Steve Jobs Essay

Decent Essays
Steve Jobs was born on February 25, 1955. He was soon adopted by Paul and Clara Jobs of Mountain View, CA. Steve wasn't happy at school in Mountain View so the family moved to Palo Alto, CA. Steve attended Homestead High School. His electronics teacher recalled that he was "something of a loner" and "always had a different way of looking at things". [] After school, Steve attended lectures at Hewlett Packard Electronics firm in Palo Alto, CA. There he was hired as a summer employee. Another employee at Hewlett-Packard was Steven Wozniak, a recent drop-out from the University of California, Berkeley. "Woz" was an engineering whiz with a passion for inventing electric gadgets. He worked on perfecting an…show more content…
They marketed it at a price of $666.00 in 1976. The Apple I was the first computer with one board. It had a built in video interface, on board ROM-which told the machine hold to load programs from an external source. Jobs and Wozniak managed $774,000.00 in sales from the Apple I. Soon after they started working on the Apple II. The Apple II supported built in circuitry allowing it to connect to a color video monitor. Jobs encouraged programmers to write code and the result was some 16,000 programs for the Apple II. In 1977, Apple hired the most successful PR men in Silicon Valley, Regis McKenna and Nolan Bushnell. They were both very good marketers and public relation men on Apple's board of directors. In the first seven years of Apple's existence, Steve Jobs had created a strong productive company with growth rates of over 150% a year. Then IBM muscled its way into the PC market. In two years, IBM PC's had taken over as the top selling computer in the PC industry. Steven countered the PC movement by introducing the Macintosh. The "Mac" was radical, it was all driven by a mouse and had a graphical display. When the machine was introduced during the Super Bowl in 1984, Steve Jobs described it as kind of like watching a gladiator going to the arena and saying "here it is". [Scott 1991, page 71]. The commercial had a young woman athlete going into the arena chased by faceless
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