The purpose of this business plan is to secure additional, long-term funding to open a Sandwich franchise shop in Yangon, Myanmar. We intended to choose one of the global leading franchiser in fast food industry “SUBWAY” into Myanmar. The owners of the DELIGHT TYME Enterprise Ltd., is willing to invest $196,000 and assume over $250,000 in short-term liability to secure the funding for inventory and early operations. DELIGHT TYME is the alternative to fast food restaurant and offers a much sandwich experience. DELIGHT TYME will measure its financial success in terms of increased market share and in earnings. The keys to success will be the ability to offer quality sandwich, take advantage of its variety, and reliance on an outstanding staff. In order to achieve these goals, DELIGHT TYME will offer organic and non-organic from local distributors. Because of its variety of Sandwich, DELIGHT TYME can enjoy larger margins in the form of lower overhead. Management evaluates the operation with SWOT analysis and implementation activities chart. To assist in the evaluation of DELIGHT TYME’s operating performance, value chain figure shows the process. ACKNOWLEDGEMENT I would like to express my sincere profound gratitude to our professors that giving their knowledge, sharing experiences, aspiring guidance, invaluably constructive criticism and friendly advice throughout the years of study to our improvement of professional status in today business world. It was precious
Many people may have heard of The Cheesecake Factory, however most people have never had the chance to dine at one nor aware of such an establishment. This shows that there is room to grow and certain target markets The Cheesecake Factory can aim for. Unfortunately, The Cheesecake Factory has many competitors because it competes in the casual dining space within the restaurant industry. There are many competitors in this industry that have been in business longer than The Cheesecake Factory and also have a larger customer base than The Cheesecake Factory. Some competitors for The Cheesecake Factory are Applebee’s, Longhorn Steakhouse, Olive Garden, and Red Lobster just to name a few. However, the real competitors for The Cheesecake Factory
The Cheesecake Factory is a successful restaurant in the urban areas in the United States of America (Kliman, 2006). The restaurant is popular because of the large proportions of food that it offers as well as its large menu. The company usually hires professional and qualified staff. This makes the company have fancy during service (Gabriel, 2008). The company has 165 restaurants in 29 states of the United States. David Overton founded the company in 1978. Since then, the company started growing a t high rate. The company later expanded to Middle East. There is a high expectation that the company will expand to other parts of the world in the near future. If this happens, the company will among the most successful company in the world
Some main strengths of Trader Joe’s are the strong brand image, their employees, organic and private label products, customer loyalty, and offered unique products. Trader Joe’s strong brand image helps them to attract and retain more customers. Their private labels are named according to the background and nationality of food. They offered an extensive line of private label items with brand names such as Trader Joe’s, Trader Ming’s, Trader Jose, Trader Giotto. Due to their strong brand image, they established themselves as a leading retailer of food and non-food items in the US. Americans ranked Trader Joe’s overall as No. 1 retailer in 2013 (Ager & Roberto, 2014). Trader Joe's offered unique and high-quality products from different countries which attract customers to try new items and stocks of 4,000 items, 80% of which bear one of its own brand names. Trader Joe's describes itself as "your neighborhood grocery store" (Wikipedia, Trader Joe’s). Trader Joe’s claimed that 80% of its customers had attended college. The company described its target market as “intelligent, educated, inquisitive individuals” and they reach this customer by opening store among well-educated residents (Ager & Roberto, 2014). Their customers are too loyal towards their brand image so they keep coming back. Instead of targeting all customers, they need to target new customers in order to grow their business and to keep being a leader in the retail industry in the US. And also, their employee are valuable assets of the company, who led them towards the further growth of the company, therefore they are treated fairly and trained to provide the nice and friendly service to Trader Joe’s customers. Almost most of the people want to work at Trader Joe’s because they pay more than minimum wage and higher compare to other retail stores. New part-time hires earned $12 per hour and full-time employees earned approximately $50,000 per year which is above minimum wages. Plus, they contribute 15.4% of employee's salary towards retirement Saving. Furthermore, they offer good health and others benefits even to part-time employees (Ager & Roberto, 2014).
First of all I would like to express my great heartfelt thanks for the time we had passed throughout the course and semester. It was interesting and nice because learning in funny way is among one of the best methodology teaching method to make students feel free rather than being annexed by professors.
Luby's was founded in 1911 in Springfield, Missouri and currently (at the time Case 22 was published in 1999) has 223 locations in 11 states throughout the Midwestern, Southern and Southwestern US. Luby's is a publicly traded company on the New York Stock Exchange with no single organization owning more than 5.7 percent of its stock. Barry Parker, who is the company's president/CEO, is dealing with a falling stock price and profit margins that have been considerably shrinking over the past few years. The following S.W.O.T. analysis will try to pinpoint Luby's strategic issues or problems they are facing as well assist in providing alternative solutions and a final recommendation in handling these issues.
Thank you for everything these past semesters...for being both a great professor and a person. I have thoroughly enjoyed and benefited from being a student of yours. You are truly the most remarkable professor I have encountered
Firstly, I would like to thank my Heavenly Father for his guidance and protection. I am especially for the strength and confidence that He has given me to pursue my Master’s degree. I would also like to thank all of my professors at Concordia Irvine for their patience and superb motivation in gearing me in the right path and always making time for my questions. I would like to thank the following professors - Reardon, Davis, Brown, Burch, Ramirez, Glover, Hannah, Mailhiot, and lastly Professor Cowen who served as my portfolio advisor and instructor for my last course MCAA 595. Thank you for your dedication and commitment in sharing your pearl of wisdom in the field of Coaching and Administration.
For the past 5 years, Kroger is making profits every year; however, compared to Publix and Safeway’s 5-year-average figures, Kroger has the lowest profit ratios based on the gross profit margin, operating profit margin and net profit margin. Gross profit margin figures are relatively stable for the past 5 years while operating profit margin shows improvements: 1.4% in 2010 and 2011 while the figure has jumped to 2.8% to 2.9% during the year, 2012 to 2014. The net profit margin shows relatively stable making 1.4% to 1.6% range except for the year, 2011 of 0.7% which is more than half less than the other yearsFor the past 5 years, Kroger is making profits every year; however, compared to Publix and Safeway’s 5-year-average figures, Kroger has
I agree with you. Kroger has a very good profile of every customer, or most of the customers who are the ones that use the Kroger member card when we pay at the register. They know what you buy, when you buy, what brand etc. Also with the app they track you in a real time when you enter the store. That way they know what island is the most visited and how the customer move inside the store.
Trader Joe's is an American supermarket founded in Monrovia, California and owned by a German private equity family trust. Trader Joe's named after its founder, Joe Coulombe. The chain began in 1958 as convenience stores called Pronto Markets. The first store branded as "Trader Joe's" opened in 1967 in Pasadena, California (Wikipedia, Trader Joe’s). Trader Joe’s offered products such as sprouted wheat bread, whole-bean coffees, and black rice which are not always found in any grocery stores. They also focus on selling private label, gourmet, organic, imported food and domestic wines. Trader Joe’s offered private label items with brand names such as Trader Joe’s, Trader Jose, Trader Ming’s, and Trader Giotto. Their 80 percent or more products consists of private label item and they don’t carry any major brands at the store.
The Kroger brand was born in 1883, Bernard 'Barney ' Kroger took his life savings of $372 to open his first store in downtown Cincinnati. This location is by I-71 that passes the Great American Ballpark. Barney Kroger, the son of a merchant, had a simple "Be particular. Never sell anything you would not want yourself." This was the credo that would serve The Kroger Co. well over the next 130 years as the supermarket business evolved into a variety of formats aimed towards satisfying the needs of their shoppers in as many aspects as possible. With nearly 3,619 stores in 34 states under 24 different names, such as Kroger, Dillons, Turkey Hill Minit Markets, Ralphs, Tom Thumb Food Stores, QuikStop, Fred Meyer Jewelers, and Littman Jewelers with an annual revenue of more than $70 billion. Kroger today ranks as one of the nation’s largest retailers.
Tim Hortons is a multinational fast food restaurant which first opened in 1964 in Hamilton, Ontario. It was founded by National Hockey legend Tim Horton. The first Tim Hortons store offered two products- donuts and coffee, including the original Tim Hortons donuts- the Apple Fritter and the Dutchie.
Shake Shack’s aggressive expansion plan has reaped an abundance of benefits over the years which has elevated it to become a respectable company in the casual dining category of outdoor dining. Since 2015, Shake Shack’s mission has to been to combine high quality ingredients with a high-quality consumer experience and it is from this that there success stems from. After the openings of their international locations, Shake Shack transformed from a respectable company to a real-competitor to the likes of fives guys (who have been business before Shake Shack) and Chipotle. In order have a successful start in the Canadian market, Shake Shack must play to their strengths and see the opportunities that lie in this venture but also be aware of their weaknesses and the threats that come with opening a restaurant in Vancouver.
As part of our evaluation of your application, please carefully answer the following ten questions. If you have partners that will be on the franchise agreement, please have them answer these questions too. All answers and information you provide will be held in strict confidence.
Associated British Foods PLC is a British multinational food processing and retailing company which was founded in the year 1935 by a Canadian named Willard Garfield Weston and from that date the rest is history. (Grace’s Guide, 2016).