Target Diversity Case Study

One of Target’s strengths is that it’s one of the largest retail outlets. Target is a one stop shop for its consumers. Target

Target is one of the largest retailers in the United States. Target wants to be able to give guests better quality products for a cheaper price. They also want to be the one stop shop. Target relies on their team members to keep the guests happy so they always come back again and again. Target Corp. is the nation 's #2 discount chain (behindWal-Mart). The fashion-forward discounter operates about 1,765 Target and SuperTarget stores in 49 states, as well as an online business at Target.com. Target and its larger grocery-carrying incarnation, SuperTarget, have carved out a niche by

Diversity is becoming a more increasing and ever changing dynamic to the business environment. Organizations can either embrace and grow with diversity or be left behind and die out. One of the organizations that is growing with diversity is Target. This paper will look at Target in depth on what they are doing right and wrong, what makes them a leader in diversity, and what leadership is doing to encourage diversity.

After the recession, Target’s value proposition shifted to simply offer affordable options in a wide array of product areas. However, now with better economic conditions and without the ability to offer lower prices than its affordable retail competitors, such as Walmart, and in order to stay relevant and refresh the company, Target needs to reposition itself as the high-quality concept and style-oriented retail store it was once known for.

There is this particular Target store located at the city of Signal Hill that I really enjoy shopping all the time. I love the nice organization of the store, it has excellent lighting, useful new products to my everyday necessities, and I always find tempting good deals. Throughout the years I have notice some population changes and racial diversity among the residents that shop at target, which I think is very interesting. Around ten years ago, Target used to be different, there was not much variety in clothing, no groceries section, and Black Friday was not as popular as it is today. One interesting fact about Target now days, is that it is the third largest discount store in the world, based on sales. Back when I was younger, I clearly

Target sells a wide variety of general merchandise and food through the store and with the use modern technology. Target’s broad-spectrum

Target achieved its differentiation in the marketplace by positioning its products and store experience as higher quality than its main discount competitors Wal-Mart, with lower prices than department stores. Target’s main focus is QUALITY product and at a LOW PRICE. It all began with the idea of, “fashionable, smart design…delivered at a competitive discount prices.” Target strives to deliver to customers a unique shopping experience. Target grabs customer’s attention by their big red bulls eye and customers keep going to target. But at the same time Target need to make sure that their shelves are stocked, they gave good customer service,

The #BoycottTarget pledge launched by the American Family Association (AFA) has garnered more than 162,000 signatures within just 24 hours. The petition was triggered by Target’s recent announcement about its policy to allow transgender customers to use the bathrooms of the opposite sex, Charisma News reports.

Target Corporation is known worldwide as a large retail chain that brings in millions of dollars each fiscal year. The ability to remain competitive in a saturated industry could prove difficult to some retailers, but Target remains one of the leaders in the retail market. With success comes risk. Target Corporation competes against online retailers as well as “big box” stores to remain competitive.

In April the company said that it will allow people to use bathroom as per their gender identity. This policy was objected by many. An online petition started by American Family Association (AFA) to boycott Target received over 1.4 million signatures.

I chose to do my research on the Target Corporation. I feel they have a reputation of service to their customers, employees and community. Target’s mission is great value, the community, diversity and the environment. Target takes 5% of its income and puts back into the community. The Reading and Education Program, The Military and Veteran Support Program and The Social Services Program are just a few of several programs Target Corporation offers to the community. Target has a great reputation to be a positive fixture in the communities they serve. I think it says a lot about a company and the way it does business. I would feel good about working for a corporation like this. The Target Corporation has good ethics and is socially

In Target’s corporate responsibility there are articles on how they believe diversity and inclusivity can make the organization better. Therefore, by generating a diverse and inclusive work environment, customer experience, and encouraging equality in society can only make the community stronger. With the increasing number of people defining their identities, it is even more important for Target to evolve to offer guest more relevant and innovative experience. Target has placed inclusion and diversity as a priority and has been integrated throughout the company’s corporate culture.

In the Corporate Governance and Ethics Disclosure, Target still focuses on the morals that were instilled with the company 50 years ago by the Dayton brothers. Those key factors focus on; a highly independent and engaged Board of Directors with a diverse set of relevant experiences, mechanisms that provide accountability to shareholders, and a management team whose interests are aligned with shareholders. In order to effectively implement these goals for guests, team members, shareholders and the communities, Target focuses on a continuous balance of diversity within the corporation. In accordance Target seems to be on the right direction to diversifying its company, and trying to accommodate each community depending on the location.

Target and Corporate Social Responsibility Target, a retail chain store that sells products ranging from food to furniture, prides itself on the work it does with the community. Target has many different corporate social responsibility realms, however, there are three that stand out the most: charitable organizations, education, and sustainability. Target has done a great amount of work to benefit these three stakeholder groups through partnering with UNICEF and P!nk, going the extra mile to recycle and through the Give With Target campaign. UNICEF---Stakeholder:

Target Corporation is one of the largest retail companies in the U.S that employs many diverse products and technique as part of its operations. Target Corporation 's overall diversification