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Terrell Owen Quotes

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In a shining blue pool, overlooking a beautiful clear city a women tosses a football to wide receiver Terrell Owens. Terrell is lounging in a lawn chair next to a beautiful lady. He continues to tell us of his horrible time in Philadelphia, where he plays football. Scenes of Terrell being abused by fans, and completely cold shouldered unfold. Terrell then tells us how now that he has a Philly Cheese Steak in burger form, thanks to Carl’s Jr, all the fans and ladies adore him. While biting into the sandwich, Terrell is drowning in attractive women. Who creepily watch and follow every move he makes. Finally the words “I get all the love, and hold the hate.” Are announced. This scene was written to represent a Carl’s Jr. Advertisement. The ad …show more content…

In the ad Terrell starts off hated by his peers, they quickly desert him and call him rude names. This quickly changes once he begins munching on the burger. It evens goes as far to be enforced by the punch line “I get all the love, and hold the hate.” This pun clearly entices the viewer to think the burger is the cause. In Images in Language, Media, and Mind, a quote about Visual-with-Verbal Symbol speak is important to understand how the ad gets viewers to the unreal expectation. “They want us to believe, but rather suggest it through visual elements and their interplay with verbal elements.” (Fox 72). At no point in the ad do they say the burger will indefinitely make everyone like you, but it is implied through the buildup of different scene, as well as the verbal ques from Terrell. This can be further supported by Ad Images and the Stunting of Sexuality, “Yet advertisers, because they are in the business of making money, have long dangled the lure of enhanced sexuality to motivate consumers to buy.” (Moog 152). This quote really hits home on how manipulative the ad is, it gives the ability to see right through all the glamour which supposedly comes with the burger and how cheap it really is. This creates a very poorly informed viewer, and if they do not correct the way the ad is trying to get them to buy, they will fall for many more ads. The price of this? A viewer’s …show more content…

These images instantly distract the normal viewer, with the idea that the man must be very successful to have so much love. The clip without context would never thought to be related to a burger add. This kind of distraction is common, it uses images viewers approve of, and are interested in. Increasing the odds a viewer will be interested in the product sold. Take this quote from The Pop Culture Zone: The Marlboro Man to understand. “Leo Burnett supposedly thought the tattoo would “say too many men that here is a successful man who used to work with his hands.”” (Twitchell 134). Why would the success of a smoker be related to the quality of a cigarette? A consumable known to be toxic and bring people down. The ad is trying to sell you on the success of a person through images. These create trust with the ad and draw viewers in. To understand just how well a strong images persuades viewers to buy, another quote from Analyzing Visual Persuasion: The Art of Duck Hunting is valuable. “One student in Georgia’s Gwinnett County schools commented, “I wish they had more commercials with Michael Jordan in them. I’d watch anything with him in it.”” (Rutledge 209). People can be sold almost instantly when an image they know is shown. In the case of this ad, they abuse the image of a NFL football player, and beautiful women to grab viewers’ attention and trust. This can be

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