The 6 Principles Of The Principle Of Persuasion

Today, one can see the tactic of persuasion being used as a standard avenue to influence a person’s attitude or beliefs by presenting them with different messages that encourage things like using certain brand name products, vote a certain way, or where to take a vacation just to name a few. There are four types of people that include gullible people, skeptical people, firm believers, and people who are leaders who trust others as well as make others follow their ideas. Persuasion is a widespread topic of social psychology and may be done in different ways. There are two types of cognitive processes by which to persuade someone, which are the central route or the peripheral route. For this assignment I used mostly the central route approach as well as using a little of the peripheral route approach. To reinforce the peripheral route approach the use of pathos was also used during the video to play on the emotions of the watcher. This PowerPoint is effective at using the central route of persuasion, peripheral

Though one may favor exchange processes that conclude with a social association that values the idea of equality, however Blau states that exchange processes can “give rise to differentiation of power” (Blau 1964: 114), which results with relation to superordination and subordination. Blau explains this disequilibrium as a result of needs for resources from unlike partners and efforts among equals to gain advantages over the other (Blau 1964: 114). Relating to intrinsic rewards, if one counterpart gains a reward from the exchange, the other counterpart expects repayment in the form of future wards – hence the principle of reciprocity (Blau 1964: 121). Reciprocity between unlike counterparts creates this sense of imbalance

service users feel confident that their complaints and worries are listened to and acted upon

2. A principle of justice in transfer - This principle explains how one person can acquire holdings from another, including voluntary exchange and gifts.

In the book Managing From The Heart I learned the five principles managers and employees should implement in their life to perceive their line of duty in a manner that comes from the heart. Principle one is “Please don’t make me wrong, even if you disagree”. The main character Harry discovers how to communicate with people correctly. Principle one taught Harry that even when he did not agree with the ideas the employees’ offer him that he needs to come across as they are not wrong. He needs to tell how they are correct and teach them how to fix the rest of the idea he does not agree upon. Principle two states “Hear and understand me”. Harry learns he needs to listen to people before interrupting and making assumptions. Principle three is brought

Social exchange theory includes the following concepts: success, stimulus, value, deprivation, satiation, aggression, and approval. Homans defined each of these concepts explicitly in his book and various articles. The success concept which he defines is the principle of reward. (Homans, 1983, p. 33) While stimulus is defined when a stimulus presents itself and it resembles a previously rewarded activity, that individual is likely to repeat that action again. (Homans, 1950, Chapter 4) Homans defined value as a system of rewards and punishments. (Homans, 1983, p. 32) Deprivation and satiation was defined as the more often a reward has recently been received, the less valuable further rewards become. And if forced for a long time to go without a certain reward, an individual will lose interest and move on. (Homans, 1983, p. 33) Lastly, aggression and approval falls under the principle of distributive justice. When behavior does not receive the expected reward the response is anger. Yet, when the individual receives a greater reward than what is expected or does not receive punishment he will be pleased. (Homans, 1950, Chapter 4).

Gerard A. Hauser covers a plethora of details on how to create a well-made persuasive argument in his book, an Introduction to Rhetorical Theory; however, he covered three specific essentials that are necessary for persuasion: the components logos, pathos and ethos; purposive discourse and rhetorical competence; identification. I will argue for each constituent, respectively, to prove that persuasion cannot thrive without the aforementioned essentials.

Listening to complaints and explaining the options in a clear and concise way when dealing with customer enquiries.

Why is it that within our U.S. Economic System, we must make choices, sacrifices, and trade-offs in order to obtain enough goods to be sustainable? Why are we charged to produce and consume goods that are wanted by society? The answer to these questions is scarcity. The economic term scarcity represents one of the most fundamental, recurrent problems that we as a country, as well as everyone around the world, face today. The definition of scarcity, according to Investopedia, is a "basic economic problem that arises because people have unlimited wants but resources are limited" ("Scarcity Definition," 2003). In other words, due to the limited amount of resources available to us, there are not enough resources to produce the required amount

* Dr. Cialdini explained that commitments are more powerful when they are active; public; effortful; and viewed as internally motivated. The statement of the commentator is accurate because the motorcycle owners had made their commitment public by tattooing their commitment on their

Adam Smith: we are motivated by self interest, and through the invisible hand comes free market competition. This naturally to social utility. / Butcher-brewer-baker quote demonstrates that the exchange of goods if for the benefit of both parties, without no ethics involved in the exchange. / Though competition, comes social harmony and utility. The market is a self correcting mechanism because it forces us to be truthful and honest, we should not scam people because this is not beneficial to us in the future.

Employee involvement was a key issue in product improvement because the line workers knew much better than management what was right or wrong with the production, their contribution to decision making became vital issue.

Actions are to be judged right or wrong mainly by their own consequences. Nothing else matters. Right actions are those that have the best consequences.

According to the text , Social Psychology, “social psychology is the scientific study of how people think about, influence, and relate to one another”(pg. 4) this is viewed in a variety of social topics incorporating group behaviors, attitudes, conformity, obedience to authority, stereotypes and peer pressure. Outside factors can have a positive or negative affect our view of ourselves and each other. These outside factors are used to persuade and influence group behavior. Persuasion is defined as “the process by which a message induces change in beliefs, attitudes, or behaviors” (Myers, 2010, pg. 230). The principles of this process of persuasion according to researchers, Robert Cialdini and Thomas Davidson, are attractiveness and

The third concept in human relations and the ability to effectively communicate can be found in a belief in the worth of self and other.