SWOT Analysis
Strengths
The main strength of the Geely Automotive Holdings, Ltd. is their focused research and development initiatives. They invest roughly “10% of their annual sales revenue (which is significant when compared to Toyota’s 5% investment)” in research and development and focus much of their company’s efforts on their Geely Automobile Research School and the Geely Engine Research School (Dess, Lumpkin, and Eisner, 2010). These schools allow them to make improvements pertaining to gas efficiency (a huge competitive advantage in the U.S. and European markets), the meeting of EPA standards, design innovation, as well as feature innovations. These are all important things to consider for any company in the automotive
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Since 2008, they have had some ups and downs due to their acquisition of Volvo, but they are still relatively strong when in comparison to their Chinese competitors.
Weaknesses
China has long been considered a nation that produces poor quality products. All Chinese products have long had “a reputation for shoddy workmanship” in the eyes of overseas consumers and the abysmal failure of the “Landwind SUV, made by Chinese automaker Jiangling Motors,” during its international “safety test that scored 0 out of 5 in passenger-cab protection” surely didn’t create an exception for their automobile products (Dess, Lumpkin, Eisner, 2010). This puts Geely automotive at an extreme disadvantage when compared to their industry competitors (such as Toyota, Chrysler, and Volkswagen etc.) in overseas markets as they will need to work hard to differentiate their brands from the detrimental brand recognition of other Chinese product-based company’s. They have not attempted to remedy this weakness directly (by advertising industry crash test comparisons, promoting the life span of their vehicle in comparison to competitors etc.); however, they have attempted to work around it by focusing on their research and development which increases product innovation and gives Geely unique and hard to imitate competitive advantages. This weakness of perceived poor quality by their overseas consumers will
For many European individuals, the Southern colonies offered economic opportunity and prosperous living. However, as awareness of harsh living conditions increased and events such as the London Fire of 1666 created rebuilding jobs in Europe, the number of potential colonial indentured servants heavily declined. This shortage prompted African slave labor to be preferred economically by landowners as slaves were a guaranteed workforce, politically as laws offering total ownership made slaves more desirable, and socially as many influential landowners considered the African race subservient.
Business 's are the most crucial factor to the Australian economy. Without them, the economy would not be. Their core purpose is to meet the ever-growing demands of consumers, both nationally and internationally, through the production of goods and services. The business this report will be focusing on, which not only operates in Australia but in various countries around the world, most notably; New Zealand, however, also with a slowly expanding market-share in both Asia and the Middle East is the Holden/General Motors group, a well established Australian car manufacturing company, in which holds one of the top market shares for the car industry in Australia.
C&C Dealer’s SWOT analysis gives insights on the internal and external forces significant in the company’s strategy development cash & carries in the retail industry. While these factors vary over time, C&C Dealer’s growth depends on the firm’s ability to capitalize on its strengths. Also, in spite of the company’s weaknesses, its strengths are far more significant considerations. C&C Dealer can use these strengths to exploit its opportunities in the retail market. The firm can also use its strengths to counteract the threats to its business. These are important factors in ensuring C&C Dealer’s continued leadership as the biggest retailer in the national wise. The SWOT analysis of C&C Dealer shows
General Motors is an inescapable organization in the United States that contributes heavily to the wealth of the U.S economy. Well known for the assembling of auto parts, trucks and cars also Finance and insurance is one of the occupied areas of general motors. Considering their SWOT analysis is very essential to identify its Strengths, Weaknesses, Opportunities and Threats for a continuous growth.
Opportunities for additional changes in the Autozone firm will potentially open up several thousand jobs as it plans to expand their market to cover other countries and increase revenue. Recently, twenty-six new stores have opened in the United States and four new stores in Mexico for a total store count of six thousand ninety-two. Autozone is not looking for just any individual to fill those open spots, but an individual that fits in the new customer oriented environment. It’s newly adopted pledge puts customers first, makes employees knowledgeable of parts and products, and houses the best merchandise. This will involve making smarter recruitment decisions to hire folks that fit the pledge. One of Autozone’s strengths include a new improvement
Differentiation involves making products and services that differentiates the company from competitors. Tools used in differentiation strategy such as SWOT, PEST, Value Chain analysis and Porters Five Forces. The following will be the SWOT analysis of Ford.
Ventures with local Chinese automotive companies. A joint venture with local Chinese automotive companies has allowed GM to overcome most of the foreign market entry barriers and accelerated the company’s growth in China. The company gained an access to the local brands and opened the market for its own brands. Few of General Motors’ rivals have succeeded in China so well. Moreover, I did mentioned Sustainability...."Since GM has enrolled into U.S. Environmental Protection Agency (EPA) ENERGY STAR energy-reduction challenge in 2010; the company has already avoided over $237 million in energy costs and reduced 1.8 million metric tons of carbon emissions in 73 of its U.S. facilities. The company was able to cut its energy spending per vehicle produced by 5.6% in 2015 alone.” General Motors (2016). General Motors is committed to sustainable clean environment results in lower cost, happier communities around it, attracts plenty positive publicity while strengthen brands image. Analyst making assessment strength company the change results, positive outcome of the company ethic images working internally with staff and workers to reap the benefits as well.
It has made its name in the global market and has given a good competition to other companies in automobile sector.
Body Shop International (Body Shop) is a multinational company which is mainly producing ecological skin and hair products. Their products are solely based on natural ingredients and manufactured according to an ethical code which is opposed to animal testing. The cosmetics franchise is considered to be one of the biggest around the globe with a well established reputation in 54 countries. L’Oreal, the dominant company in the beauty industry, acquired Body shop in 2006. Although Body Shop has become a subsidiary of L’Oreal S.A it still acts according to its own policy, values and ethical code. The acquisition has solved Body Shop’s
Honda has continued to embrace the changes that happen around its operations to ensure sustainability and profitability. The current global motorcycle manufacturing sector is full of competition. It, therefore, becomes crucial for every manufacturer to evaluate their strengths and weaknesses and then identify the opportunities to exploit to gain competitive advantage. Honda is Japanese based automobile company; it has numerous subsidiaries in Asia, Europe, and North America. Due to the advancements in technology, Honda will be required to make use of the latest technological trends to stay competitive. The business level strategy at Honda is in line with its enterprise and corporate strategy. The corporation also conducts Research and
By taking over Volvo, Geely can own a lot of advanced exclusive technologies, and patents, which is top in the field of automotive safety, energy-conversation and environment protection and also can improve its image and competitive force over its rivals to achieve larger customer base and superior profitability, and that Geely will help Volvo reduce production costs and expand in the China market. But Geely are also worried, because they are not sure if they can manage Volvo Cars successfully. Geely and Volvo are two companies incorporating two different cultures and operating within different national backgrounds. Geely’s cars are made for common people, and the company lacks popularity outside China due to failure to meet safety and environmental regulations of some Western countries. However, Volvo is designed for Luxury, has been famous worldwide for its high quality and excellent performance, especially it’s
Competition in the automobile industries is very high, because there are many firms in this industry which offer many choices. One key factor of the challenging automotive industry has been globalization. Globalization has increased cost burdens on the industry by growing competition between international and domestic manufacturers. Each firm is trying to do its best to exploit their competitive advantage and create niches to differentiate themselves from the other companies. Toyota, Ford, General Motors
Quality & Tech Gaps The luxury segment may be off-limits, but some Chinese companies have been able to move somewhat up-market. SAIC successfully entered the high-end market in the last few years with the release of “Roewe,” a brand based on intellectual property acquired when British car maker MG Rover went bankrupt in 2005. Geely, a private car maker that acquired Swedish brand Volvo in 2010, has also won market share by gathering its high-end products together under one nameplate, “Emgrand.” Overall, however, few Chinese carmakers have been able to establish a reputation for quality and comfort. Sometimes this is merely a matter of lagging consumer perception, but often there are still quality and technology gaps between foreign and Chinese brands. Analysts said many Chinese companies also tend to face operational challenges. Even if a company has mastered advanced technologies,
GEELY which is based in Zhejiang is a famous Chinese car company. However, GEELY is developing better and better. Hence the aim of this paper is to analyse GEELY and examine why this particular company has become more successful than other Chinese car companies.
Operational excellence is important in delivering quality education using functional areas such as learn and grow, look after customer, look after share holder and the business process to excel which are assessed using a balanced scorecard for their performance. A quantitative technique used with the supported tools in the decision analysis process for making in a situation where uncertainty exists. Strutledge can perform decision analysis using simple excel or OM tools which is a quantitative tool that organizes into a payoff table. The SWOT analysis is a quantitative tool used in the decision analysis to access the impact of adding a new MBA and other Master of Science courses.