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Spotify Intro and Swot

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Intro to Spotify
Spotify is a revolutionary software which allows its users to stream millions of songs on demand. Users can access music on computers, mobiles, tablets, cars and gaming consoles. Spotify was launched in 2008 by the Swedish entrepreneur Daniel Ek. Since its launch in 2008 Spotify has grew rapidly, available in 58 markets, upwards of 75 million active users of which over 20 million are paying subscribers, all with access to over 30 million songs. Subscribed users pay a fee of £9.99 a month which allows for ad free listening, highest quality audio and it allows the user to create and download playlists for offline listening.
Each time a user streams a song Spotify pay the rights holders royalties. Currently Spotify are …show more content…

Pest analysis
Marketing
Finance
My opinion on where Spotify is going

Bibliography https://claudiacbrown.wordpress.com/2015/01/22/swot-analysis-spotify/ http://www.spotifyartists.com/spotify-explained/

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