Sustainability: Lean Manufacturing and Ge Essay

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Global OPERATIONS MANAGEMENT
Increasing demand for sustainable supply chainsHow Trend is Affecting Global Company General Electrics (GE) Mentor: Professor Steef van de Velde
OneMBA class 2014, Team – 6
Basant Singh, UNC
Nicole Wachs, UNC
Omar Castillo, UNC
Jonathan Tamayo, EGADE
Eduardo Palma, FGV
Sven Kenis, RSM
Tessa van lperen, RSM

Mentor: Professor Steef van de Velde
OneMBA class 2014, Team – 6
Basant Singh, UNC
Nicole Wachs, UNC
Omar Castillo, UNC
Jonathan Tamayo, EGADE
Eduardo Palma, FGV
Sven Kenis, RSM
Tessa van lperen, RSM

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Introduction
The goal of this report was to learn more about a global company’s sustainability strategy and understand how it relates to its international operations. Our
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Many companies are now transitioning to the sustainability model because this model provides different business opportunities but also helps in possibly reducing the operational cost by introducing LEAN processes as well as may protect business from market and consumer backlash. This is an important reason for sustainability gaining popularity and is the reason for us picking this topic for our research [2].
Selection of General Electric as company and corporation background
In order to successfully drive sustainability and improve the triple bottom line, companies have had to rethink their business models and transform their operations, increasing the need for sustainable supply chains. A successful company who has successfully made the shift towards sustainable operations is General Electric (GE). GE has leveraged its operational capabilities and its reach across multiple industries and locations to emerge, as one of the leaders in sustainability strategy and this is the reason to pick GE for this project. We wanted to understand the key global operations initiatives that are enabling GE to develop and grow financially, environmental and socially sustainable operations. We wanted to understand how they drive a coherent and consistent sustainability strategy across their

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