Summary Of The Rhetorical Power Of Popular Culture

Pop culture, what does this term even mean? It seems to be a word that contains subjects of media, social structure, and society as a whole. According to the dictionary, pop culture is defined as “cultural activities or commercial products reflecting, suited to, or aimed at the tastes of the general masses of people”. In the society we live in today, we are constantly surrounded by pop culture, either that is with television, magazines, different sources of social media and/or exposure to others. Due to pop culture being such a dominant contribution into our world today, it has effected many parts of society. The domination of social media has created idealistic views that are stressed upon female adolescents in particular. Upon media’s influence, traditional tactics and work have been modified in order to keep up with our technology oriented society. This alters the schools and education systems. Through the use of television, social media and other means of pop culture, serious study is necessary due to the negative effects it has on the younger generation and the effects it has for their futures.

In the article “The Coddling of the American Mind,” writers Greg Lukianoff and Jonathon Haidt address today’s college campus culture of oversensitivity and how targeting microaggressions by shielding sensitive topics from students may be modeling cognitive distortions. Cognitive distortion is a way our mind twists words to convince us of something that isn’t true to reinforce negative thinking. Since college administrators changed ways to try and block out microaggressions on campus it is actually teaching students to think in distorted ways. As a result, students are learning lessons that are bad for themselves and their mental health. However, Lukianoff and Haidt believe that cognitive behavioral therapy is the next big thing to teach good

In the first chapter of The Rhetorical Power of Pop Culture by Deanna Sellnow, the author defines popular culture and explains the importance of studying the subject. Sellnow begins with a short explanation of ethics to convey that the influence popular culture has is not always used ethically. Secondly, Sellnow compares the different contexts of culture, elitist and diversity, to explain what popular culture is not. Popular culture is compiled of everyday things that influence people through subtle messages such as what is appropriate and inappropriate, good and bad, and so on.

Popular culture is consumed through interaction in the social media that includes television programs, movie theaters and virtual social networks. From the media, interests lie in the political developments and discussion concerning governance. These media satisfy appetite for political information while guiding an understanding on the national issues and choices made.

“The average American home has more TV sets than people, and our TV sets are turned on an average of nearly 7 hours per day and we see about 20,000 TV commercials per year (Herr, 2007).” (Sellnow 7). This sentence alone just shows us that we are around popular culture more than we may think. In the first seven pages of “What is Popular Culture and why study it?” Deanna Sellnow talks about how popular culture influences everyone in the world. The whole passage is to explain how popular culture persuades all the people in the world. There are different ways that Sellnow explains in the passage, that popular culture shapes people from how you should act and how you should not act, to what you should believe and what you should not believe. For

Cited by Shari Veil, in her 2011 article, “Incorporating Social Media in Risk and Crisis Communication,” “Social media is at its core human communication, possessing characteristics of participation, openness, conversation, community, and connectedness.” This demonstrates how integral social media has become in our daily communication.

Rhetoric is a course in which students are taught the values of persuasion. And yet, behind this course is the utmost power to corrupt the world, changing it into a world of our own policies. This power, even though seldom discussed, has lead to many intriguing discoveries. One such discovery is how people are able to shape the world they live in simply by choosing the right words. Therefore those who would want the world to be a better place must protect this power. If in the wrong hands this power could cause serious damage. Several authors have striven to protect rhetoric and its power. Few agree on the matter of defining rhetoric, but they know that they must protect rhetoric from dark souls. A single definition of rhetoric must maintain a simplistic nature while incorporating every aspect of rhetoric. However, I argue that rhetoric is a means of persuading audiences of a situation and a particular reality through language and personal appeal. In order to prove this definition I will discuss how rhetoric creates a situation, the shaping of a different reality, the audience, the use of language, and the personal appeal. Finally, I will demonstrate the absolute need for rhetoric.

Pop Culture has a great impact on our society of today. The main problem with pop culture is that some people think that it can dumb us down, and also that it promotes violence in today’s youth. It could actually do the exact opposite. Pop Culture is just another thing to learn about in life. It could actually help us think more complex to figure out what is going to happen in the next episode in your favorite TV show. It could even have the youth reading at an early age just to figure out what is happening in the magazines, and to be able to text their friends. Also it could help us learn more about the issues in today’s world through the use of browsing the internet. The main issues that will be covered through this paper are: how modern TV can enlighten the audience, the use of social media in political movements, and the effects on how pop culture can educate the youth of today.

The question I have posed is a very contentious one, which has been debated by scholars and graduates for some time, with many arguing that popular culture and mass media are ways of brainwashing the 'masses' into the ways of a dominant social order. Others believe that popular culture is a type of 'folk' culture which encompasses the idea of an 'alternative' culture incorporating minority groups, perhaps with subversive values sometimes challenging the dominant control groups, as was scene with the advent of the 'Indie' music scene in the mid nineteen nineties. In this dissertation I aim to uncover whether aforementioned 'subversive values' can be uncovered in popular culture or whether popular culture is really a means by which the masses can direct dominant controlling forces.

Popular culture has an undeniable influence on how society perceives itself. When examining mass culture, one must keep in mind the equilibrium between how much we, as a society, affect the way popular culture is constructed and to what extent popular culture influences the way we view ourselves and shapes our ideologies. An aspect of popular culture that may serve to greatly exemplify this theory of society as both the affecter and the affected is the genre of magazines targeted at young women. Though these publications are targeted as the representation of our society’s adolescent females, they actually have a great influence over the ways in which teens view and construct

According to Theodor W. Adorno in The Culture Industry: Enlightenment as Mass Deception, the culture industry is the entertainment business. “The whole world is made to pass through the filter of the culture industry” (1113). While people are consuming products from the entertainment manufacturers “with alertness even when the customer is distraught,” real life is not becoming indistinguishable from the movies (1113). The majority of consumers are able to distinguish products from the entertainment manufacturers such as movies, TV shows, radio and books from reality.

Popular culture can be defined as “The knowledge of current or up-to-date events. It can refer to music, television, film, sports, and anything in the public domain.” (reference.com.n.d.). MTV operates globally and one may argue that MTV shapes their audience tastes however in present times the public has vast options and therefore can easily dictate by choosing the channel that best suits their tastes and wants. MTV’s power to adapt to change has worked to their advantage as they have been able to capture their target audience throughout their existence.

Today’s society focuses more on the idea of mass media and of things that are portrayed with this. Because of advancements in technology, a person could simply turn on a television set, a computer, or just their phone to find out things that are going on in the world. In dealing with pop culture, one would see that the ideas and objects generated by a society are being promoted by the media. Mcdonald's and other restaurants use this to promote their items.

What pops into your mind first when you think of popular culture in today’s day and age? The latest dirt on celebrities or the latest iPhone release? The latest controversial issue or the latest iTunes hit? Regardless, pop culture encompasses all four of these concepts and many more, which consume the world we live in each and every day. Think about education. At first thought, your mind may not make the connection between the newest Taylor Swift song and the highest ACT score, but the linkage between the two becomes undeniable when you dive deeper. Ponder this: each day millions of kids walk into school buildings across the United States, each of them glued to a little slice of pop culture, a.k.a. their phone. And each day these millions

Media influence is the force by which ideas are injected into people’s lives shaping the very culture of society. This influence is masqueraded through hidden media message, resulting in a change in its audience which can be positive or negative, abrupt or gradual, short term or long term. Although mass media’s influential effect can reach a wide ranged audience as an agent of socialization the responsibility to contain what it releases has not been of importance. “The media’s socially significant obligations are formally ignored.” (A.S. Zapesotskii, 2011, p 9). Media messages can be exerted through many different outlets such as TV shows, music, movies, commercials, news, magazines, games which are all gravitated to entertain audiences ultimately offering personal gratification that can sometimes blur the lines between reality and