Summary Of Extraordinary Science Of Addictive Junk Food

Journalist and business and technology specialist, David H. Freeman’s wrote, “How Junk Food Can End Obesity”. The article was published in the July 2013 edition of the Atlantic. Freeman addresses his major concerns in regards to major whole-foods advocates, and how their stance may be degrading to the overall movement to end obesity. Major media and promotion have been dedicated to demonizing all processed food. Journalist, Michael Pollan suggests that “It is one of the reasons that we have the obesity and diabetes epidemic that we do...If you’re going to let industries decide how much salt, sugar, and fat is in your food, they’re going to put as much as they possibly can...They will push those buttons until we scream or die.” While Pollan’s idea seems entirely plausible to the elite and upper class, who have $7.95 to blow on an organic smoothie resourced from local farms. Freeman explains this idea is unrealistic for a majority of obese people, and gradual change through the fast and processed food industries and education is more likely to have a lasting impact on the obese population.

In David Freedman’s article, “How Junk Food Can End Obesity” (2013), he begins by discussing his endeavors to search for wholesome food. He continues to come across food items that claim to be healthy and void of processed junk, but all he finds are items high in calories or the expense is too much for an average American. He argues that wholesome foods are actually just as bad, if not even worse, than junk food and that the Big Food industry has the technology available to make food healthier, but still retain its appeal. Freedman mentions continuously throughout his article that Americans who are most at risk of becoming obese are those who cannot afford healthy foods, completely defeating the purpose of the wholefoods movement. He

In the article “How Junk Food Ends Obesity,” David H. Freedman, an author and writer, discusses the pros and cons that weight engages in people all around the world. Freedman’s purpose is to solve society’s issue with obesity rates increasing by pushing and pressuring more processed food industry to be healthier. He incorporates ways for customers to eat what they like, but in a healthy way. This article, in my eyes, impacts many individuals that do struggle with weight in a time in their life. Freedman originates with a plan that if he can find a way to push healthcare system to eat better, business will expand. Not only will business expand, but more people will become healthy by eating the same food but without it being processed. His plan is to create a wholesome food movement that could work better, reducing the chance of obesity rates increasing.

Michael Moss, an investigative reporter who enjoys reporting on food, wrote: “The Extraordinary Science of Addictive Junk Food” (pages 471-494). This article reports on the ways that prepackaged food, especially junk food, is being designed to fit the customers’ needs and wants, as well as being something that the body craves. Moss provides multiple accounts throughout the reading in which people who have worked for or created corporate companies design foods just so they will sell. Moss expresses his thought in a clear manner to the reader so he or she will understand that Moss worries about the growing obesity in America and places the blame on junk food corporations. Though junk food corporations have a great part in the growing obesity,

Michael Moss a investigative reporter for New York Times also the author. The Extraordinary Science of Junk Food was first appeared in the New York Times Magazine on February 24, 2013. On April 8, 1999, C.E.O from Nestle, Kraft and Nabisco, General Mills, Procter and Gamble, Coca-Cola, and Mars gathered to talk on the obesity epidemic. The vice president of kraft named Michael Mudd. Mudd gave a presentation about obesity, he told them to cut the use of sugar, salt, and fats. Also to change the manner they advertise their products. After the presentation was over the C.E.O of General Mills rose and said that people chose freely that if they wanted a healthy product then there it was.

Judging from the title of David Freedman’s “How Junk Food Can End Obesity” published in The Atlantic, Freeman's audience, the upper middle class of America, conjures up an image of a crazy Freedman throwing away every piece of scientific data that shows junk food is hazardous to your health. However, this is not the case. Freedman brings to light a more compromising approach to solving America’s obesity problem. His opinion is that by manufacturing healthier fast food we can solve America’s obesity issue and that his method would be able to be established nation-wide in a cheaper, fast and more effortless way than some other methods proposed. Not all, but the majority of The Atlantic’s audience cares about

In the article “The Extraordinary Science of Addictive Junk Food”, the writer Michael Moss mentioned that growing weight problem happened in America has become a major health crisis issue. While people are talking about obesity, they care more about how much sugar, salt and fat they consume during a day, which kind of processed food does harm to their body. It seems that food companies have an inalienable relationship with consumers’ health conditions, because they provide us with what we eat. These companies made their food taste better (putting sugar, salt and fat in product) for attracting more customers, and also tried to protect their individual customers from the “obesity epidemic”, which is named by Center for Disease Control and Prevention (Moss, 260), without losing market share. It put them a moral judgment of creating food that customers like or be good to customers’ health. However, another writer Ethan Watters describe a story in his article “The Mega-Marketing of Depression in Japan” that in the market of the depressant drug in Japan, pharmaceutical companies faced a dilemma. They found it so hard to construct a Western-view concept of “depression” among a large-scale demographic of Japanese people, to contribute to their mental health problem, and to make a profit for sure. In the former case, food companies applied multiple marketing strategies to collective demographics to create more individuals’ desire of consumption, while they were striving to protect

“Nutrition experts have researched the bad effects of junk food and come to the conclusion that junk food manufacturing

Ideas are able to take hold, manipulate, and influence people in both positive and negative aspects. In a way, outside influences give society different perspectives that the world uses to have a broad horizon. Michael Moss’s “The Extraordinary Science of Addictive Junk Food” introduces the manipulative powers behind ideas in the food industry leading to the obesity epidemic. The psychological science behind the food industries ideas may seem positive to the consumer, but also proves how promoting the product is the main tactic in the corporation world. Ethan Watters argues against pharmaceutical companies in “The Mega-Marketing of Depression in Japan”. Watters critiques the manipulation strategies used in the drugs

Mega-marketing is used throughout the world to lure the consumer society into believing big corporations’ ideas behind their products. Corporations would define mega-marketing as activities to manage elements of the firm’s external environment and the trying efforts to control those factors. Some of these factors may include media, social groups, and pressure groups as well. In Michael Moss’s “The Extraordinary Science of Addictive Junk Food”, Moss examines the science behind food industry corporations and how scientist study which design and taste addict their consumers, correlating the effects towards the obesity epidemic. Moss proves that

Often, if what we are accustomed to is disturbed, we tend to develop a defence mechanism that leads to either the destruction of our surroundings or new concepts in ways to make the situation better. In Michael Moss’s The Extraordinary Science of Addictive Junk Food, he reports on the growing obesity epidemic in the United States as a result of food manufacturers “conscious effort… to get people hooked on foods that are convenient and inexpensive” (Moss 262). Whereas, in An Elephant Crackup?, by Charles Siebert, we assimilate the fact that “elephant behavior is entirely congruent with what we know about humans and other mammals” (Siebert 357). The dynamics of a “precipitous collapse of elephant culture” or “crackup” described by Charles Siebert, in An Elephant Crackup?, can be used to analyze and understand America’s relationship with processed food because elephants are observed through an anthropomorphized lens. It can be acknowledged that the encroachment, exploitation, and the economical and political instabilities that affect the elephants, serve as an interrelationship with what keeps consumers under the firm hold of major food industries.

After reading "The Extraordinary Science of Addictive Junk Food," one thing became very clear to me. Big brand name companies don't care about your health in any way shape or form. The only thing that sparks their interest is money and how they can make more of it. Don't you dare go in to one of those companies and try to change their food formulas to something more health conscious, because you'll either get shot down or fired. Personally I believe companies should not be able to market junk food without restrictions. For example, large junk food manufacturers like to push the marketing of their products in poorer areas of America. They know that if the product is tasty, convenient, and inexpensive that no one really

Over the past years health has became a major concern in America. The shocking increase in major health issues has leaded many individuals, doctors, and researchers on a journey to uncover what was leading to this epidemic. (1) “More than half of American adults were now considered overweight…40 million people clinically defined as obese.” What is triggering this nation wide epidemic? (5)Many explanations can be made for this controversy but excessive consumption is the focal point. Research has shown that it isn’t independently your fault on why you find it hard to deny certain foods. (1) Michael Moss from The New York Times has spent the past four years researching and reporting the extraordinary science of addictive food, he said their was “a conscious effort- taking place in labs and marketing meetings and grocery-store aisles- to get people hooked on foods that are convenient and inexpensive.” Food ingredients are over-stimulating our brain, which is causing addictive like behavior.

Throughout time, health has continually been a major concern in America. The shocking increase in major health issues has led many individuals, doctors, and researchers on a journey to uncover what was leading to this epidemic. (1) “More than half of American adults were now considered overweight…40 million people clinically defined as obese.” What is triggering this nationwide epidemic of obesity? (5)Many explanations can be made for this controversy but excessive consumption is the focal point. Research has shown that it is not necessarily your fault on why you find it hard to deny certain foods. (1) Michael Moss from The New York Times has spent the past four years researching and reporting the extraordinary science of addictive food. He said there was “a conscious effort- taking place in labs, marketing meetings and grocery-store aisles- to get people hooked on foods that are convenient and inexpensive.” Food ingredients are over-stimulating our brain, which is causing addictive-like behavior.

One way overweight becomes a new disease in developed countries in recent years. It badly damaged human’s body. For instance, according to an article published by Science News, “More than one-third of people in the United States are already obese and another third are overweight. In one generation, obesity has gone for a medical and social issue to public health disaster” (Seppa 28-29). This research shows that overweight is a big issue already happen in the U.S. Junk food is one of the primary factors caused people get overweight. Not only junk food leads to people get obesity, but also brings another health issue for humans, especially for children.