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Teen Tv Show Ad Analysis

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Teen TV Show Ads – Pushing The Envelop
Ads are made to grab our attention and persuade us to buy or support a product. When it comes down to TV Shows and ads, it depends on what type of show it is. If the show is a supernatural show, the ad could be a very dark. If the show is a comedy, the ad would be very light. For example, an ad for the TV series Buffy The Vampire Slayer shows the titled character’s eyes staring at you and the tagline reads: BUFFY LIVES (whedon.org). Contrasting that, in an ad for the comedy series Cougar Town, the main characters are happy and drinking wine like they normally do on the show. The two separate ads clearly explains to the consumer that Buffy will go through a dark time on the show while on Cougar Town, they will be happy and carefree like they usually are. But one type of show, teen dramas, are going for the controversial route with their ads …show more content…

The television show Gossip Girl like Skins also followed a group of teenagers, but unlike Skins it followed a group privileged teenagers in New York City. Premiering in 2007 on the CW, the show was based off a book series with the same name and the adaptation wasn’t well liked at first but entering its second season people were hooked. During the first season, the show put out an ad that read “OMFG” as a character named Nate kisses the cleavage of a character named Serena (Tate). The Parent Television Council did not like this at all. They believed it was a controversial kiss for a kids show, even though Gossip Girl’s audience is 18 to 34-year-old women (Foxnews.com). Gossip Girl then used these criticisms for this ad and put them on the ads for their second season. One ad features the character Nate cuddled up with an older woman and reads ““Mind-blowing Inappropriate – Parent Televison Council” (Lawson). Another reads ““A nasty piece of work” – New York Post” as another character Blair is shirtless kissing a guy in the pool

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