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Strength Of Twitter

Satisfactory Essays

• Strengths highlight the key elements of what Twitter does well as a platform, providing social interaction and news services to people all over the nation. • Weaknesses display the unintended consequences of the initial start up, which can be properly examined in order to find solutions that will hopefully resolve the negative qualities of the platform. • Opportunities reflect on the negative aspects of the platform that can be analyzed and reformed to further enhance and improve the overall quality. • Threats are the potential harmful effects that can arise from participating in the social interaction that this platform includes. • Twitter launched in July of 2006 and came online for the first time ever. • The four creators are Biz …show more content…

39). • In 1962, Marshall McLuhan wrote the book, The Gutenberg Galaxy, where he was tweeting decades before Twitter was even around and a couple years prior to email being created. • In 1980, McLuhan died on New Year’s Eve day, but proved to be ahead of his time, thinking and writing in terms of our digital age. • “It was rather that McLuhan’s mind worked in a way that our digital age, and new new media in particular, have captured and projected onto our screens and lives. If new new media express how human beings always wanted to communicate, all along, but could not, because our ancestors and parents lacked the technological sophistication, then McLuhan understood and was in touch with this way of communicating, decades before it came to be. He wrote not about his age but ours, in a style that worked best not with the print media of his day but the new new media of our current time” (Levinson, 2013, p. 39). • A great news outlet with current and live up-to-date tweets about recent events happening all over the world. • An open network where, if anyone wants to contribute to the Twitter community they must register to make an account. • The ability to “retweet” expands one’s target population and can spread the original reach to a much greater range. • “Favoriting” and “retweeting” allows for the viral potential of a tweet. • A facility to reach

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