Steve Jobs Commencement Speech Analysis

Steve Jobs effectively uses pathos throughout the speech to appeal emotions of his audience, effectively connecting with audience. Jobs starts off his speech by using pathos saying “I'm honored to be with you today for your commencement from one of the finest universities in the world. Truth be told, I never graduated from college, and this is the closest I've ever gotten to a college graduation” (Jobs). From these first two

“We worked hard, and in 10 years Apple had grown from just the two of us in a garage into a $2 billion company with over 4,000 employees.” This fact shows us that he was just a normal person just like us, and that he started out on his own. It shows us how far he truly has come. It also allows people to realize that they can do anything they set their mind to, just like Jobs did.

Steve Jobs, a businessman in Silicon Valley, gave the Stanford Commencement Address in 2005. Rhetorical tools are used to persuade the audience. Ethos deals with the speaker's credibility, Pathos appeals to emotion and Logos appeals to logic. Steve Jobs’ successfully used the rhetorical tools Ethos, Pathos, and Logos throughout his speech.

This knowledge allows him to inform readers on how the school system fails graduates before they even make out of school. His emotional tone is bitter and informative; the use of bitter words in the essay shows how he felt towards the school system. He uses sarcasm as he says “Most will spend a decade wandering from job to job and cliché to cliché searching for a role”.

Steve Jobs was the person who created the company “Apple”, who mainly focuses on computer science. He was a very wise, unique, optimistic, and intelligent human being. His speech at Stanford was one of the greatest speeches I have heard in a very long time. After listening to that speech, I realized that Steve was trying to send a message to everybody. His arguments are that college isn’t necessary in order to become successful in life, you must find what you love in life, and live everyday like it’s your last day.

A Rhetorical Analysis of Steve Jobs Commencement Speech for Stanford University's Graduating Class of 2005: Jobs titled his speech "You've got to find what you love." Steve Jobs is best known as an American entrepreneur, inventor and industrial designer. He was the cofounder, chairman and CEO of Apple Inc. and founder, CEO and chairman of Pixar Animation Studios. Jobs and cofounder of Apple Inc. Steve Wozniak are wildly recognized as pioneers of the microcomputer revolution of the 1970s and 1980s.

The speech is made by an American writer and universe professor, George Saunders. In his speech he talks about how we have become so unkind and that we are aware of this situation, but it’s not always enough. He tries to convince the graduates to include kindness in their journey to success, because it will bring the far in life. The commencement speaker tries to persuade the graduates to take action, instead of restraining from any problems. He uses relatable examples of his life, to make the George Saunders seem reliable and trustworthy, by making it relating for the graduates. Being a professor, you are automatically granted reliability, but even more because he is an adult and have been through it

As one of the greatest presenters of his time, Steve Jobs’ commencement speech at Stanford was also a huge success. It was regarded highly both by his direct audience – the graduating class at Stanford, as evidenced by their repeated cheers and applauses; and by the mass media - a Forbes article praised his commencement speech as “still inspirational after 10 years”. Video of the speech attracted 22 million views on Youtube and his famous ending quote “stay hungry, stay foolish” quickly became catchphrase of the year. Apart from his status as a legendary businessman and inventor, what might have contributed to the success of this speech? This essay attempts to evaluate Jobs’ commencement speech from a rhetorical point of view by exploring

Throughout his speech, Jobs implements subtle examples from his life that appeal to ethos, and build his argument. In many arguments today, facts

A commencement speech, a speech that sends off college students into the real world. When these speeches are said, they are meant to be eye-openers, a lesson that should be held close to you to aid in whatever comes your way in the future. This is what Steve Jobs wanted to do when he gave his commencement speech. He gave his speech to his fellow graduates to guide them into something more and tell them a fundamental tip on how to live their life. In Steve Jobs commencement speech, he uses rhetorical devices, syntax and diction to make his purpose which is don’t live your life based on others choices or taboos in society, but rather how you want to, more persuasive.

In his 2005 Commencement Address at Stanford University, Steve Jobs makes three major claims that he uses to send off this generation of college grads. His first claim is about connecting the dots of our decisions and how we can only see the good that comes from them in the future. Jobs’ second claim is about love and how no matter what we're doing it must be what we love . His final claim is about death, and how no one wants to die even if they want to go to heaven.

In his life, Jobs showed his dedication by persevering through hardships numerous times. As a college student, Jobs soon becomes jaded against the importance of college and dropped out: “the minute I dropped out I could stop taking the required classes that didn't interest me and began dropping into the ones that looked interesting” (Jobs). Jobs felt like he did not have direction in his life, so he started his search for his true passion. Even though he dropped out he did not stop learning and trying to improve his skills in search of his future career. Once he achieved success and created a business called Apple, he was fired from: “What had been the focus of (his) adult life” (Jobs). Being fired from Apple was devastating to Jobs, but allowed him to rethink his life and pursuit of his passion. Once he realized his life work was taken from him, he decided to continue his pursuit by creating pixar and next. Therefore, Jobs never allowed himself to stay held down by his hardships, but instead persevered to accomplish his dreams.

At the same time, he was regarded as the CEO who rarely gave speeches as he preferred to spend his free time with his family. When Stanford approached him about giving the commencement speech, he thought, at first, that they might give him – a college drop-out -- an honorary Ph.D., but Stanford rapidly disabused him of that idea! However, since the university was “less than 10 minutes from his home in Palo Alto...[and] he deeply respect the institution’s strong ties to Silicon Valley” (https://www.fastcompany.com/3043657/why-steve-jobs-legendary-stanford-commencement-ceremony-almost-never-happened) he agreed to give the address.

Eleven years after the speech, the stories he told still seem fresh, motivating and relevant, as we revisit them today. Jobs’ commencement speech has probably affected more people than he had imagined. According to author and columnist Carmine Gallo, who wrote multiple books about Apple, he once met an entrepreneur who gave up a very lucrative job to pursue his dream. When Gallo asked him where he had found the courage to quit his job, the guy pulled out a printed text of Jobs’ commencement speech and said: “This gave me the courage to follow my

Steve Jobs’s commencement speech was primarily directed toward inspiring the Stanford graduates to follow their dreams once they go out into the real world, no matter what way life takes them. He looks to guide his primary audience with him “[wanting] to tell [them] three stories from [his] life”, which look to teach them lessons about starting up, love/loss, and death. Besides the primary audience, the orator also gears his speech towards the entrepreneurs out there with improbable visions just by explaining multiple instances where he “didn’t know what to do”, but how he bounced back and his life got “better and better” later on. Furthermore, with the millennial generation in mind, Jobs purposely incorporates jokes like how “Windows copied the Mac” and how he was “very publically out” of his own company to appeal to those who had seen these controversial snip bits on the news from time to time. With twenty-seven million views on this speech to date, Steve Jobs conveyed his exigence to countless numbers of rhetorical audiences who sympathized with