Summary: After Beats

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After Beats Electronic was bought by Apple in July 2014 for more than $3 billion, its revenue had been included to Apple’s net sale of “accessories” since. When Apple’s annual report was sent out in September 2014, the company still hadn’t fully owned its new addition yet. Thus, the net sales of its current accessories written in the report had only shown just the sales of Apple’s original products, which were Apple TV and third-party accessories. Without Beats, Apple made almost $8.4 billion on the sale that year. However, after a year of being operated under its new parent company, Beats had helped boosting Apple’s net sale to nearly $10 billion or more than 20% incremental difference. Furthermore, the net sale on the accessories also went
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