Southwest Airlines : Economic Challenges And Depression Essay

Southwest airline views their meaning as connecting people with what’s really important to them. They don’t just look at themselves as carriers or transporters of people, but as ones who help people get to people or places they care about in distant places. However, this may be perceived as a small distinction, still it may make a huge difference in how important an employee realizes and understands his/her job. Furthermore, the company has a strong, understandable intention linked emotionally with employees, it engages with.

Southwest Airlines is a major US airline established in 1967 that services a multitude of cities in all 50 states and beyond. The company is known for its outstanding quality in providing services and it 's cost effective ticket prices to its many passengers throughout the nation. This airline is based in the southwestern United States, in the city of Dallas Texas, and due to the tremendous number of airplanes that it has and the timely service that it provides to its passengers, this airline services more US passengers than any other airline. This airline also has the largest fleet of planes of any economical or low-cost airline service in the world and employees more than 45,000.

Southwest Airlines was started 45 years ago in 1967 by two entrepreneurs: Herb Keller and Rollin King who had the right vision and culture by which to become successful entrepreneurial leaders. This vision was achieved as Southwest Airlines became the greatest airline in the USA. As a young business in the airlines industry, Southwest Airlines in the initial years confronted very tough situations, and it was due proper planning and with the assistance of its employees that kept Southwest Airlines afloat from sinking. There were already pioneer big companies well established in the airlines industry when Southwest Airlines joined the industry. Some of these companies had a good share of

The Southwest is a leading American air service and is the largest low-priced service provider with the base in Texas. The airline came to existence in 1976 and its name became Southwest in 1971. According to an overview in 2014 the company has around 45k employees and around 3.4k flights are operated each day.

Southwest airlines culture treats employees as airline’s first customer and customer second thus making employees as their internal customers. They used only one Boeing 737 flights unlike their competitors. Also, Southwest Airlines values employees, and became the first airlines to initiate the first profit-sharing plan in the U.S. airline industry in 1974 and offered it ever

Southwest Airlines has been in business for more than thirty years. Presently, operating airplanes and flight services is very competitive, and in most cases, is not cost-effective industry; however, Southwest Airlines has been consistently profitable company, which is successfully designed with the intention of achieving high growth. According to an interview of Southwest Airlines former CEO, Herb Kelleher, when he visited Graduate School of Business at Stanford University, despite all airline industry challenges, the “low-fare airline has grown into the third largest in the world as measured by the number of passengers carried, and the largest with destinations exclusively in the United States” (2006). To the customers, Southwest

History and mission of the organization Southwest Airlines Corporation, which was essentially established in 1971, has become one of the most well-known airlines to date. The cofounder, Herb Kelleher, had a simple motto to follow when he began the company: “If you get your passengers to their destinations when they want to get there, on time, at the lowest possible fares, and make darn sure they have a good time doing it, people will fly your airline” (About Southwest, n.d., p. 1). This is a pretty simple concept, in that as a corporation you take care of your customers and employees and in turn you will have a higher morale within the organization. In addition, a higher customer gratification will be a result of Mr. Kelleher’s astute aphorism.

Southwest Airlines has a very clear competitive advantage of keeping their customers happy. The organization has a clear focus on the employees they employ and the customers they service. The organization has very clear corporate values, that help engage the staff to get excited about their positions and serving customers. Instead of using words like trust, integrity, and customer service; Southwest encourages their employees to have “A Warrior Spirit,” “A servant’s heart,” and “A Fun Loving Attitude.” (Makovsky) Southwest has put a significant amount of time and energy into promoting employees from within, based on these attributes.

Southwest Airlines is a very aggressive company striving to increase its competitive advantage in the market without compromising the core values that have been set to differentiate itself from its competitors. It’s only by keeping the values of working hard, having fun, and treating everyone with respect that Southwest Airlines and its affiliates will continue to be an award winning organization. Southwest Airlines has been known to create a synergy between the multitude of personalities and behaviors which make up its workforce. Southwest has benefited from its successes by being able to acquire other

In the mid 1960’s, Rollin King, an owner of a small commuter air service from San Antonio Texas realized the inconvenience and expense of travelling between San Antonio, Dallas, and Houston. Through the urging of his banker and his own vision, Rollin King decided to start an intrastate airline. King first pitched his plan to Herb Kelleher – a San Antonio attorney who had performed previous legal work for King. King’s proposal was to focus on the three-city, Golden Triangle of San Antonio, Dallas, and Houston, all of which were experiencing rapid growth and development. King’s research determined that the three cities were far enough apart in

During the rapid globalization, being one of the topmost and sustainable airlines is not easy due to the highly competitive airlines industry. Southwest Airlines, founded by Rolling King, Herbert Kelleher, and Lamar Muse in 1967, is considered a very long history of success following its goal that emphasizes on customers’ satisfaction. The key of organizational success relies on human value of Southwest CEO, managers, and employees who try to help each other in order to reach the customers’ best service because these people are the major factors to justify their own images that represent their organization. Furthermore, Southwest has motivated its employees to be more creative and improvable by allowing suitable norms and

Southwest Airlines was originally named Air Southwest. It was started on March 15, 1967, by Rollin King and Herb Kelleher. Southwest Airlines is an American low fare airline based in Dallas, Texas. It is also the largest airline in the United States by number of passengers carried domestically in a year and the third largest airline in the world by number of passengers carried. Southwest is also one the most profitable airlines in the world posting a profit for 34 consecutive years.

"The mission of Southwest Airlines is dedication to the highest quality of customer service delivered with a sense of warmth, friendliness, individual pride, and company spirit." (The Mission of Southwest Airlines, 2011)

Southwest Airlines encourages respect, innovation, a caring attitude and strives to adhere to all labor and employment laws which includes respecting privacy and equal opportunity. With a strong concern for avoiding corruption and avoiding anti-competitive behavior, they work hard to maintain accountability of all business practices. An example of this is the promotion of competition to provide consumers low air fares and a variety of high quality air service offerings across the US. This shows their devotion to the community they serve and maintains the company culture.

Southwest Airlines provides short haul, high frequency, point-to-point, low-fare services to and from 58 cities across the United States. The company is known for its low-cost fares and superior customer service in the airline industry. The company was started in 1971 with a motto still lived by today, "If you get your passengers to their destinations when they want to get there, on time, at the lowest possible fares, and make darn sure they have a good time doing it, people will fly your airline." This motto has been effective for the company because they recently reported their 58th straight quarterly profit.