Memes that are spread throughout the internet allegedly become successful, because the internet is a global network that connects millions of people around the world to link and exchange their ideas, opinions, and information. Through the internet it will be easily accessible for memes to be copied, spread and to be successful. Nonetheless, Malcolm Gladwell stated the internet and the social media are nothing compared to the sit-in movement, and considered the internet and the social media as weak ties and a disorganized network. To add on according to the essay, “Small Change”, Gladwell included that, “Social networks are effective at increasing participation---by lessening the level of motivation that participation requires” (138). On the other hand, in the essay, “Strange Creatures”, Susan Blackmore asserts that, “Memes spread themselves around indiscriminately without regard to whether they are useful, …show more content…
Gladwell stated, “When the sit-in movement spread from Greensboro throughout the South, it did not spread indiscriminately. It spread to those cities which had pre-existing ‘movement center’--a core of dedicated and trained activists ready to turn the ‘fever’ into action” (139). Besides following the hierarchy organization which was the reason behind the movement becoming a success in those specific cities, it was also the fact similar movements had spread around those areas before. This movement contrasts towards Blackmore’s claim about memes spreading indiscriminately, and it does not care how people will be affected whether it be positive, neutral, or negative effect. Blackmore suggests that memes spread themselves with no peculiar reason and rather it acts out random, while Gladwell implies that memes without a peculiar target would not appear compelling. Memes that are brought up from a hierarchy turns out to be more promising and
Does social media “shrink the world” by bringing us closer together? In his article Small Change, Malcom Gladwell asserts that social media might be connecting more people, but the bonds it forms allow us to stay comfortably separate and avoid impacting meaningful social reform. Gladwell makes it apparent that he believes social media and revolutions are unsuited for each other. His article, written just two months before the beginning of the Arab Spring, was written in response to what some contemporaries have dubbed, “The Twitter Revolution” in Moldova. This revolution, as well as another in Iran, was heralded as examples of the merits of social media, with some even nominating Twitter for the Nobel Peace Prize due to their belief that Twitter had played a major role in these uprisings. Gladwell writes against a sentiment of righteousness and accomplishment that advocates of social media maintain in an attempt to convince people that the true motivation behind social change is conviction. He raises the point that while it is exceedingly easy for someone to join a cause, such as hitting a ‘like’ button, it is far more effortless for them to quit. This sentiment seems to be fueled mostly by opinion, looking only at how social media did not cause revolutions and avoiding analysis regarding how
All children are not raised the same exact way. There are many different parenting styles, ranging from authoritative to neglectful parenting. Along with those many different styles also come many different opinions on which ones are better or worse for children. Outliers by Malcolm Gladwell is a book that essentially looks into many factors that contribute to people's successes. In chapter four, Gladwell writes about how different parenting philosophies impact how successful the children will be when they are older. Gladwell claims that there are essentially only two main parenting philosophies, “concerted cultivation” and “accomplishment of natural growth” (Gladwell 104). Gladwell goes on to also claim that between those two parenting philosophies, children raised from concerted
Cultural legacy is important because it defines who we are. It is the inherence of social and ethnic morals. Without a legacy we live in a world without a heartbeat. In chapter eight of Outliers, Malcolm Gladwell outlines the technique of rice cultivation and how rice farming created cultural legacies for the Chinese. In part two, Malcolm Gladwell discusses the outcome of culture legacy, and its tendency to contribute to one’s success.
Name: Instructor: Course: Date: Rhetorical Analysis essay “Small Change: Why the Revolution Will Not Be Tweeted.” In his article “Small Change: Why the Revolution Will Not Be Tweeted.”, the author, Malcolm Gladwell presents the readers his rhetorically effective arguments regarding the socio-political question why social networks cannot be an efficacious instrument in arranging such fundamental changes in the life of society as revolutions.
Every book as a meaning for being written, and every teacher has a specific purpose for a book to be read by their class. Each book presented to this class provided a multitude of life lessons to take from them. These books are Choosing Powerful Words, Outliers, and How to Win Friends and Influence People. Each book was assigned for a given purpose whether it be to teach the class the eloquence of words, how to use those words to influence others, or just being successful in life. Choosing Powerful Words was written by Ronald Carpenter and is a source for tips about speaking and using your words to better present your message to others. In his book, he states that two ways to do this are emphasis and metaphor. In Outliers, Malcolm Gladwell provides examples of successful people who’s achievements ‘fall outside normal experience”. In this he explains the ten thousand hour rule as well as the Matthew Effect. The final book for reading is How to Win Friends and Influence People, written by Dale Carnegie. Originally published during the depression, Carnegie gives tips for being a leader as well as techniques in handling people. Two key components of this are to not criticize, condemn, or complain. One aspect of being a leader is to praise every and the slightest of improvements. Each of these components of each book are important and can be related to parts of every person’s life in some manner.
In Malcolm Gladwell’s article “Small Change: The Revolution will not be Tweeted” There is an example of large-scale change which caused by the social media there was Twitter revolution at Moldova, Iran in 2009. People started to use Twitter as a tool for protest the government and it became a huge change. This could be possible because people could argue with more confident when they stand up against government through the Social Media. The Malcolm Gladwell’s response about this kind of social event was “Social media, the traditional relationship between political authority and popular will has been upended, making I easier for the powerless to collaborate, coordinate, and give voice to their concerns” (Paragraph 7, Gladwell) Also he called
In his article “Small Change: Why the Revolution Will Not Be Tweeted”, published in the New York Times on October 2010, Malcolm Gladwell looks closely into the notion of social change and the different means to achieve it. He makes a clear distinction between traditional activism, which implies sacrifices and physical devotion, and current activism, based on social networks. The writer considers that “social media can’t provide what social change has always required” (Gladwell, paragraph 1).
Their actions alone sparked the revolution for sit-ins and silent protesting, contributing to the Civil Rights movement. The protesters didn’t put anything on social media that allowed their sit in at the diner to grow, but simply the sight of how “people spilled out onto the street”(Gladwell 400) that grabbed activists’ attention. Gladwell observes that in the absence of social media in these events, the protesters tend to be stronger, have emotional bonds, and be more organized. The people participating in the revolt had strong connections (strong-ties), due to the fact that they all share a high risk of consequences. Talking about the dangers starting on page 404, protesters faced violence from the Klu Klux Klan and other white supremacists. Gladwell uses the examples of the revolutions in Moldova and Iran to show how while Facebook and Twitter did let people be “confident to stand up for freedom and democracy” (401), the use of that social media is a weak-tie. Social media helped bring awareness to these, but as Gladwell explains “social networks are effective at increasing participation-by lessening the level of motivation that participation requires” (408). He talks about how social
Many times in our lives we have found ourselves in situations in which we have had to do something for which we do not agree, only because someone, with authority, has told us. According to Gladwell, “When people in authority want the rest of us to behave, it matters – first and foremost- how they behave. This is called “principle of legitimacy”, Gladwell believe that to get someone to do what we want, force or imposition is not necessary. According to Gladwell,
Gladwell views social media as a separate being from social change. He argues social media brings participation, but not motivation, which does not accurately respond to the way social activism is heard. By his definition, social activism is a face to face, up and around action that actually strives to make a personal, hands on difference to an environment or topic. To support his opinion, he tells a story of a phone search gone wild in which social media sparked the interest of 25,00 people to stalk a girl to find one “expensive” phone and have it returned safely. Gladwell points out that this is in no way activism to change an opinion, or start a revolution to make a change, simply a goose chase for something trivial. Gladwell, however,
Malcolm Gladwell’s article "Small Change: Why the Revolution Will not be Tweeted" raises a significant question about the prospective contribution of web-based social networking to the advent of progressive social movement and change. Gladwell bold declaration that "the revolution will not be tweeted" is reflective of his view that social media has no useful application in serious activism. Contrasting various elements of the “high-stakes” lunch-counter protests in Greensboro, North Carolina in the 1960’s with the “low-stakes” activism achieved through social media, Gladwell concludes that effective social movements powerful enough to impose change on longstanding societal forces require both “strong ties” among participants and the
In the reading “Small Change : Why the Revolution Will Not Be Tweeted,” Malcolm Gladwell discusses the act of four brave college students and their act of social activism. The four freshmen from a local all black college sat down at a counter in a diner near Greensboro, North Carolina and were denied service because of their race. The students refused to leave and instead started a protest there at the restaurant. The numbers of people protesting with the four young men increased as the story spreaded across states. The story of the sit in was done without the use of any technology or social network. Gladwell discussed the effectiveness of the sit-in because of the relationship between
To build his argument, he ties in similar examples from history that involve either social or political activism. Not only does he connect these examples to the “weak ties” that the platforms of social media are built upon, but he also offers insight to his readers, the general public, and social-networking gurus (Gladwell 551). In his essay, “Small Change: Why the Revolution Will Not Be Tweeted”, Gladwell creates a rhetorically effective argument that illustrates why social networking is not an adequate way to conduct social or political activism.
According to Dictionary.reference.com, activism is the policy or action of using campaigning to bring about political or social change. A huge campaign that is well known across the world, the Civil Rights Movement, was brought about by Martin Luther King, Jr. King risked his life everyday to ensure justice and equality for the African American race. “Small Change” by Malcolm Gladwell gives insight on how activism is more effective than social media, especially from one scenario at the Woolworth’s lunch counter in Greensboro, North Carolina. Gladwell points out his strong belief of what activism can do for a society rather
Internet meme spreads in the form of an image or a video. It can be a word or a phrase. Memes have the power to shape the culture, change our living styles, and continually evolve with changing society. The widespread adoption of social media as a common component of everyday life has completely altered the ways we communicate and allowed memes to spread and become part of the popular cultural framework for many different populations (Shifman, 2013).