Target Ethical Issues

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There are some advertisers, marketing personnel, and business owners who argue the fact that other strategies still work. They claim that not only do other strategies work, there are ethical issues that may arise. Their arguments do not pose a threat to my position. Based on my experience, evidence and research, mobile and social media advertising can effectively serve as a companies only form of advertising. There are plenty of unforeseen circumstances and ethical issues that surface when dealing with business and commerce. Look at what happened to the multi-billion dollar corporation Target Inc. They had a massive data breach that compromised $40 million consumers credit card and personal information (Reuters, 2015). I would say that was
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