Sound Effects

1210 WordsJun 21, 20185 Pages
Music is oft described as a powerful tool for communication and expression; so powerful that an individual's musical listening choices directly affect the way the brain stores and interprets information. The effect of music on decisions, mental development, emotions, and overall state of being is typically overlooked by most people but extensively studied by marketing companies and educators worldwide. Musical genres such as Classical, Jazz, POP, Rock, Metal, Hip-Hop, Gospel and Indie directly affect a person's well-being and should be screened for deleterious properties. Understanding the physical, emotional and developmental effects that various types of songs have on the human body and psyche can alter perceptions about musical…show more content…
However, songs that illicit aggressive emotional responses support an already destructive state of mind and have the potential to contribute to destructive actions. In the early 1980’s, a Los Angeles area serial killer by the name of Richard Ramirez became famously dubbed “The Night Stalker” because of the eerie similarities between his murders and lyrics to his favorite song “Night Prowler” by AC/DC. The group AC/DC was not responsible for the actions of Richard Ramirez but their song provided validation for what was likely an existing psychosis. Connecting with a lyrical and rhythmic theme can be both positive and negative based on how you feel. Do you select music that match your feelings or to change your mood? If you don’t think so, retail marketing and security experts surely believe in the power of music to control customer moods toward spending and theft. The next time you enter a department store, take note of the music that you hear. The songs will range from rap and pop to R&B and country but alternate subject matter. Oshman’s, a sporting goods store that was popular in the 1990’s used music to encourage shopping and discourage theft. A former Oshman’s Assistant Manager Dameon Gray, recalls his memory of hearing songs like “Burning Ring of Fire” by Johnny Cash (Carter/Kilgore 1963) and “Young Girl” by Gary Puckett (Fuller 1968) played in heavy rotation. The idea was
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