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Summary : ' Final Exam India '

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Corinne Olinger Final Exam-India
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As your advisor setting up your first international business expansion, a summary report is in order. By choosing to expand in the East, I can tell you that India’s ancient civilization has provided a large foundation of knowledge in a society that has created intellectual capital and has an advantage over some other countries by being familiar with the English language after their occupation by the British Empire for a hundred years. India is now synonymous with Information Technology (IT). Its software developers and IT products/services are second only to the United States.
There are more than 250 multinationals that are invested in India thus far. The reasons for investing are …show more content…

If it is going to take 30 to 39 months to build, and we need more than 120 licenses from different agencies, I would advise that we begin as soon as possible. India (for the time being) appears to be a prime choice for a new hotel venture and I recommend that we expand into this new market and see if we can’t give the “Taj” a run for its money. How soon can we hire the Director of Sales and Marketing? That should be our first call.
Porter’s Diamond analysis-
The previous, depressing view of India has changed over the last two decades. India has gone from having a population said to be an overwhelming burden to being viewed as a vast source of human capital of 1.2 billion. India has large reserves of coal and many resources they can now produce; however, they are heavily dependent on imports due to their lack of natural gas supply and oil. Because of their human resources and their use of the English language, India has everything they need for a knowledge-based economy.
Conditions of demand- The more demands the customers in India’s economy make, the greater the pressure will be facing India to constantly upgrade its competitiveness via innovation, not to mention the unrelenting pressure to improve its quality. More than 250 multinationals have been attracted to the world’s 12th largest economy to set up research

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