Swot And Pestel Analysis Of Hulu

Threat of New Competition: Netflix has almost zero threat of new competition. Any new competition would have to overcome large capital expenses to get started; these expenses include obtaining TV show and movie rights from the studios. Even if the starting

2. Future: Hulu and Youtube. These two services also provide streaming service. Disney manages that Hulu has already provided some movies. Youtube has strong service and utilizes many people over the world. If Youtube got licenses to provide movies, this would be big problem for Netflix.

Netflix and Hulu plus are pretty similar, both have video streaming and entertain people, but Netflix is way better in many ways. Hulu has recent seasons and more seasons of shows. Netflix has more TV shows and movies. Netflix also has no commercials. While Hulu people have to wait 2 minutes for the show to come back on. People can also, rent DVDs on Netflix. These some examples on why Netflix is way better than Hulu Plus.

Hulu is a online video venture which was launched in March 2008 by offering 1,000 different show titles. Hulu mission statement is “to help people find and enjoy the world's premium video content when, where and how they want it.” Hulu is mutually owned by Walt Disney Company, NBC Universal, News Corporation and Providence Equity Partners as from 2009. Hulu launched, Plus as a premium subscription that started in June 2010 that allows subscribers to pay to view premium content with limited/no commercials. Hulu current objective is to bring quality and bring convenience to their customers. Throughout the years Hulu has become a large success from its limited time in the market and it continues to grow in the online viewing innovation.

* Hulu harnessed existing technologies namely online video and broadcast media to create a new platform that was “focused on helping users find and enjoy the world’s premium, professionally produced content when where and how they want it”. The platform brought together professional content owners/providers, advertisers and content consumers/users in a platform mediated network.

The biggest negative that Netflix brings is the loss of anticipation and excitement. The loss of anticipation and excitement is bad because it takes away the motive to continue watching TV shows. The motive for watching TV shows is taken away because you have nothing to look forward to. One of the great things about cable TV is that you must wait every week for a new episode. I know this sounds like it’s a negative but if you think about it you probably wait all week long and get so excited for the day that your favorite TV show finally airs a new episode. Loss of anticipation and excitement is taken away with Netflix. This excitement is taken away because, it’s all there at one time you don’t have to wait for anything to come out. This means that you can burn you on the TV show that was once your absolute favorite thing to

Although there is not much competition in this market, consumers always have alternate methods of receiving the same services and more than likely the same quality of services elsewhere. Whether it is choosing to stream videos online, watching them via “Pay per View” or “On Demand” it is truly a buyer’s market considering the services rendered aren’t considered necessities.

Hulu sets themselves apart from their main competitor, Netflix, by offering the current seasons of shows as early as the day after they air on TV. But, this is starting to concern one of their main investors, Time Warner. Time Warner, is concerned with Hulu’s business model because they fear consumers will drop their “pay-TV subscriptions” (Hagey & Ramachandran, 2016). While Time Warner has a stake in the success of Hulu, they are concerned that Hulu will

However, while Netflix is a big player, it is far from invincible. Much of its success leading up to this point was because of quickly making the right decisions at the right time, and luck. Had one of its competitors, such as BlockBuster, taken Netflix more seriously rather than letting it grow, Netflix would have easily been overpowered. A similar scenario is unfolding with the advent online video viewing, or video on demand. Netflix is currently undercutting brick and mortar stores with their convenient rental service, but proper implementation of video on demand from competitors would not only accomplish that, it would also greatly reduce the relevance of Netflix itself. Granted, there are a lot of difficulties in successfully implementing

Netflix has around 75 million subscribers today which suggests that it is a very popular organisation. Netflix at the moment serves many markets across the world whinch included the US and Europe. Netflix suffers from competition from companies such as Amazon prime. Both of these companies compete to gain customers in this compact market. Netflix's corporate strategy fits in with their business level strategy as they deal mainly with DVD rental via online streaming. The deal that is in place with Warner bros has a major impact on how Netflix conducts itself. If other online streaming companies don't face this deal of not being allowed to stream their contents untill 28 days after the public release date then other companies have a competitive advantage which would lower Netflix's revenue. This would cause customers to leave Netflix as they may be able to see films at an earlier date with rival

The main problem facing Netflix is the pending conflict with its content providers. Netflix has low bargaining power both over suppliers and buyers, and this represents an existential threat to the business. Netflix has proven to be a popular service, but despite the successes of its first ten years, there is now evidence that it has not fostered much brand loyalty, and that its customers are quite price sensitive. Combine this with the fact that its content suppliers are becoming direct competitors in the online streaming business and Netflix is in significant danger of having its growth trajectory derailed.

Hulu Plus costs $7.99 per month or $95.88 per year. We haven't heard of any upcoming price increases and don't expect to since Hulu can keep prices low by showing advertisements along with its programming. Netflix and Amazon don't show you ads.

This also allows their content to be viewed virtually anywhere. The fact that they teamed up with Oracle to work on their website was a very beneficial move as this gives them somewhat propitiatory technology. I personally enjoy their recommendations and it is obvious that with their next arrival that they have strong logistics. They have a big cost advantage too. If I can stream a whole season of How I Met Your Mother in one day, I feel as though the $8.99 that I spent was a good investment and yet I still have another 29 or 30 days to go. The two times that I had to deal with their customer service; they quality of service was outstanding and I’ve heard many other wonderful testimonials. When looking at weaknesses, I feel that their inability to provide new releases is a major drawback. In addition to this, they need to amp the selection for online streaming since streaming is expanding rapidly. The issue at hand with streaming is that it can potentially lead to server crashes if there are too many users on at once. Netflix can also be very enticing to hackers since there is so much personal information stored. I would say that the biggest opportunity for Netflix would to be to make deals with the movie production companies to allow Netflix to offer new releases. To feed off of that, they need to increase their variety; particularly in the selection of indie and international films. With as

Netflix Inc. is in the entertainment market, which is a part of a larger video, film

Channels Television is an Independent television station based in Lagos, Nigeria. The company licensed in June 1993 and allocated a radio frequency, Ultra High