Taco Bell Lawsuit

We were supposed to enjoy the Fourth of July happily together in Columbus. We were going to have fun. It was never the idea for me to end up with Matt in a near empty Taco Bell, with only a few teenagers on the other end, close to the door, and Matt crying. Because our plans never really work out, there's always something to shit on them. This time a proposal from Matt. Well, it didn't really shit on our plans. Basically, the fact that Shawn said 'No' shat on Matt's plan. When I hug Matt, I notice some of the teens staring. Well, whatever, I understand why they are curious, it's not every day that you see a dude crying in Taco Bell.

America is known for it’s ability to combine many different cultures and backgrounds together to make a great nation, it is even more famous for doing this with food. The United States is known for its fast food industry. With this also comes a blend of various food with an American twist. One example is the well known and popular fast food restaurant Taco Bell. While Taco Bell is not labeled strictly as Mexican food, I believe it draws enough inspiration from traditional Mexican cuisine that it should be judged on the regular Mexican food standard. If a person were to compare the “Mexican” food served at Taco Bell to traditional Mexican dishes, people would find the Americanized versions severely lacking. Taco Bell ignores many popular and more traditional dishes, it also does not use many common ingredients that have become a Mexican food staple such as fish, and - the biggest travesty of them all-Taco Bell greatly misuses salsa.

I huffed and puffed as I arrived at the Taco Bell counter and ordered the Triple Bacon Double Cheesy...Taco...Delight. I looked at the boy's hand being held out as if he was waiting for something, then my brain clicked...the money, I mean of course the money!

In the end McDonald's settled the lawsuit by broadcasting a simple apology, as well as donating $10 million to vegetarian and Hindu groups. The fact that McDonald's offered up an apology and some money to patch

Chipotle Mexican Grill Incorporated has always had a great reputation for being an inexpensive, high quality, fast-food chain. That reputation suddenly diminished when the company had to close 43 restaurants in Oregon and Washington State towards the end of 2015. An E.coli outbreak had emerged at six restaurants in that region, and soon afterwards the same was reported in seven other states. Health officials cited a particular restaurant at Boston College for improper handling of poultry and the presence of a sick employee after 80 students had become ill after eating there. The cause was a common virus, norovirus. After instances of contaminated food, Chipotle was being thoroughly questioned about their pledge for serving “food with integrity.”

A.1. Steak Sauce is a brand of Kraft Foods with little competition in the steak sauce market. The product currently has the majority dollar and volume market shares in the steak sauce market. However, unit and volume sales have remained flat. In February of 2003, A.1. becomes aware of new competition entering the steak sauce market. Lawry’s, which is owned by Unilever, has announced an April 1 launch of its own steak sauce. Lawry’s has approached Publix and requesting the Memorial Day ad with a two-for-$5 price. Publix is requesting that A.1. match Lawry’s pricing or A.1. will lose its place in the ad.

In conclusion, Chipotle must look and determine the extensive damages of what the sickness case studies are doing to the company while also ensuring the customers are satisfied and the company is in good wraps. Dezenhall and Weber provide a great tool to enabling crisis communication to be effective and collaborative with the general public so that the crisis can pass over and the company along with the public can get past a negative connotation with products that many people love. As PR personnel work towards building good will of the Chipotle franchise, they must remember what their opponent is feeling while also applying the idea that customers are listening to every move Chipotle makes. Comparing Chipotle to the concepts of Damage Control,

2One of the most concern for people have is about food and some times food plays in a bad way for them. For example; Mc Donald’s had a law suit for two teenagers that they gained 270 pound and 170 pound. In this case Ms. Bradley,19 years old, 5-foot-6 and 270 pounds, and Ms. Pelman, 14, is 4-foot-10 and weight 170. they have eaten super size of combo, Mc Muffin, Big Mac, and apple pie. The both teenagers are suing this fast food restaurant for damages related to their obesity. Even this unusual case has been suited a judge of court in Manhattan had hear the cases and then he had dismissed the cases presented by lawyer for this restaurant. Because the judge has not ruled about this case and this cases stills reach trial. The companies are concerning

Before the lawsuit was filed by California residents, news came out in 2014, reporting Nestlé supported Thai supplier that uses slave labor, and the Fancy Feast cat food was the product of slave labor (Urbina, 2014). After the re-emergence of the problem, the company was immediately immersed in public opinion eddy. Besides the huge influence of the company, another reason that this lawsuit case had got much attention is that this case was reported one week after another lawsuit against Costco Wholesale Corp., which was accused of selling farmed shrimp from a Thailand supplier that also has slave labor and human trafficking problem (Burnson & Pettersson, 2015).” Seems like these problems in Thailand fishing industry were widespread,

In 2011, Google Science Fair in partnership with CERN, the Lego Group, National Geographic, and Scientific American launched an initiative to inspire young people in the fields of science and engineering. To participate, students must be between the ages of 13-18 to qualify (http://googlesciencefair.blogspot.com, 2013). Thirteen-year-old Lauren Hodge was one such winner. Lauren decided to discover whether grilled or fried chicken was healthier. While most Americas believe grilled chicken is healthier, she discovered that grilled chicken has many hidden carcinogens.

Attached are the PowerPoint and the sign in sheet for officers who have received the Code of Conduct training. If you have not trained your shift yet, please do so and have them sign the attached sheet and send it back to me. The PowerPoint covers everything that’s concerns the METRO Code of Conduct training. Any questions, please contact

A.1 sought to introduce and launch a new poultry marinade item, and was planning to continue an aggressive marketing campaign against its competitors. However, marketing the new poultry product was a failure and A.1 had to reassess its strategies regarding the launching of new trial marinade brands. The major challenge that A.1 based however was protecting its market share, and brand integrity by counteracting though bold launch of a new steak sauce product by Lawry which was cheaper, and very similar to the A.1 product. Lawry Steak Sauce was one dollar less than A.1. Steak Sauce ($3.99 vs. $4.99), and the Lawry product were 11 ounces whereas A.1 was 10 ounces. Lawry’s product was also similar in taste, texture and packaging as the A.1 product which also presented a serious problem for A.1. Added to this was the fact that Lawry introduced its new product live on an interactive cooking show which gave the product an extra media boost. (Kerin & Peterson, 2011, 634)

Definitely, In today’s economy, the role of the media is critical due to the direct contact it exerts on consumers. Certainly, I took this example not only to highlight the effect of the negative advertisement but also the solution that the CEO of the company uses to overcome this situation. Maloy (2016), In response to its disastrous 6 months in 2015, g, Chipotle founder and CEO Steve Ells announced a series of measures aimed at increasing the safety of Chipotle’s food supply in the wake of the recent Salmonella and E. coli outbreaks. Perhaps most notably, Ells discussed a new $10 million program to help small farmers who supply Chipotle’s produce to put in place new food safety policies including increased testing of food items prior to shipping as well as food safety training for their workers. Additionally, Chipotle has announced that it will begin blanching many of its fresh produce ingredients prior to serving them, to reduce the risk of bacterial contamination on the surface of fresh

In this case, BPI has sued ABC news for defamation after the network cladded the lean and finely texture beef of the company “pink slime.” These reports caused damages to the company and it drove customers away from buying the product. The damage was a major loss of $1.2 billion espeiclly because it was used in hamburger chains and by the National Scholl Lunch Program

The plaintiff, Monet Parham, a California mother of two, sued McDonald’s overly exploiting children market on Oct 2010 (Dan, 2011).She claimed that McDonald’s gave out alluring toys that come with the meals in order to lure kids into unhealthy diet. The mother also stated that “McDonald’s make it so much harder to say no to her kids when they are really want those toys” (York, 2010). The CSPI (Center for Science in the Public Interest) confirmed that “kids do not have the cognitive maturity to understand the persuasive intent of advertising” (York, 2010). Later on, the ban of serving Happy Meals