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Strategic Communication Plan

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When instituting a stratgic plan for effective communication this requires the combined effort of all members of an organization to collectively improve productivity and innovation through adoption of new tools, techniques, procedures, and processes.
This lasting and effective effort is challenging work. However, it is a way of life for organizations that want to maximize financial success, innovation, and employee engagement. Strategic communication theory requires obtaining all of the knowledge needed to have effective results.
In Managerial Communication: Strategies and Applications, Hynes points our the different levels of strategic methods to succeed in managerial communication. ( pp. 30-35).The first example is a combination of understanding communication climate and the cultural background. Communication climate is contingent by the history of deealings between managers and their emplooyees. If you have good practices in your organization because of a positive communication environment, tthat will end the possiblity of negative behaviors towards the culture …show more content…

The plan will have draft messages for different crisis types and what information will remain proprietary, even in an emergency. Planning your communications during a crisis is imperative, immediate sites for sending information have to a priority. A coal mining company in West Virginia learned the lesson that, without a communications plan in place, cell phone calls and email may release information prematurely and inaccurately could have terrible consequences.
Responsible communication from top management is essential. Scandals at Enron, WorldCom, and others is a reminder that accountability with regard to providing the accurate information to the public is crucial. Organizations have a ethical responsibiitiy in implementing that executives must be honest and informative when

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