Summary: Cesim Business Simulation

Marketplace Business Simulator is an on-line marketing simulation that incorporates all the marketing principles I have learned over the course of this semester and apply them into real world marketing practice. Simulation was used for the sake of instigating effective results and in that regard, this paper analyses the manner in which each quarter was carried through. The circumstances surrounding each of the decisions made are analyzed intricately and hence a manifestation of the impact of each for each of the quarters is laid bare.

Our initial strategy to split the strategic decisions per region created company instability in the first couple of BSG simulation years. We found that a single regional misalignment could cause a significant impact on the overall performance of the company. After the first couple years of decisions, the team decided to work together to analyze the previous year’s results and reach a consensus on the next year’s strategic goals and the decisions necessary to reach our competitive goals.

I learned from playing the Capsim simulation that you have to pick a strategy and stick with it. It is important to be patient in making decisions and each decision builds on the next. I also learned that forecasting inventory is very difficult to do. Changes in the market and what other teams are going affects how much you think you will sell and need to produce. This game takes a lot of research and evaulating the reports from round to

The SmartMart simulation offered us a way to learn about making critical decisions without any of the ramifications which would be felt by an actual business. Upon entering the simulation, we were asked to help make critical decisions in three different scenarios regarding the operating style of SmartMart, a relatively small chain of organic grocery stores. While making a series of decisions in each scenario, we had to consider how it would affect the company and what customers and shareholders would think of our choices. The first scenario asked us to decide whether or not SmartMart should continue operating on a smaller scale where customers are only able to purchase organic products and produce or switch to an expanded product offering which would allow customers to complete most of their shopping in one store like they are able to do in a big box store.

The Online Edition of The Business Strategy Game is published and marketed exclusively by McGraw-Hill/Irwin, 1333 Burr Ridge Parkway, Burr Ridge, IL 60527

BIC is a product that has been extremely successful, offering items such as a low-cost disposable razor, and pens that add value to the user at an affordable price. BIC uses a strategy similar to the Niche Cost Leader Strategy. The Niche Cost Leader Strategy puts the main focus on positioning a product at an affordable price while still presenting value to its customers. My reasoning for using this strategy is that my products will be extremely useful and beneficial to its consumers; products like BIC and McDonalds are in extreme demand with the situation of today’s economy. To maintain this strategy, I will keep the costs that go into the

My company’s service operations as a gaming company would be entertainment. And the good it produces is video games it’s what people want to buy from activation blizzard

We also considered a simulation setting where the magnitude of differential expression among the set of differentially expressed genes was reduced. Moreover, we simulated a setting where we introduced an effect of a hidden variable which does not act as a confounder. The above-mentioned schemes are described

The text deals with the topic of developing and producing a board game, called X-Opoly. The game is similar to the famous game ‘’Monopoly’’. It was the idea of two students. Their business has grown rapidly. This year they are expecting that they will sell 50,000 units. Over next 5 years the sales will grow 25 percent annually.

| * Simple management structure * Three man corporate structure * Franchise * Certified chefs

The structure of the game simulates a real organization; the team’s job is working together in order to avoid real world issues such as bullwhip or efficacy outliers. The game creates pressures such as, anticipation, confusion, and stress that can lead to bad decision

The following assignment is a summary of the article “Policy Gaming for Strategy and Change” that was written by Geurts, Duke and Vermeulen in 2007. In the article, it can be read how companies can use gaming simulations in order to analyse future scenarios and adapt certain strategies to their complex organisational environment.

MikesBikes-Advanced (MB-A) is an Online Business Simulation that will give you the opportunity to run your own company, managing all the key functional areas of a Firm. It is used as an interactive tool to enhance the integration and learning of the basic concepts of business in a real life context. You will get hands on experience at making critical price, marketing, operations, product development, and financial decisions. There are two variants of MB-A, the Single-Player and the Multi-Player. The main differences between the two are detailed below: Single-Player • Practice version of MB-A, no Internet connection required. • You are able to roll forward into the next decision period/year, or roll back as you wish in

As an employee of Alpha Beta services my aim is to help small business owners or people think of starting a business within the hospitality industry by informing them of the funding available for these businesses and income generation for businesses and service industries. With small businesses or people thinking of starting a business is probably always the biggest problem. Below is a list of some of the most popular funding and start-ups available:

MikesBikes-Advanced (MB-A) is an Online Business Simulation that will give you the opportunity to run your own company, managing all the key functional areas of a Firm. It is used as an interactive tool to enhance the integration and learning of the basic concepts of business in a real life context. You will get hands on experience at making critical price, marketing, operations, product development, and financial decisions. There are two variants of MB-A, the Single-Player and the Multi-Player. The main differences between the two are detailed below: Single-Player • Practice version of MB-A, no Internet connection required. • You are able to roll forward into the next decision period/year, or roll back as you wish in