Tanglewood Casebook

19453 Words78 Pages


for use with


6th Ed.

Kammeyer-Mueller | |

To accompany Staffing Organizations, sixth edition, 2009.

Prepared by John Kammeyer-Mueller
Warrington College of Business
University of Florida
Gainesville, Florida

Telephone: 352-392-0108
E-mail: kammeyjd@ufl.edu

Copyright ©2009
Mendota House, Inc.
Herbert G. Heneman III

Telephone: 608-233-4417
E-mail: hheneman@bus.wisc.edu


Rationale for the Tanglewood Case

Many of the most important lessons in business education involve
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Organization Overview and Mission

Tanglewood is a chain of general retail stores featuring items such as clothing, appliances, electronics, and home decor. The company operates in the moderate price niche, targeting middle- and upper-income customers. Tanglewood’s strategic distinction is an “outdoors” theme, with a large camping and outdoor living section in every store. The store also distinguishes itself by its simple, elegant, and uncluttered design concepts for the store and their in-house products. The company’s mission statement is:

|Tanglewood will be the best department store for customers seeking quality, durability, and value for all aspects of their active|
|lives. We are committed as a company to providing maximum value to our customers, shareholders, and employees. We will accomplish|
|this goal by adhering to the core values of responsible financial management, clear and honest communication, and always keeping |
|performance and customer service in the forefront. |

Tanglewood was originally founded in 1975 by best friends Tanner Emerson and Thurston Wood. The initial concept was a single store in Spokane Washington, named TannerWood, which sold a combination of outdoor clothing and equipment that the pair had designed themselves. The employee handbook notes that, “Tanner and Thurston financed their early store plans with credit cards and

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