Television And Its Impact On The Production Of American Identities

The media has been a part of the daily life of the American people for the longest time, because of this fact, the media influences the decisions and views of how people should live. One big part of the media that tends to start to develop a sense of how the day-to-day American should live is Disney. Since kids are the main source of Disney’s billion dollar industry children have become an important dimension of the social theory (Giroux 1999: 65). “Within this context, television emerges as a consumer-oriented medium that reflects advertisers’ desire to reach a young, upscale, and primarily White audience” (Goodale1999; Henderson and Baldasty 2003: 100). As a result other races and ethnic groups other than white Americans are often put

The 1987 film documentary Ethnic Notions directed by Marlon Riggs, identifies the evolution of African American cultural depictions through ethnic stereotypes and caricatures in American culture. I feel Ethnic Notions exposes the roots of false generalization from the beginning and presents a series of classifications for racial depictions that still are noticeable in today's society. These racial depictions identified with in this film begin in the mid 1800's and continue thought to the 1960's. I now after viewing Ethnic notions agree that there are generalizations and depictions that are exaggerated in American popular culture and entertainment.

Shameless is a Golden-Globe nominated show with a white dominated cast. One of the siblings on the show is black, but is identified as a White male contrary to the character’s skin tone. “When it comes to representations of Blacks on television, the 1980s can be seen as a decade of elevated inclusion both in terms of the quantity and quality of roles -- which remains the norm today. (Tukachinsky, Mastro, & Yarchi, 2015). Over the years, we will see more shows gearing their audiences to the black community. Producers add in a few social issues to reel viewers in, but the fact remains the same that a prime time heavy hitting shows, will most likely have less than 20% of their cast of African descent. In consonance with researchers, blacks currently constitute between 14-17 percent of the prime-time population. (Tukachinsky, Mastro, & Yarchi, 2015). The lack of representation in the media can lead to some interpreting that the Caucasian race is the superior race, and in retrospect, can influence the attitudes and beliefs of viewers. Prior research has shown that exposure to counter stereotypic exemplars in the media can have a positive effect on inter-group relations. (Scharrer, & Ramasubramanian, 2015) In order to reduce the misrepresentation from taking over the media, we must depict a positive image on the lives of minorities and portray them as successful, thriving human beings. By

Released in 2001, Disney Channel’s The Proud Family was a Black cartoon frequently watched by children who grew up during its airplay. Not vulgar or satirical, The Proud Family centered around Penny Proud and her family as she grew up through her years. As a child, I innocently watched this show, but picked up on unintended implications based off of the character’s skin color. The main character Penny was a lighter skinned girl, who appeared to possess “more Eurocentric phenotypic characteristics (Steele),” exhibited more intelligence, wealth, and virtue, as opposed to her darker skinned best friend, Dijonay, who was associated with deviance and sassiness, while speaking with a more Ebonic style of talking and possessed a more “ghetto” name. Although the show attempted to provide an accurate representation of a “traditional African American family,” it still regardlessly instilled these stereotypes of the African American community into my mindset, which were not disproved in my mind until later in my life (Steele).

The films represent the community and sometimes can alter how society think they should feel. Ramsey discusses “guiltsploitation”, which addresses the guilt associated with not following a certain cultural norm (Ramsey,311). The message of many films suggests that to prove that one is proud of their Black heritage they must live in ghettos, do crack and rap (Ramsey, 311). This representation creates a different message to the past and present youth—can I climb the corporate ladder and still be loyal to my race (Ramsey, 311)? Films have the power to create an image in society that makes it difficult for the African-American culture to feel comfortable going against this social norm. This article suggests that many African-Americans may avoid education, or a different social class because of this inner

In 1971, New York Times columnist Fred Ferretti wrote an article about a new television series called All in the Family. Ferretti asked, whether or not if racism and bigotry were considered funny and he concluded that it was not and as a result believed that the show was lacking good taste. Apparently, the television viewers of America disagreed. Running from 1971 to 1979, All In The Family wasn’t the first television series to tackle major issues on a major network, but what was innovative about the series, was that is that it hewed its situational comedy from topical issues, and it explored them through characters we got to know and cared about every week. Simply put, All in the Family wasn’t just a great situational comedy; it as was an ongoing national conversation rooted in well-written, well-acted and multifaceted characters.

The film Ethnic Notions examines the various caricatures of African Americans in popular culture and the consequences of these representations from the 1800s to the 1980s. The film showed how America went through a face of injustice for a period of time. The internet defines stereotype as qualities assigned to groups of people related to their race, nationality and sexual orientation, to name a few. (Kemick) Throughout American history, African Americans have been victims of stereotypes in many ways. White majority use violence caricatures, stereotypes, dominance, subordination and the media as ways to overpower African Americans.

Racism and discrimination continue to be a prevalent problem in American society. Although minorities have made significant strides toward autonomy and equality, the images in media, specifically television, continue to misrepresent and manipulate the public opinion of blacks. It is no longer a blatant practice upheld by the law and celebrated with hangings and beatings, but instead it is a subtle practice that is perceived in the entertainment and media industries. Whether it’s appearing in disparaging roles or being negatively portrayed in newscasts, blacks continue to be the victims of an industry that relies on old ideas to appeal to the majority. The viscous cycle that is the unconscious racism of the media continues to not only be

For in the early years of television, African Americans were characterized as servants, maids, custodians, and as uneducated individuals. Families were depicted as low income, unemployed, poverty ridden, single parent households, living in an

Television is not only pure entertainment, as medium but also more like a way to delivery different kind of massages to the audience. In the earliest days of television, Black people are not seemed to be accepted to be in the television, even they have the role, they often portrayals of pleasing the audience by doing comedies. In Marlon Riggs’ Color Adjustment, Henry Louis Gates, Jr. state that the black urban sitcoms of 1970s represented the greatest potential for representing Black life in television’s history and also the greatest failure; and he gives an example like Good Time. The show represents the black communities across the country, and their situation in realities, also it talks about how they deal with the issues of racism and

The history of African Americans in early Hollywood films originated with blacks representing preconceived stereotypes. D.W. Griffith’s 1915 film, Birth of a Nation, stirred many controversial issues within the black community. The fact that Griffith used white actors in blackface to portray black people showed how little he knew about African Americans. Bosley Crowther’s article “The Birth of Birth of a Nation” emphasizes that the film was a “highly pro-South drama of the American Civil War and the Period of Reconstruction, and it glorified the role of the Ku Klux Klan” (76). While viewing this film, one would assert that the Ku Klux Klan members are heroic forces that rescue white women from sexually abusive black men. Griffith

A few other stereotypes that are commonly found that depict the Black community in television, is mother’s who are single, working as a server and raising a few kids. That Black women are always increasingly louder and often more physically violent than White women, often being more sexualized too. In nineteen ninety-six, in the top released movies of the year, it was found that Black women used vulgar language eighty-nine percent more than White women; as well as being more physically violent by fifty-six percent (Entman & Rojecki, 2000).

Most of the media I consumed in one day was mainly delivered through a laptop. This is for the most part due to my dislike of using a phone for anything other than texting and Instagram. Mainly, because phones do not provide such an immersive and efficient experience compared to laptops or computers. The bulk of my media was in the form of television shows. To be more specific chinese dramas and other foreign entertain. These provide both enjoyment and a window into different cultural habits and traits which engage me far more than American media currently. At noon I usually read the news from various outlets such as New York Times, Washington Post, Russia Today, El Clarin (Argentinian news outlet) and Xin Hua. I mainly look at the political

the other was the imbalances created in the televison between black and white community. it teaches young black to accept minority status as noticebely inevietable and even deserved. television also overrepresent and glamourize the elite occupation that sets up unrealistic expectations and largely neglects portraying the occupation such as farmers, factory workers and small businessman. On television 55% of characters are involved in the violent conforontation once a week in reality figure is less than 1 % creating a fear of crime. the way the race and the racial minority groups are represented in television they contribute to the overall racial climate.The historical results have been distinct and different groups have encountered unique forms of racial opression. Native american faced genocide , blacks were subjected to slavery, mexicans were invaded and asians faced exclusions. Films and televsions have been notorious in dissementing images of racial minorities which establish for audiences what these groups look like, how they behave and in essence who they are. Another important perhaps central dimensions of racial minority streotype is sex gender differentiation. women of color were sometimes treated as erotic sex objects. such a comment revelas an interesting aspects about myths and reality in american culture. the imporatance of race

According to Wilkerson, “From the beginning, television, the image mill for the mainstream has not known what to do with black characters. It has struggled, as has the country, to find a place for them that white Americans could find comforting and digestible from the safe distance of their living rooms. Reality had nothing to do with it.” The media has portrayed black characters as nothing more than, buffoons, hustlers, pimps, and prostitutes.