Swot Analysis Of ' Teradata '

Teradata is a data-warehousing company specializing in the sales of analytic data solutions, applications, hardware and associated services. The company aims to consolidate separated data into a centralized location for the use of analysis. The company has expanded itself to be an all-in-one solution for many companies by offering solutions from CRM to warehouse enterprise systems. Currently the company has 10,200 employees on payroll and has been a publicly traded company from 1987 to 1991 and then from 2007 to present. Since it’s spin off from NCR in 2007, Michael Koehler has been the president and CEO of Teradata with Stephen Scheppmann as CFO, Bruce Langos as COO, Darryl McDonald as the President of Marketing Applications, and Hermann …show more content…

In 1981, the company entered into their second round of financing in which they were able to command $12 million and allowed the company to file over two hundred patent claims. Just one year later in 1982, the company went back to investors with patents in hand and raised another $12 million to finance their first live beta system roll out. In 1983, the team shipped their first beta system to Wells Fargo Bank. This system was the first of its kind in both hardware and software and set architectural standards that are still in practice today. The system featured parallel architecture with automatic hashed data placement and a self-managing file system. With the success of the beta system, the first major release of Teradata was rolled out in 1984. As the year came to a close, the beta systems that was shipped to Well Fargo was retired for a full system install. Again the company went back out to gather financing and this time, raised $15 million with a third of that being contributed by Citicorp. By 1986, Teradata was named “Product of the Year”, and the company posted its first profitable quarter in Q2. By the end of the year the company had brought over $17 million, over six times the amount they had brought in the year before. In August of 1987, Teradata went public with Ken Simonds as CEO. The company raised $40 million in working capital from the IPO. It was at