Swot Analysis Of Air Arabia

Air Asia is the founder of low cost airlines in the Asia region since the advent of deregulation by Malaysian Government in late 90’s which in itself is a very important economic factor, without deregulation a low cost Airline cannot enter the market. For the reason that of Air Asia’s lower price, the factors affected are the

Air Canada was formerly known as Trans-Canada Airlines and was born on the April 10, 1937. It all started with $5 million and three aircrafts; a crop duster and two Electras. The first passenger operations began on September 1, 1937. An Electra, carrying two passengers and mail, flew from Vancouver to Seattle, in 50 minutes. The tickets in 1937 cost about $7.90 one-way and $14.20 return.

Air travel is one of the largest growing industries in the world. Activities such as world trade, economic growth, international investment, tourism and cargo services are central to the globalisation that is taking place in other industries. Air travel for business and leisure purpose has been experiencing a significant growth worldwide.

For instances, there is a sever growth of Middle Eastern airlines which includes Etihad and Emirates. This is considerably the biggest threats according to Bloomberg Business week, as they adopt the similar business models and positioning strategies as Singapore Airlines. This shows that Singapore Airlines have to continuously seek for opportunities to stay one step ahead of its competitors and finding a unique competitive advantage. Another threats is that European carriers has also been utilizing the similar cabin products as of SIA’s, where it used to be one of SIA’s competitive

The Airline companies now a day are mainly depending on marketing to attract new customers and to maintain sustainable relationships with them by promotions, Rewards and Loyalty programs.

American Airlines Group (AAG) vision is to become the largest and most profitable airline in the world. In 2013 a merger with U.S. Airways was announced and that vision can now become possible. The merger has opened many doors and provides an extensive operational network. They are committed in providing the highest quality service to every individual in the world. American Airlines provides continuous efforts of modernization of their fleets as well as maintaining a position as the largest air carrier in the world. Even with the competition intensifying, there are continuous efforts to distinguish themselves by offering three levels of flying class services. With the different types of flying classes, American Airlines Group

American Airlines is the world’s largest legacy airline (Taube, 2014), operating nearly 6,700 flights daily to 350 destinations across 50 countries (American Airlines, 2017). American Airlines operates out of 10 main hubs and numerous spoke cities throughout the United States and Internationally. American Airlines business model is aimed at the premium customer market of business and international travelers as well as leisure travelers who want to enjoy the flying experience and the comforts of flying. American Airlines offers main cabin and first class (for transcontinental flights) and business class (short-distance international flights) structures for their flights. On long distance international flights, flagship first and flagship business classes are offered for “elevated” and “personalized” experiences.

Air Asia’s success has been widely recognized. For instance, in 2003, it was named the “Developing Airline of the Year” (by Air finance Journal) and the “Asia Pacific Airline of the Year” (by Centre for Asia Pacific Aviation, CAPA). In

Air Asia leading airline was established with the dream of making flying possible for everyone. Since 2001, Air Asia has swiftly broken travel norms around the globe and has risen to become the world’s best. With a route network that spans through to over 20 countries, Air Asia continues to pave the way for low-cost aviation through our innovative solutions, efficient processes and a passionate approach to business. Together with our associate companies, Air Asia X, Thai Air Asia, Indonesia Air Asia, Philippines Air Asia and Japan Air Asia.

Firstly, Airborne Express chose its customer very selectively and pursued an emphasis on low price strategy. The main target customer for airborne was the high volume, frequent, service; consistent with flexible environment and price is the main competitive defense for attract to the

The success of Emirates can be attributed through a combination of marketing mix which emphasize on excellent customer service, product and equipment. In addition, Emirates is known for its commitment to the highest standards of quality in every aspect of their business, providing premium service be it in first, business or economy class. We will look into a few P’s of the marketing mix that Emirates currently employ to become one of the most profitable

The mission statement of Qatar Airways is “5 start airline”, and “we do everything excellence”. In order to achieve this mission statement, they need to focus on their customer, commitment to people and have cultural awareness.

One of the world’s top best airlines, Emirates is the largest as it is in middle

To be able to adjust with stiff competition that keep increasing in the airlines market, airlines industries tend to come up with different approaches and strategies to be more competitive. Air Asia, like any other airlines adopt strategic approach to marketing and expand their market reach and give better and satisfying service delivery to their target market. Being an industry that considers differentiation strategy, Air Asia continue to focus on their low cost approach, frequently flights approach, guest convenience, ticketless services, easy payment channels, internet booking, reservations and sales offices, and authorized travel

Air India, the 3rd largest airline in India in terms of passengers carried is owned by Air India Limited, a government of India enterprise and operates a fleet of Airbus & Boeing aircraft. It is the first to provide commercial airline services that became a public listed company after World War II. Founded by J.R.D. Tata as Tata Airlines, it then became Air-India and spread its wings as Air-India International Limited.