Sustainability Or Sustainable Development And Sustainability Design

The most commonly used definition of sustainable development is still that given in the report of the World Commission on Environment and Development (1987), i.e. sustainable development is ‘a process to meet the needs of the present without compromising the ability of future generations to meet their own needs.’ Sustainable development is therefore about creating a better life for all people in ways that will be as viable in the future as they are at present. In other words, sustainable development is based on principles of sound husbandry of the world’s resources, and on equity in the way those resources are used and in the way in which the benefits obtained from them are distributed (Making Tourism More Sustainable, 2005).

The well-known writer and cognitive scientist/cofounder of the Nielsen Norman Group, Donald A. Norman, in his book, Emotional Design: “Why we love (or hate) everyday things”, he analyzes the design elements in products. Norman’s purpose is to show why products we use should not be hard to use but attractive and fun. He explains in tremendous detail how the design of an object affects a person emotionally. He argues that in order for an object to be more successful it must be more attractive to the users. Norman uses concrete evidence to back up his argument. He employs the use of imagery, diction and tone in order to convey to his readers the idea of emotional design.

But in contemporary society, there is no single definition that covers design completely, or even fields of professional practice as graphic or industrial design that adequetly cover the diversity of ideas and practices as once existed. (pg3 wicked problems in Design thinking book THE IDEA OF DESIGN)

The Sustainable Development Goals (SDGs) which replaced the Millennium Development Goals (MDGs) in the year 2015 is a fifteen (15) year long-term plan geared towards poverty eradication, protection of the planet and ensuring global prosperity. In all, the SDGs have seventeen (17) specific targets to be achieved by 20301. Notable among these goals is the SDG3 which seeks to promote healthy lifestyles and ensure well-being for all persons across the life span. Basically, this goal (SDG3) seeks to achieve one main goal which is health promotion and disease prevention or control.

When I was five years old I began school. In Kindergarden we learned basic things like letters, numbers, and how not to be fully engulfed in flames. For some reason, 2004 was the height of anti-fire education in Missouri and before I knew how to tie my shoes I knew that if I ever was ablaze, to cover my face, fall to my knees, and roll back and fourth. This is what my institution placed serious value upon and because I was a student of that institution I also placed serious value upon it. The same idea must be applied to a university's teaching of environmental sustainability. This is discussed in David Orr's "What is Education For?" Through choosing a curriculum a university chooses what it places value onto, by making the environment a priority it showcases to the future generations that environmental wellness is an important responsibility for them to take ownership.

Accessories are a very important part of fashion and should be considered so a good example for this definition of sustainable would be the Hermes’ Birkin bag.

Case Study 1.2 “Geoffrey B. Small is Big on Quality, Customers, Community” is about a leading fashion designer that does not want his customers to think about the brand name, color, style or price of the fabrics they wear. Small’s wants his customers to be “thinking about the quality and origins of the fabrics you wear, their impact on the environment, and your own view of social responsibility as a customer.” Even if the customer cannot afford his clothing he wants them to understand his mission as a designer.

In this summative essay I would like to explore and analyse the influence that Graphic design has had on popular culture and consumerism. Graphic design can be defined as “the art and practice of planning and projecting ideas and experiences with visual and textual content. The form of the communication can be physical or virtual, and may include images, words, or graphic forms.” (aiga.org) Designers are problem solvers and it is their job to come up with a suitable solution to a problem. They have to find the best suitable means to communicate a particular message. Graphic Designers are at the forefront of advertising and the battle of selling giving the designer even greater responsibility, because of this graphic designers play a big role in consumerism. Consumerism, “as a social and economic order and ideology encourages the acquisition of goods and services in ever-greater amounts.” (wikipedia.org) Society have been gradually made to believe that they can increase their happiness through buying and spending. Consumerism is an international problem, but has existed for many years, people purchasing goods that exceeded those of their basic needs dates way back to the first civilisations, in the eras of ancient Egypt and Rome. A turn in consumerism arrived just before the industrial revolution, people worked long hours and earned low wages, so they didn 't have the time or the disposable income for excess spending. The industrial revolution welcomed the use of assembly

We are all part of an interlinking system, a system that needs balance with humanity and nature at the forefront. As Designers it is important that we take self interest out of design and instead collaborate within our physical environment and make sure that from the get go, our designs should work around a collaborative system that has a wide breadth of professional fields and influence from existing infrastructures found within our world. Victor Papernak writes “eighty percent of the environmental impact of the products,services, infastructures around us is determined at the design stage.” I have chosen to explore collaborations within the natural world, our industrial ecology and social design as examples of how important working together with other professionals and the environment we live in are for the bigger picture. In Victor Papernak’s book Design for the real world, Papernak uses an anecdote to stress the importance of collaboration for successful design.

Sustainability is a topic that has become very important in recent years. Sustainability is defined as, “the ability to continue a defined behavior indefinitely.” ("Finding and Resolving the Root Causes of the Sustainability Problem", 2014)

Which eventually discourage designer put in effort to considerate the social aspect during design thinking, the word “social sustainability” were being treated as ideological thought in design until recent years, the attention of social consideration in several industry has become mainstream.

Meredith Davis’s book “Graphic Design Theory” was published in September 2012 by Thames & Hudson. This book blends a study of historical thinking of design with contemporary / modern approach to it. It also suggests students to critically analyse their work and asks them to adopt the design theories to embellish their practical design work as it will help them construct better work. This book also helps in understanding the consumers and the history of Graphic Design and also talks about a range of theories and introduces a collection of concepts and sources for future use and reference. In this book, Meredith Davis talks about the relationship of visual representation to the contexts of design. It talks about focusing on the broad and long term aftereffects of design and not to design only for the moment and responding to prompt needs.

Sometimes, designers develop their own goals, like the author explains with the example of the TV creator, this makes the

Design plays a significant role in people lives. Design contains a range of areas such as: architecture, landscape, fashion and graphic etc. Judging from the large number of exhibition, museum and modern building appears in recent year that people seems to put more emphasis on their visual artistic effect and design. Margolin (1992, P105) said, “The importance of design history has also been increasingly recognized by design professionals”. This means design history is necessary for contemporary designers to study early and use the knowledge to their works. Understanding design history may help designers cultivate the development of actual methods and the ideas may help them to deal with the issues from design (Meirelles & isable, 2013). Design history is a process of continuous evolution. Contemporary designers get new and creativity ideas based on the historical link between present and past. They create their own design not only through the reference of history but also according to the design principles and technical research as well. Design history could help contemporary designers getting to the next level due to the artistic appreciation and conceptual be improved. This essay will investigate three different reasons of the significance of design history, which is direct references or borrowing the ideas, know the significance relationships between design and the cultural or religious and be able to have the design concept of sustainable development. It will also

The concept of sustainable development has become a major topic among intellectuals from various fields. Sustainable development has gone through various changes in its definitions and at present does not have a commonly accepted definition. The origination of the concept of sustainable development is debatable. In 1974 at a conference on Science and Technology for Human Development by the World Council of Churches the concept of a “sustainable society” is believed to have been first noted. This early concept focused on equitable distribution of scarce resources and the need for democratic decision making. In 1980 the currently used term of sustainable development emerged in the