Essay on Strategic Management and Business Policy

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Strategic Management and Business Policy July 21, 2007 Brief History of Nissan/Renault: In 1990 the consolidation auto industry was increasing cost of developing more sophisticated vehicles and worldwide production overcapacity. Both Nissan and Renault were eagerly looking for a partner to compete in the 21st century. Nissan was rebuffed by both Chrysler and Ford. Renault was turned away by other Japanese automakers that made both companies reach an agreement on a global alliance in 1999. The combination made sense that both companies main sales territories and production were corresponding. Renault needed Nissan and Nissan needed Renault due to the production side of the pattern and on a global basis that held more then nine…show more content…
Evaluate the situation so that one doesn't go back into bankruptcy. Process these plans and start the road to progress. If needed shut down a few plants that aren't making productivity, move the previous employees to other plants if they wish to relocate. Increase the market share by building a new vehicle like a hybrid. I would also recommend that they check their cars before the are taken off the lot so that the vehicles don't come back with complaints, trades and loss in money. This way the consumer and the employee are happy with what they bought and sold. (Green Car, 2006) Balancing: In order to balance both shareholders and the community one must use successful projects and positive outcomes for each. By engaging positive relationships will help the communities responsibilities with it's projects by having open, honest group public meetings and being active with the community members. (Nova Gold, 2005) Without these one will not have order or balance. The right tools and equipment on the job will help make things pleasant, comfortable and safe. By balancing the demands of the occupation will maintain proper balance between family, friends and employment. Sole responsibilities to the communities around them will focus on the risk reduction for safer and more secure lives. This will provide partnerships, support, and conduct better business for growth and stabilities. (Sustainable) -References- Funding Universe,
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