start due to a poor implementation of the tax, since the tax was originally levied on producers instead of at the point of sale. This caused what is known as a double tax situation, soda companies were being charged two taxes in

Have you ever had a sip of soda and thought it could be dangerous? Probably not. You are probably thinking how nice and sweet it tastes. You are actually sending a whole lot of sugar to your liver. I created this scene to show that soda can be dangerous and putting labels on the drink can save hundreds of lives. If you put warning labels on soda and it says it can cause headaches, tiredness, diabetes, and even a heart attack people will consume less soda. People should have a right to know what the drink can do to your body. My three reasons are it could save lives, sugar is already a big part of our society, and warning labels decreased smoking.

Against: Did you hear about the new soda tax? Now we pay extra tax on sugary drinks and iced teas. They make you pay extra cents per ounce!

The government has taken initiative to cut down the amount of soda that Americans are allowed do consume. They say that America will be less fat if we don't drink it. If America and want to loose weight the have to be wiling to want to work at loosing the weight.

In The Onion 's satirical article “Ad Industry Veterans Honored With Cola War Memorial” ridicules how serious American’s had taken the advertising between Pepsi and Coke. The person wrote this because they are pointing out how serious this was to Americans and how they should have instead paid attention to important matters that were actually happening. The critic used satire to convey to American people how unimportant it truly was at the same time comparing it to something that was truly important, the real war at the time, and used ironic tone in order to correct the way of thinking of it being a major event. The Onion used burlesque satire to express their point to their American audience and

Mayor Bloomberg idea of banning of large sugary drinks is not a good idea. Citizens of New York City feel like banning soda revokes their right to make personal decisions. Statements have been made asking why not increase the education of healthy choices in school and other public establishments rather than just banning large sugary drinks. A major issue the citizens are facing is that if they ban soda, what could they possible ban next? When they can just start banning all the unhealthy ingredients they put in our food and lower the prices on organic food.

In conclusion, there is nothing healthy about diet soda and it is simply water with artificial sweeteners and other additives, especially phosphoric acid. So the less soda you drink, the better. In addition, people should not keep sodas in their home such as refrigerator because it is a big temptation. Instead, people can put healthier options include fresh juice, low fat milk, green tea, hot chocolate, and ginger tea. Moreover, people should drink more water instead of reaching for diet soda. Liquid helps human’s body get rid of toxins that can cause a big risk for diseases like cancer. As you know, water has zero calories so it is one of the healthiest ways for people to stay hydrated. According to my research, people should drink at least

It is very common for people to be obese or overweight now a days then it was before. The number of obese Americans has increased dramatically over the last 40 years (Mantel). This epidemic has led people all around the nation to find a way to reduce obesity . One of the biggest questions surrounding obesity is, why obesity been so prevalent today than it was 50 years ago. The answer? Simple, It has been shown that soda has been the great contributor to obesity by far. Back in in the 1900’s soda was seen as a luxury or a threat. In today’s age, Soda is an everyday drink. Another factor is that sizes of soda have gotten larger over the years. In the 1950s the 12-ounce can was introduced and it became widely available in 1960. Thirty years later the 20-ounce plastic bottles were seen as the regular sized bottle. Now, soda comes in plastic bottles which are available larger sizes,such as the 1.25-liter (“Sugary Drinks and Obesity Fact Sheet”). Lastly, the biggest factor of them all, the amount of sugar soda. The amount a single can of soda contains is roughly about 39 grams of sugar. Converting those grams of sugar to teaspoons, one consumes about 9.75 teaspoons per can. According to

Whether we are male, female, white, black, republican or democrat, the government will weave its way into the life of the citizen. Today, the government is beginning to grow exponentially, and are now able to control our basic rights and freedoms, it can even regulate what we eat. These rights go from what size of soda we drink to whether we can eat fatty foods. The government should remain out of what citizens can eat because it limits our choices and freedoms and will put many businesses out of business.

Recently there has been an ongoing battle between the US government and large soda companies. money is the sole purpose behind this battle. Soda companies want to sell their product by whatever means are necessary while the government wants to decrease the obesity rate in the country. Because the government intervined with this, the soda companies continued sales by advertising the sodas being good for you. Soda companies such as Pepsi released advertisements that used tactics to make Americans believe their product is healthy, good to buy and beneficial to the consumer.

For more than a century, Coca Cola and PepsiCo have been the major competitors within the soft drink market. By employing various advertising tactics, strategies such as blind taste tests, and reward initiatives for the consumer, they have grown to become oligopolistic rivals. In the soft-drink business, “The Coca-Cola Company” and “PepsiCo, Incorporated” hold most of the market shares in virtually every region of the world. They have brands that the consumers want, whether it be soft-drink brands or in PepsioCo’s case, snacks. With only one soft-drink market, the two competitors have no choice but to increase sales by stealing the other competitor’s clients. This led to the term, the “cola wars” which was first used

Soda banning is one of the uttermost debatable and controversial topics in the country. One of the questions that people are asking is should soda be banned? The soda ban is the best way to go to eradicate obesity in the country. It will lower the risks for diabetes, cancer, and death. If we banned it, we will save people from the ramifications of their health. More importantly, the economy could increase and create numerous jobs for out of work people. However, if the ban does happen diet soda won’t be a part of the ban even though it consists of a dangerous chemical, aspartame. Furthermore, if we banned it, we might be taking away a citizen's right to drink whatever they crave whenever they please. That being the case, the biggest

EVA stands for economic value added. EVA is a value based financial performance measure based

The company known as Coca-Cola today was started in September of 1919, but the first Coke brand was served as early as 1886. Since that time it has grown to be one of the most globally recognized brand names with a stock value of $167 billion. Coke’s plan has always been developed with the future in mind. Right away the company realized that it was more profitable to manufacture the concentrate used to make carbonated drinks than to bottle it. From that point on they saw the entire world, not simply the originating country, as their desired market. It seems only practical that the company should pursue this agenda until conquered then focus the effort on expanding into different product lines. This logical