Technology in Hotel Industry

(a) make sure that the way he manages the hotel is appropriate to the way it competes for business;

Hilton Hotel is founded by Conrad Hilton, they started their operation since 1919 and since then, they become one of the well-respected premier hospitality organizations with diverse employees worldwide. Currently, they have more than 4,600 owned and franchised hotels and resort chain in 100 countries. It has more than 200,000 rooms to accommodate guests from different parts of the world. It has more than 400,000 employees and team members to answers the needs of their guests (Hiltonhotelworldwide.com, 2016). In most of their branches their organizational structure is simple, with managers and supervisors from a different department, including admin, marketing, finance, human resource, concierge, food and beverages, housekeeping and etc.

Organizations use individual members as instruments of adaptation in learning. However, different parts of organizations (subunits or individuals) may have different learning experiences from the same historical events in the organizations. This creates a need for synergy to convert individual or subunit experiences into an organizational learning in order to harness the benefits. Given that humans have only bounded rational abilities** to perform actions, creating such a synergy is a major management challenge for practitioners, and a topic of scholarly pursuit for researchers. I wish to study how intra-organizational learning may drive innovations, and identify moderators that may influence the relation between intra-organizational learning and

1 Arguments for the value of a more open innovation process are found in Chesbrough (2003) and Iansiti (2004). The business value of collaboration is discussed in Hansen and Nohria (2004). The need to focus on more than just lower cost is made by Santos and Williamson (2004). Eppinger and Chitkara (2006) discuss how to improve the performance of distributed development.

Moreover, ICT is used for the inventory reception, management and proper distribution. When the necessary raw materials come from the suppliers it requires proper control and management system. Computer plays an important role for the management and distribution to manufacturing where necessary.

However, 3M is a very large multinational company and they have overcome these communication problems by creating knowledge management systems. There are two main systems that they frequently use in order innovate. These are knowledge by design and knowledge by emergence (Brand, 1997). Knowledge by design is working on innovations that could use 3M technology, and knowledge by emergence is developing technologies that products later developed will use (Brand, 2007). For example, the glue used on post it notes is also the same glue that is used on the lint roller, same technology just different products. To allow this sort knowledge information systems to work the organisation needs to ensure that their structure based around learning to ensure the free flow of knowledge around the organisation (Cavusgil, et al., 2003). Top line managers have also made sure that employees have the right atmosphere to innovate and work at a team. They also have an effective HR team that hires the right people for the right job (Brand, 1997).

Hospitality Information Systems and e-commerce provides hospitality executives a set of tools that allow them to effectively integrate technology in a way that will ultimately profit their company. Information Systems in hospitality contributes competitive advantage in the constant communication that takes place between managers and technology specialists. This paper will discuss the method of applying Information Technology models to the current position of a hospitality company, in efforts to establish a sustainable benefit to the company. This research paper also uses the example of the Hilton Hotels to assess the benefits of information systems and technology improvements on the hotel industry. In the 21st century there are several obstacles by the hospitality field. Technology is essential effective operations of the company. During my research I discovered important organized structures that are twofold, providing a breakdown of how different segments are directly affected by the Internet.

Positive approach to innovation is greater if employees know that they have the support of superiors and independence in action while they develop innovative ideas, as well as that they can make use of financial resources to support the innovation processes. As the relevant literature shows, objectives may actually promote innovation at the same time leaders of the organization should give a clear signal that innovation is highly desirable, by setting ambitious goals indifferent areas and establishing motivated teams to find ways to implement the vision.[14]

Positive approach to innovation is greater if employees know that they have the support of superiors and independence in action while they develop innovative ideas, as well as that they can make use of financial resources to support the innovation processes. As the relevant literature shows, objectives may actually promote innovation at the same time leaders of the organization should give a clear signal that innovation is highly desirable, by setting ambitious goals indifferent areas and establishing motivated teams to find ways to implement the vision.[14]

Communication is inspired by the business culture which reflects leadership. According to Ind, Iglesias and Schultz (2013), there is a relationship that exists in the building of the brand that centers on the ability to communicate with joint investment in a project. Leaders must possesses the skills to understand, building and elevate others by communicating a joint appreciation for expertise, innovation and creativity. Yong, Kunio, and Michitaka. (2013), recognized the importance of having leaders that are able to promote advancement by conveying the value of co-creation. By communicating with subordinates that their production is vital for success, they are motivated to establish lasting relationships with peers and leadership. Vermeulen (2014) illustrated the power of co-creation leadership with Johnson & Johnson as they made major

It can be said that there are many descriptions of the innovation process. Rothwell & Zegveld (1985) view innovation as a process of interaction between the firm and its environment. “The overall pattern of the innovation process can be thought of as a complex net of communication paths, both intra-organisational and extraorganisational, linking together the various in-house functions and linking the firm to the broader scientific and technological community and to the marketplace (p. 50)”. This indicates the importance of communication between the internal functions of a company and the knowledge of external parties.

The ever increasing importance of knowledge in contemporary society calls for a shift in our thinking concerning innovation in business organisations – be it technical innovation, product or process innovation, or strategic or organizational innovation. It raises questions about how organizations process knowledge and, more importantly, how they create new knowledge. Innovation, which is a key form of organisational knowledge creation, cannot be explained sufficiently in terms of information processing or problem solving. Innovation can be better understood as a process in which the organisation creates and defines problems and then actively develops new knowledge to solve them (Nonaka 1994, p. 14). Davenport and Marchand suggest that: “whilst knowledge management does involve information management, beyond that it has two distinctive tasks: to facilitate the creation of new knowledge and to manage the way people share and apply it” (Davenport &

According to Saunders, Lewis and Thornhill (2012), literature review is able to generate and improve the research idea, also develop a deeper understanding of the relevant research. Additionally, Hart (2002) stated in report, without literature reiew, the key issues of the study will be indistinct.

The future is going to come whether or not the hospitality industry is ready, technology is changing every single day. Hotels are trying things out every single day, what will be faster, save more money, what will the guests like more. Since the guest spends a majority of the time in their hotel room, the hotels will spend time and money focusing their technology on the rooms. From the moment guests unlock the door without using a key, to syncing their phone with a mirror, and even helping the hotel conserve energy. Although, it is not always the technology that needs to be looked at, it is the user that is forced to use it.

Report produced for the EC funded project INNOREGIO: dissemination of innovation and knowledge management techniques