Swot Analysis : Starbucks Company 's Mission, Vision, And Primary Stakeholders ' Essay

1626 WordsSep 13, 20167 Pages
Introduction Starbucks is the company that will be discussed in this assignment. The impact that the company’s mission has had will also be discussed, as well as the success of the primary stakeholders. A SWOT analysis will be used so that their strengths and weaknesses can be analyzed as well as their threats and weaknesses. The five forces of competition will be In this capstone assignment, I will discuss Starbuck’s. I will determine the impact of the company’s mission, vision, and primary stakeholders’ overall success. An analyzation will be performed to identify the five forces of competition and their impact on the company. I will perform a SWOT analysis to determine the strengths, weaknesses, opportunities, and threats. Based upon the SWOT analysis a strategy of the strengths and opportunities will be capitalized while the weaknesses and threats will be minimized. Various levels and types of strategies will be discussed to maximize the competitiveness and profitability. I will outline a communication plan to make strategies known to all stakeholders. Two corporate governance mechanisms will be selected to evaluate the effectiveness of the controlling managers. I will evaluate the effectiveness of leadership within the corporation and make recommendations for improvement. An assessment of the efforts by Starbuck’s corporation to be a responsible and ethical corporation and the impact of these efforts on the corporation is bottom-line. The Impact of the Company’s

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