Technology And Operations Viability Of The Palette Studio

In 2011 AlOthaim market started a new department named electronics which highly increased the profit of the market and the growth rate reached 180% compared with 2010. Furthermore, costumers need have been covered and satisfied after launching the non-food section, which include toys, clothes, luggage and kitchenware. Along with pleasing costumers need and give them variety of options they started importing merchandise from U.A.E, Egypt, Brazil etc. Nowadays, internet has a huge impact on the market, which means that people prefer to use it to cover some of their needs. Thus, AlOthaim markets produced a website and an app to make it easier for costumers to purchase

The overall aim of the project will be to create an online presence to showcase their products. The website will reduce advertising costs and also streamline the ordering process.

Technology has almost become a necessity in life every day. With social networking, the need for entertainment and even in some cases for work purposes; the variety of services are close to endless making it a high demand outlet. Causing people to look and crave for high quality products. Examples are when a consumer looks for a particular

A lot of interactive multimedia content is now delivered through the Internet. For example ‘Subway’ can use a PowerPoint presentation about their good quality ready-made food and send it to subscribed customers on email which will update their knowledge about ‘Subway’ new products and add to that guide them with the right food if the customer has allergies etc. This can be an external source because other business can use ‘Subway’ information about their products and improve on it which could make ‘Subway’ lose its customers because of their rival organisations excellent market research. An advantage on web based is that it helps the business to store information on their website. Customers get to know more about the business when they visit a business website. Web based information shows them the price of an item online and where to search for items, however frequent system breakdown can be a disadvantage to web based information because when it happens, customers or the business cannot access their website which can lead to decrease in sales.

Technology can also help to display your new product in an arena for a big or small audience. For example, with a web page the new product can be advertised and sent over the internet, whereas it will be displayed in a database to allow a professional and systematic presentation to a large audience and sharing the of a wealth of information on a continued bases.

People are connected more by social media and marketing executives have taken notice. The innovation in technology online and through television has increased. Today, people use the internet for shopping using various tools such as laptop and iPhones. We are in the new age of marketing where people are connected via social media and business is trended online. Thus, the innovation in interactive television and online services has expanded the strategies and tactics. This is so because more and more people are using internet for shopping, taking the purchase decisions via range of tools such as laptops, tablets, mobile phones, etc. Throughout

Lately, there have been issues of brand management on the internet. The new digital tools require a lot of adjustments at the executional stage. According to Chaffey (2000) Internet marketing success depends on the sites interactivity features. Also added that a brand’s presence online should be conceived in a way that is sympathetic to the technology and the environment. Many brands fail in the execution of different features resulting in customers’ needs and expectations not being met says Hewson and Coles (2001) The consumer still looks up to the luxury brands although the bond is presently being evolved beyond the existing “top-down” model. (Okonkowo, 2009) The percentage of online shoppers and the sales of luxury brands have been on a positive growth. In spite of the growth, it’s not clear that what drives the consumers to shop online and whether they would be interested in shopping if attractive online stores were introduced. Therefore, what factors affect consumers to shop online will be examined here. A framework is necessary to develop the complex system and determine these factors, influences and buying behaviors of the consumer. (Perea, 2004) Affluent consumers use the internet as their powerful source of information about the luxury products and it is necessary that they have an online presence.

Specifically in the fashion industry, there is a trend moving more towards digital commerce rather than physical, brick and mortar retailing. Customers want convenience and instant gratification. However, for an established business like Maurices, the digital commerce trend could be cannibalizing to the brand’s vision, as in-store experiences are replaced with the click of a mouse. It then becomes increasingly important to find the proper balance of online and offline channels to deliver their vision. I would argue that Maurices’ most digital potential lies within finding creative ways to keep the in-store shopping experience fun, exciting and adaptable to customers’

The digital technologies like internet that is a platform that can deliver the product detail and the good sharing of

The new technological advances have made it easier for even small time stores to come out with some unique idea like designing your shoe online. For an example, Customix offers 3 billion

In today’s world of business, everything is computerized and most of the companies use the Internet and information business to help keep their quality, save time and also cost. It also can reach out to more customers worldwide. For an example, with a website in the internet, it would relay the message to millions of viewers worldwide regarding the product and service that the particular company can provide and indirectly saves cost in advertising in television and print advertisments.

As Tate stated in Tate Digital Strategy 2013-15 (Stake,J.,2013), the museum promote lots of digital strategies. Firstly, Tate has published over 50,000 digitised archive items since 2014. Tate also paid attention to offer visitors with good experience in all galleries, the Wi-Fi, mobile website and tablet computers were avalible. Digital learning studios offered facilities to engagement and learning. Tate Modern considered their digital editorial content (in the form of short videos or blog posts) as the “keystone” of their digital communications. They also used their own media to tell stories effectively. Tate Modern built digital communities, for example, Tate Kid, Tate Collectives online. The Museum have used social media very well.

The relation brand-consumer changed aspect. The brands have to watch henceforth what people say of them on these social media and to begin the dialogue with their consumers to make sure to keep a good "e-reputation" and to enter a relational optics with their customers. But they can also benefit from these digital social networks to try to create consumers' community on-line "ambassadors" around them, to federate them and to develop loyalty of them thanks to a communication and specific tools.

South Korea has been growing increasingly popular as an alternative production base for overseas manufacturers in the past years. Basic production industry’s benefit in terms of cheaper price of labor and land is now almost gone in South Korea. However niche regions are still available and good skill labor, technology and reasonable expenses are expected in terms of our company’s needs that should make skillful and cheap technology labor.

The internet is an essential marketing tool as it is convenient for both the clients, potential customers, and the businesses. It is convenient for the businesses because internet marketing is easy and simple therefore it does not involve lengthy procedures. Using the internet as a marketing tool is convenient for the customers as the companies that offer products over the internet enables the customers to make their orders at their own convenience. The customers can get to place their orders online anytime of the day or night and the products they have ordered is delivered to them depending on the policies of the company.