Strategic Plan Part 1: Conceptualizing a Business Essay

My organisation’s mission is to provide an efficient and helpful service to all our customers so that our client base grows.

Ours is a company that has been blessed with some of the most talented professionals who have the skills, expertise, and experience to meet all the challenges that our clients bring to us. We guarantee the best services in Website Designing, Development, Digital Marketing, and Mobile Application Development.

The strategic plan is essential for the organization because it is a tool used to guide the decisions

Both statements make sure that the leadership team, management, and employees know the current, present, and future goals of the organization. Having substantial mission and vision statements will inspire employees to support and promote the organization’s goals. “Strategic direction is a course of action that leads the achievement of the goals of an organization’s strategy” (“WebFinance, Incorporated” 2011, para 3).

It is the most common form of institutionalized strategic planning and management system in public and nonprofit organizations. This system does not attempt to integrate strategies across levels and functions to the extent layered or stacked units of management approaches do.

Provides services and solutions that meet business needs and achieve customer service outcomes, ensuring that the business has processes and technology that are sustainable, reliable, and make work more efficient (WorkCover Queensland 2015c).

We recognise that customer needs differ across our key customer groups and business divisions/units, so we need to provide a tailored level of service to them, in line with their unique needs.

Beckwith divides the book into eleven main topics and ends it with a “summing up”. The book mainly talks about what the marketers need to know to sell their services. This book begins with the main problem of service marketing. It then suggests how to learn what you must improve, with examples of techniques that work. Later it talks about the service marketing fundamentals: defining what business you really are in and what people really are

Our services offer expertise to enable our clients to better realize their financial objectives. Accomplishing this for our clients falls into these basic service areas:

They offer intelligent solutions based on innovative products and top notch services to its customers globally. This is the basis of their mission statement and purpose as a company. Their mission is also to create opportunities for success through trusted and reliable partnerships.

It specialises in innovative business intelligence, big data solutions for businesses and consumers which are supported by strategic consulting, development and marketing services.”

It serves its clients as a trusted ally, providing them with the loyalty of a business partner and the economics of an outside vendor. We make sure that our clients have what they need to run their businesses as well as possible, with maximum efficiency and reliability.

Our company's success, which is characterized by responsiveness and technical excellence, has been founded on our dedication and quality service. Our purpose is to deliver high-quality technology solutions that enable companies to meet their business needs and goals more effectively.

We understand fully the needs of our customers and adapt our products and services to meet these. We always strive to put the satisfaction of our customers first.

A vision statement is a statement that articulates the ideal description of the organisation, it can also be described as a picture of what the company wants to become and what it really wants to achieve. A vision statement goes beyond just planning and strategy by challenging the status quo in pursuit of a long-term goal. It is a top management leadership tool, often ascribed to a single visionary leader in most cases the CEO of the company. A vision statement can serve as a guide to an organisation by providing direction of progress and by indicating the core purpose. Vision involves answering question about an organisation’s identity such as who you are, where you are going and what your guiding values are and for a vision to become a reality it must be communicated and lived.