Sony : A Japanese Owned Electronics Company

Japan is the home to of the top companies in the world. One of the companies, which has helped Japan’s economy to be one of the top, is Sony. Modern day Sony is a high profit high output company, which is manly due to its marketing strategies and decision to its customers.

Sony Corporation is a Japanese owned company, created in 1946 based in Tokyo, Japan. The company competes in the technology market with diversity. This includes video games, computers and computer hardware, television, media players, etc. With that being said, Sony has had their ups and downs over the past few years, just like everyone else in this industry. Things such as the U.S. economy can really affect the future of this company. Now that the economy is on the downfall, things such as entertainment are not as important as paying for food, gas, and other bills. It is important to realize these things as you analyze the company due to the fact that the company

Sony have been known worldwide as a Japanese multinational company, its efforts trying to expanding business in United States, have made that Sony acquires CBS Records and Columbia Pictures. Thus, creating Sony Music and Sony Pictures, which represent Sony entertainment. This involved to the company in $1.2 billion of debt, and assigned goodwill assets for $3.8 billion.

Sony is one of the largest consumer electronics manufacturers in the world. It has introduced various high quality products such as the Play Station series product line. However, Sony has not managed to have a positive net income and has faced six net loss in the last seven years. Aiming for a turning a round, Sony declares a goal of $4.8 million of operating profit in the fiscal year 2017 and targets a 10% return on equity (the Economist, 2015). Sony’s business strategy to is to restructure and divide the company into three sectors, which are Growth Drivers, Stable Profit Generators, and Volatility Management, to give the business sectors the independence to operate in the most efficient manner (Baker, 2015).

Then in 1906, Philo Taylor Farnsworth who was twenty-one years old at that time invented electrical Television on September 7th, 1927. During that time, electrical television was still black and white; later on colour television was first introduced in the United States in 1953. Television moved from just news and silent films to soap operas, cartoons, music videos and other types of informational and entertainment things which influences us positively and negatively.

had been around for decades, but it was not until the 1920’s that scientists perfected the advanced technology. Many inventors came into play when it came to the various systems used to create the first T.V., but no one is to be named the “inventor.” Scientists spent decades trying to find a breakthrough, and it was not until the 21th century that it was found. Charles Francis Jenkin’s system helped lead to the first construction of the T.V. He had demonstrated a scanning system with a revolving disk, he called it “radio vision.” Jenkins system worked but the images were blurry. Another inventor named Herbert E. Ives invented his own system called the “185 line system.” Philo Taylor Farnsworth was another key inventor. In 1927, he developed the “image dissector.” This was the first ever working electronic camera tube. Philo was motivated by his system and continued trying. His hard work led him to invent the first fully electronic T.V. system. A radio corporation named the RCA, was very intrigued by his work and sent their own engineer to Philo’s lab. This engineer perfected Philo’s “iconoscope;” a camera tube ("History of Television”). After this perfection of the T.V., the United States of America was changed forever. Soon after, there was a rapid growth in technology. The T.V. brought entertainment and opened peoples eyes to the good and bad parts of American culture, through the images and movies shown on the screen. Today, over 238 million T.V.’s

Sony is one of the leading if not leading technology Corporation within the technical business world today. This organization headquarters can be found in Tokyo, Japan. Sony business is focus on electronics, entertainment, and gaming systems, and it also has a financial service sector. The Sony organization mainly focus on electronics such as video games, and TV networking. With these elements it makes Sony a premier organization that

Sony Corporation was founded in 1946 and was originally named Tokyo Telecommunications Engineering Corporation. That name was later changed to what we now know as Sony in 1958. Ever since Sony became a corporation they always envisioned themselves as a company who “creates new markets with communication technology” (McPhail, 2014, p. 159). Little did they know when Sony started out how popular the brand would become. In 1988, as Sony was expanding, they acquired the company Columbia Pictures for a whopping $4.9 billion. They wanted to grow their US media empire and they did just that with Columbia Pictures. This sort of deal was the first of its kind in the 1980’s with it being between a Japanese company and a Hollywood studio (Richter, 1989).

Around 1930, it was seen that mechanical television would never be able to produce a proper quality which could be used for commercials and other programs. An electronic television needs a picture tube this allowed to display the picture and an electronic camera tube was needed in order to capture the image. Philo Farnsworth, produced images on his image dissector camera tube in 1927. However, the image dissector required too much light to be practical for television.

Sony’s innovative approach and successful brand name, being associated with numerous motion pictures, computer entertainment, music, television, and online businesses, makes Sony one of the most successful, extensive entertainment and technology companies in the world.

These make Sony one of the most comprehensive entertainment companies in the world. Sony's principal business operations include Sony Corporation (Sony Electronics in the U.S.), Sony Pictures Entertainment, Sony Computer Entertainment, Sony Music Entertainment, Sony Mobile Communications (formerly Sony Ericsson), and Sony Financial. Sony is among the Worldwide Top 20 Semiconductor Sales Leaders and third-largest television manufacturer in the world, after Samsung Electronics and LG Electronics.

In the history of Sony, they tend to have many failures in creating a technology or gadgets. They fail to make the consumers accept the thought of their gadget. One example is the Betamax. But on the other hand Sony continuously innovate their products and they also in tend to create new ones. Sony is also the one

Sony is a Japanese multinational created by Its founders Akio Morita and Masaru Ibuka. Its diversified business is primarily focused on the electronics, game, entertainment and financial services sectors including video games, network services and medical business), Motion pictures, Music and Financial Services. These make Sony one of the most comprehensive entertainment companies in the world. Sony 's principal business operations include Sony Corporation (Sony Electronics in the U.S.), Sony Pictures Entertainment, Sony Computer Entertainment, Sony Music Entertainment.

Sony Company is a Japanese multinational corporation. Masaru Ibuka and Akio Morita are the founders of the company, in late 1945. The corporation is headquartered in Tokyo, Japan. It is among the leading electronic products manufacturers for consumer products. The company manufactures varied consumer electronics, equipment for video communications, innovative cameras and information technology equipment. It is one of the leading digital entertainment brands globally. It offers customers a range of exciting multimedia content. In the next one and

Television, a telecommunication medium some may not survive without. Today’s generation may refer to television as a technological norm; delusional of a world where television was non-existent. Notably, television unites the nation through local or world events, politics, education, and entertainment. Philo Farnsworth, “Father of Television,” invented the television; the electronic transmission of fixed or mobile images. Furthermore, Farnsworth’s invention influenced a new form of media. Young Farnsworth’s scientific, technological imagination as well as, competitive battle with a major-league corporation, RCA, enticed the growth of one of the most popular media mediums; television.