Swot Analysis : The Brookdale Centre

Abraham Maslow focused on human experience, problems, potentials, and ideals. Throughout his study of Humanism, he created what is known as the “Hierarchy of Human Needs.” This hierarchy places the needs of humans in an ordered fashion based on their level of importance. At the bottom of the pyramid is a person’s physiological needs, then their safety needs, sense of love and belonging, self-esteem, and then at the final tier of the hierarchy is self-actualization. Maslow claimed

Maslow’s theory of motivation is called the “hierarchy of needs”. Maslow believes that people have five main needs in the following order of importance;

Psychologist Abraham H. Maslow is the developer of Maslow’s hierarchy of needs. The theory covers human behavior in terms of basic requirements for survival and growth (Cengage, 2002). The theory was developed in the early 1960’s. During this time psychology was taken over by two different views. One side was the human behavior and the other one was the behaviorist. Maslow explained that psychoanalysts had not accomplished the task to consider the behavior of healthy humans. He also mentioned that many subjective experiences that related with human behaviors were being ignored by behaviorist. In the beginning Maslow examined motivations and experience of many healthy individuals. He recognized that there are many requirements in this theory that are important for human survival and to help motivate individuals. He conceptualized different human needs as a pyramid with five levels in

Maslow's hierarchy of needs provides a foundational theory. It states that all employees have some basic needs that must first be satisfied in order to provide the framework for further motivation and empowerment.

Abraham Maslow’s theory, Theory of Hierarchy Needs, is a motivational theory in psychology that has a tier model of the five things a human needs. Maslow stated that people are motivated to achieve certain needs and that some needs take precedence over others. The five stages, from bottom to top, include Physiological needs( food, water, warmth, and rest), the second stage: Safety Needs ( security and safety), third stage: Belongingness and love needs ( intimate relationships and friends), the fourth stage: Esteem Needs (prestige and feeling of accomplishment), and finally the last stage: Self-actualization ( achieving one’s full potential, including creative potential). The five stage model can be divided into

Maslow’s Hierarchy of needs was introduced in the mid-1940’s by Abraham Maslow; it is one of the most popular theories of work motivation to this day. the theory was originally used specifically in a psychological setting, but was made more popular by Douglas McGregor in the late 1960’s and began to be used by not only psychologists but managers as well (Steers & Porter, 1983). The hierarchy is based on the fact that human beings have needs, Maslow took these needs and separated them into five categories: physiological needs, safety, belongingness or social needs,

Abraham Maslow is a psychologist who had developed the Hierarchy of needs model in 1940-50s, and the Hierarchy needs theory is still being used to day and for understanding the human motivation. In his hierarchy he believes that people are motivated to achieve certain needs. And when a human had fulfilled a person would seek to fulfil the next one. Maslow’s hierarchy needs is concerning the responsibility of service providers to provide a

Through the use of this paper the agreement between Maslow and Rogers when it comes to Maslow’s hierarchy of needs will be shown. It will also focus on the humanistic and biological approaches to personality. According to Orana (2009), Maslow’s hierarchy of needs is a theory that is considered to still be valid today in the areas of management training, personal development, and the understanding of the motivation of humans. This theory was first introduced in the book Personality and Motivation which was

In the first year Joe Brewster ran the business and also owned the Brewster-Seaview Landscaping Co. He showed one level of motivation by using the intrinsic approach to motivate his employees. He used the McGregor’s Theory Y to assume that employees do not need supervision, they are self-motivated, and they are willing to take full responsibilities and work hard to better themselves. Joe was more relationship than task oriented because he treated his employees equal, he complimented his employees when they did a good job, he showed wiliness to help his employees when they do a poor job, he put less pressure on his employees and he never penalized his employees if they are 10 or 15 minutes late. He apply Herzberg’s Motivation by using the motivator’s

Abraham Maslow’s hierarchy of needs model is implemented off a hierarchal pyramid which is renowned as one the most motivational theories, it is mainly incorporated with business dynamics, and it can also be used when relating to cultural diversity. Maslow 's hierarchy outlines in a hierarchal order as drawn upon by (Patrick.A.G, 2003) quoted by Maslow that the needs are ' 'Physiological, safety, social, self-esteem, and self-actualization ' '. The physiological needs are the basis that an individual will attain such as, basic human needs which incorporate survival, food and shelter. After the physiological needs have been met, safety and security is the next priority need on the hierarchy,

This approach recognizes the importance of the individual as well as the organization in order to reach the desired goal. Maslow’s hierarchy of needs is simply stating that people are motivated by an unfulfilled need and people will work extra hard to fill a need that has not been met. McGregor’s X and Y theory of human motivation is that the average person dislike work and will avoid it whenever possible therefore an organization need a leader that can use authority when necessary, but on the other hand make the job satisfying so the workers will be committed to the organization .Blake and Mouton’s managerial grid represents the production and performance goal as well as the concern for human feelings .An employer must have concern for the people as well as the job (Peak 2007)

Acuity’s and The Container Store’s approach toward motivation consistent with different need theories of motivation. Acuity’s “Lunch with an Officer” attributes to the love aspect of Maslow’s hierarchy of needs. The wellness programs contribute to the employees’ physiological needs. At the Container Store, employees say that the company provides a great atmosphere, rewards, communication, and bosses, this attributes to esteem. It also allows employees to satisfy their achievement and affiliation needs.

Human Resources is dependent on the success, happiness, and contentment of employees that keep the business on course. Motivation is one of the best ways to push employees forward while making sure everyone is in a comfortable position in their job. Motivational theories just attempt to explain what motivates or makes people act the way that they do. The goal of understanding these theories and their outcomes is to ensure a better performance from each employee, and to give each of those employees the best situation they can have in the workplace. Visionaries such as Abraham Maslow, Frederick Herzberg, and Henry A. Landsberger also brought forward new ways of management and ways to handle internal situations that changed the landscape of human resources as a whole. Motivational theories instituted in the workplace have a commonly positive effect on both employees and management, showing that it is important to strive for proven motivational practices.

Employee motivation is one of the most complex issues in every organization. Therefore, understanding what motivates people in all walks of life is fundamental to all who wish to become a member of the management team. Herzberg, distinguished Professor of Management was one of the best known of all the theorists on motivation. His ideas on motivation in the Hygiene – Motivation theory were particularly useful to help the average manager understands what motivates people. According to Herzberg’s findings, for adequate work place motivation , it is important that leadership understands the active needs of an individual employee. Herzberg was influenced by the writings of Abraham Maslow, who developed the Need- Hierarchy Theory. Maslow’s model indicated that fundamental and lower order needs like physiological and safety needs have to be satisfied in order to pursue higher-level motivators along the lines of self fulfillment (Maslow, 1943). According to Maslow’s Need Triangle, once a need is satisfied, it stops acting as a motivator and the next need one rank higher starts to motivate. The leadership, here, has to understand which need of a particular group would work as motivator during a particular period of time. An effort has been made here to establish relationship between Maslow’s Hierarchy of needs and Hygiene-Motivation theory developed by Herzberg through Maslow’s Triangle.

The literature review, explain the theories which are related to the case study’s problems in order to the motivation and satisfy employees’ needs. There are three important theories include; organizational motivation justice, Maslow’s hierarchy needs theory, and expectancy theory.