Strategic Management and Value Chain Analysis Essay

Wal Mart company strategy is to provide lower prices for their customers. In a small

b. New technology was created. Computers were able to receive data from anywhere and everywhere. Also we were now able to save data as well. c. Computers were created.

Competitive Intelligence (CI) can be defined as coordinated research of an organization’s competition within a specific industry. CI assesses those who compete for market share and attempts to guess the actions of competitors before those actions are introduced in the marketplace. The vision of Strategic and Competitive Intelligence Professionals (SCIP) is, “Better decisions through competitive intelligence” (Vision & Mission, n.d. para. 1). SCIP’s mission, in part is to, “be the global organization of choice for professionals engaged in competitive intelligence and related disciplines” (Vision & Mission, n.d. para. 2).

Personally, I thought value chain was interesting in that it helps the business create a stronger competitive advantage (Bethel, 2016). If we think about the services we receive, we can see where some organizations are focusing on value added services or products. For example, Chick-fil-a offers premium customer service. In fact, I do not believe

The value chain, made by Michael Porter, is really important to see how a company structure is created. The value chain is constituted by two parts: support activities (firm infrastructure, human resource management, technology development, procurement) and primary activities (inbound logistic, operations, outbound logistic, marketing and sales, service). (Johnson et al. 2011, p.97-99)

Value chain is a set of activities a company performs in order to provide a valuable solution to their customer problem in their market space or industry. The value chain is made up of primary and support activities. Primary activities being research and development, production, marketing and sales and customer service. These are the primary steps that are required to get a product or service to market to solve the customer problems. Some of the secondary steps include company

The Business strategies Wal-Mart uses and how they differentiate their services/products there are three generic business strategies and they are,

Costco is among the leading global retailers which provide customers a wide range of merchandise, ranging from small to well-known brands. The company began operations in 1983. Over the years, Costco has been a retailer in low cost membership-only leader, in warehouse club of merchandise. Moreover, Costco does not offer frills warehouse business models as its competitors do.  Costco’s major competitors are BJ’s Wholesale Club and Sam Club (Costco, 2010).

The basic principle in defining the value chain, according to Michael Porter (Porter, 1985), is that the activities include a variety of disaggregations from the below three perspectives. First, they have different economics, implying that these activities are functioning in different segments of the market. Second, even though the economics differentiation is not that evident, isolated activities should have a potential impact for it. Third, value-adding activities have significant input scale.

A value chain is a chain of activities that a firm operating in a specific industry performs in order to deliver a valuable product or service for the market. The concept comes from business management and was first described and popularized by Michael Porter (Porter, 2013)

The Value chain portrays all the internal activities that a firm undergoes to convert inputs into outputs. Consequently, value chain analysis is when a firm recognizes the primary and support activities that contribute in adding value to the final product, then analyze these activities in accordance to the firms strategy of either reducing costs or increasing differentiation (Jurevicius, 2013).

Value chain is an approach to know how an item or activities create value for consumers. The most of value provides to consumers, the most of competitive advantage an organization build. In this analysis, value chain model has separated into primary and support activities. Primary activities are included in the physical creation of the item and service. On the other hand, support activities give the inputs and infrastructure that enable the primary activities to happen. This value chain model can be refer to below figure 5.

The manner in which firms are able to compete is most commonly categorized by implementing Michael Porter’s strategic typologies. Porter’s strategic theory has been the most widely accepted strategic approach used by fellow academics (Kim and Lim 1988; Bordean et al 2010). Porter proposed three generic strategies namely: cost leadership, differentiation and focus strategy. Warszawski (1996) later introduced a competitive strategy

A value chain is nothing but a set of activities that a firm operates to deliver a much valuable and quality product or services in the market. The term comes from Business management and was firstly coined by Mr. Michael Porter in his best seller.

Within technology and the value system, this called for an emphasis on media relations to disseminate information to the local community and its leaders. Solid communication practices, i.e. strategic communications, was of the utmost importance to gain the respect and acceptance of the population.