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Test Bank Communication Essay

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ch3 Student: ___________________________________________________________________________ 1. Maintaining goodwill within an organization can improve a firm's financial performance. True False 2. Goodwill is not important in government organizations. True False 3. More and more organizations are realizing that treating employees well is financially wise as well as ethically sound. True False 4. Goodwill is important externally but does not need to be considered when communicating with people within an organization. True False 5. The word "you" does not necessarily have to be included in a message that conveys the you-attitude. True False 6. Wordiness means having more words than the meaning of a message …show more content…

True False 18. "You must get approval from the office manager before you may submit any expenses for reimbursement." This statement is very effective in communicating the you-attitude. True False 19. "The essay should also include a discussion of the economic impact of your decision." This statement uses an impersonal expression to convey the you-attitude. True False 20. "You will be happy to hear that the company will expand its operations overseas next year." This statement uses the you-attitude effectively because it appropriately predicts the audience's response. True False 21. It is more important to eliminate the word "I" from paper documents than from e-mail messages. True False 22. The use of "we" should be avoided unless it excludes the reader of a document. True False 23. "We finally completed the project!" This statement does not violate the you-attitude because the word "we" includes the reader. True False 24. "You broke the photocopy machine." This statement uses passive voice to convey the you-attitude in a negative situation. True False 25. When your audience is at fault, use passive verbs and impersonal expressions to avoid blaming the audience. True False 26. It is preferable to use active verbs rather than passive verbs in a negative situation when the audience is at fault. True False 27. Impersonal

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