Lufthansa Strengths And Weaknesses

Delta’s Management team is seeking to strengthen the company’s market and financial position by proposing to acquire American Airlines. An assessment of American Airlines business operations, its resources and environment will identify the company’s operational and financial strengths, weaknesses, possible opportunities and threats. This will enable Delta to recognize the best strategy to create the most effective synergy for this acquisition. Evaluating the SWOT analysis on American Airlines is a core requirement and a key step to assessing the feasibility of the acquisition; detecting its operational and financial factors could have a profound effect that can assist Delta in determining the strategic direction that would be advantageous to the company.

Ryanair done very well by manged to cope quickly to technological change. The increase power of internet in the last two decades, company developed a strong electronic market through internet and they are the Europe’s leading airline company to date (Ryanair, 2000).

| Weakness * The number of cancelling flights is a little high * The customer service is bad because in some occasion the customer can’t found the delta representative in the airport. * Lack of online presence * In some aircrafts the seats are uncomfortable and narrow

Lufthansa is the largest airline in Europe in terms of passengers carried. By 2002, Lufthansa had become of the strongest airlines and top aviations groups in the world. Lufthansa had undergone a decade of fundamental change. Lufthansa was transformed from a state-owned, unprofitable national airline into one of the most profitable, privately owned aviation groups in the industry. The group turned a record loss of €350 million in 1992 into a pre-tax profit of €952 million in 2002. This financial result reflected Lufthansa’s major competitive advantage-its ability to respond rapidly, act flexibly, and withstand crises. Lufthansa proved its unique change management competence when it coped with September 11th, the

One reason for their success is because of the commitment of the mission statement that is that the company is dedicated to the highest quality of customer service delivered with a sense of warmth, friendless, sense of individual pride and company spirit. Their low, discount air fares and bags fly, free the point to point services, and the strong fleet base which

• Provide background on the global industry • Present a regional analysis • Discuss current and future evolvement of the industry (trends) • Discuss challenges and strategies impacting the industry • Discuss the new breed of airlines • Discuss why airlines fail and how to achieve success

The acquisition made Flybe one of the largest European LCC (Done, 2007, Annual Report, 2007). This fitted well with his strategy of competition with its established airlines. However, acquisitions carry their own risks such as human relations problems (that can arise after the acquisition), not easy to dispose of unwanted parts of the company, problems of clash of national cultures particularly where target if foreign and high risks if a wrong company is targeted (Lynch, 2003).

My organization has many strength points such as being the world’s second largest air carrier as we have hubs in several US States and international airways worldwide; we fly to more than 117 destinations worldwide. We also have many employees helping us maintain our standards; worldwide we have more than 80,000 employees. United airlines provides very attractive travel packages and frequent flyer programs through being a star alliance member.

This paper covers an overview of Delta Airline’s company and industry analysis. The company analysis involves an assessment of Delta’s mission statement, strategies, and market and financial performance. On the other hand, industry analysis covers industry attractiveness, future prospects and firm-level comparisons.

Now it has been reported that Lufthansa could be exposed to "Unlimited risk" in the form of unlimited lawsuit damages from families of victims, according to the New York Times. This

The company has also a distinctive marketing approach. It is through these marketing approaches that the company tries to distinguish itself from the rest from the airline industry. In their marketing, the company tries to assure the consumers that they offer real

US Airways completed a merger in December 2013 . This merger provided much needed cash infusion into American Airlines, enabling it to emergency from

The airline industry is interpreted as being very unstable due to the immediate reaction to tragedies. The airline industry was affected following the September 11th tragedy and it affected other industries indirectly. The airline industry plays a key role in

Traveling is something that is done for personal reasons or business. Every day, we, utilizes the usage or motor vehicles, trains, boats or even airplanes. Delta airlines is a power house in the business of airline travel. Delta airlines conducts business domestically as well as internationally. This paper will examine how the company’s mission and vision statements and primary stakeholders help in Delta’s success. It will also examine a SWOT analysis of the company’s strengths and weaknesses. It will determine various strategy levels; corporate governance mechanisms and it will evaluate the effectiveness of leadership in the company and determine if there is room for improvement.

In spite of the low switching costs and the absence of proprietary goods and services, generally speaking, there is a low threat to new entrants in the airline industry. The huge amount of capital make reprisals against new entrants through a price drop. This is evident among existing companies. Despite low switching costs, customer loyalty prevails