Summary: Commercial Real Estate Analysis and Investment

The real estate industry is an industry where consumers can purchase, rent, or lease real estate, manage residential, commercial, and industrial properties, and provide other real estate related services, including appraisals (CITATAION).

In property management a manager’s success and reputation is built around their complex, their vacancy and occupancy rate and their customer service. Realistically, however, the prizes and recognition come to those who have a high occupancy rate and continuously maintain a low vacancy. The prices are determined on what the market is showing at the time.

A market analysis, or market research, helps to understand the community an organization is working for, as well as come up with ideas for the future (Berkowitz, 2011). This is true for any organization, and even more important for smaller organizations, as that may not have a large amount of money to use for new ventures, services, and products. Not to mention the organization needs to determine the best plan of action for their consumers, as well as those that are not yet utilizing the services and products being offered.

Characteristics of different business markets include: General market description, business opportunity, market segmentation, market size & trends, competition, customer profile and business environment. Looking at the different characteristics can help evaluate the market, this can be achieved by dividing the market into specific segments: by geographical market: by customer type: such as industries, professions, age. Evaluate the market size and trends by breaking the market into segments. This is often done to help assess who is the competition and how strong it may be within its own field.

Real estate market is very important, as housing is probably a person’s biggest purchase, which can represent the consumer’s wealth. Also, it is important, as changes in property prices affect the rest of the economy enormously.

A market demand analysis is used to help understand how much consumer demand there is for a given product or service. This type of analysis will help determine if a business can successfully enter a market and generate enough revenue and profit to maintain the business. One must identify the market and the growth potential.

Market research is utilized by companies to make the right decisions when it comes to

Macroeconomics is an excellent tool for the analysis of the housing industry as something like a capital good, as a home is considered to be, cannot easily be studied in a short-term platform. Real estate is a good that costs several times more than an average persons annual income, in the United States that number is typically 7 times as much, and in the United Kingdom that number is 14 times as much. Several factors of both supply and demand directly impact the housing market on a macroeconomic scale. (Business Economics, 1)

Market research is the method of gathering and analyzing information about customers, competitors and the market. Market research is used when companies want to focus on things like market trends, customer habits and lifestyle, what price customers will pay for a product and what competition exists. This type of research assists companies build an idea on how competitive the market is also business owners can price their products efficiently with the understanding of the current market research.

While all of these answers all may have some truth to them, they don't really explain a whole lot. Let's see if we can't break down the real estate market just a little more.

In the world of real estate and homeowners’ property value, the one thing that has not changed for determining market price over the past 30 years is the location. There are other factors that homeowner’s should know when it comes time to selling or buying a home. Recent studies report the neighborhood and the home conditions are equally important for deciding to buy.

It is all about analysis figures of market trends and developments in order to determine their influence on the business. The statistical analysis will take you to valuable analysis of comparative market information. It will show us the overview of sampling methods, quantitve research methods etc. Besides this it will tell you that how to understand the market trends and how to find them.

Market analyze is very important to get customers feedback. By gathering market data , market growth the organization will get to know about the competitors.

A difficult characteristic to understand about the housing market is how a price is given for a particular house. That price will be designated to that particular house alone. All houses have various pricing, so I can’t always assume that one will cost more or less than any other. The pricing for houses vary based on their characteristics. Each characteristic must be analyzed to determine its contribution or detraction toward the price. I have taken some of these characteristics and modeled the relationship between them and the price of real estate for a specific area.

A comprehensive market research allows you to systematically manage business opportunities. Our team will develop these researches in different countries for you based on a quantitative analysis of trade history, potential costs, competitors, customer profiles and local government policies. This analysis will allow you fully understand the prospects of target markets and ensure your sales force uses its limited resources for the most profitable effect.