The AMC Pacer

The Model T Ford was known in every household as the “affordable auto” and Henry Ford set out on a dream to make the Model T a item in every driveway across America and be able to sell them by the multitude (Goss, 2014). However, this dream was not an easy feat for those who wanted the Model T. Henry Ford had to figure out a way to get the automobile to a more affordable and reasonable price that all Americans could handle. With the cost of a Model T in the early 1900’s being $850, approximately $21,000 in today’s market, Henry Ford had to figure out more ways to make the delectable vehicle even more cheaper (Goss, 2014). When Ford first made the Model T in 1908, he had the concept of a cheap car that was attainable to everyone with a very basic, sturdy structure with no additional options from the factory or even the choice of color (Science Odyssey, 1998). After still not being able to fit the cheaper bill that was needed, even after stripping the model to its basic bones, Henry Ford knew that he must find other ways to cut the cost of the Model T to make it more

Other manufacturers were content to target the wealthy American could buy, not even considering the middle or lower class. Ford developed a design and a method of making the cars that steadily and continuously reduced the cost of the car, the car being the Model T. Instead of pocketing the money from the cars Ford used it to make better and more efficient ways to build a car. As a result, Ford Motor Company sold more cars and steadily increased its earnings. Henry Ford somehow managed to change people from the looking at an automobile as a luxury, and more like a convenience

The automobile didn’t look like much with a carriage body and a lever for steering. This car was what got Ford started on the way toward the automotive industry.1

Thesis: Although there were many American Muscles cars created in the 60’s only three were widely recognized.

Monopolies were on the rise, with the assembly line raising production rates, Ford and Chrysler were able to out-produce their competition, essentially forcing them

Over the past sixty years, the American car scene has been dominated by two completely different vehicles and the entire communities that believe in them. Both designed, founded, and rooted in Detroit, Michigan, the Ford Mustang and the Corvette have continued to fuel the chase for the label of America’s true muscle car. The question over the years has been, why and how do consumers choose which to own, and which one is our “bald eagle”? Investigating deeper into the roots of each American superpower, it all began with introduction of something that would change the automotive industry forever. “Corvette: Dream Car Come True”, is an article that highlights the beginning of the car movement in the United States: the birth of Chevrolet’s Corvette. “Born in 1953 at the General Motors plant in Flint, Michigan, the Corvette grew up on the raceway and has ruled the road ever since” (Seiden 14). The article also goes on to mention that “the Corvette is not for racers only. True car lovers own Corvette cars for everyday driving… and the highest performance standards have been built into every model” (Seiden 14). Early dominance of Corvettes on and off the racetrack, led other competitors such as Ford Motor Company wonder why and how the Corvette could be out-driven and out-sold. Directly opposing the release of the Corvette and its multipurpose ingenuity “Lee Iacocca, then general manager of Ford Motor Company, challenged his design team to create a car that could be driven ‘to

Thus cars usurped the place of horses in our hearts. Once we’d caught a glimpse of a well-turned Goodyear, checked out the curves of the bodywork and gaped at that swell pair of headlights, well, the old gray mare was not what she used to be. We embarked upon life in the fast lane with our new paramour. It was a great love story of man and machine. The road to the future was paved with bliss.

Next, came the Chevrolet Camaro. When the team of specialists and engineers at GM got there head together, they formed one of the best sports cars to date: The Chevrolet Camaro. When the Chevrolet Camaro was first introduced back in 1967, it was not thought very much of. The Ford Mustang had been out on the market now for quite some time and had made a very good impression on its buyers and the spectators. After General Motors pushed the sales campaign and got the first few buyers to commit they were hooked from day one. The word of mouth quickly spread of the sheer enjoyment of the Camaro vs. the Mustang. The Chevrolet Camaro provided a cheaper and better all around alternative to the Mustang. The Camaro came with loads more options and not to mention the stand features alone out did the Mustang's. The biggest reason for sales increase was the power delivered by the Camaro. The Camaro was able to astonish the buyers with loads of power, given the time period, for a cheaper price of the Mustang. Chevrolet too competes with Ford in the bigger and better race to a super sports car. Once such creation is a 600 HP Big Block Camaro. The Camaro was developed as more of a show car to show people what can be accomplished with aftermarket products as well as the time and effort to put into a car. The horsepower that the Camaro develops is unbelievable. "Horsepower builds with straight-line progressivity from 2,000 RPM (187-HP) to 6,000 RPM (600 angry ponies)" (Karr 48 -

     The birth of the automobile was truly something special. Once a far fetched dream is now what many people believe to be the back bone of the American economy. When people think about the automobile the name that comes to mind is most usually Henry Ford. Although he is not credited with the invention of the automobile, Henry Ford played a crucial role in the development of mass production. The automobile was first invented Europe in 1771 with a top speed of 2.3 miles per hour. A man by the name of Gottliech Daimler produced what was known as the milestone car in 1889, this vehicle traveled at 10 miles per hour (Brown, 105). Not more then a handful of these cars were produced over seas. Not many people had ever

Henry Ford had a mass-production that became standard with Ford. The “Big three” auto companies, General Motors and Chrysler, began in the 1920’s. After the automobile

In the early 1900’s there were very few car manufacturers in the United States and only the very wealthy owned a car. Henry Ford saw this as an opportunity to produce an affordable vehicle

Automobiles symbolize the good and bad, people often look at the make of the car.

The reason of the increasing sales is increasing sales of Buick, Chevrolet, and Cadillac. The target of 2 million car sales is achieved according to GM website as of November 2010. (GM fact sheet, GM website 2010)

Over the years, the U. S. auto industry's market has been experiencing fluctuations due to many reasons including: price, quality and foreign competition. General Motors Corporation (GM) which had been the leading car and truck manufacturer had been experiencing declining market share and facing stiff competition from both U.S manufacturers and foreign imports such as the Asian auto producers that included Toyota, Honda and Nissan. The main reason for increased foreign competition was that foreign cars were more fuel efficient, smaller, less expensive, and often more reliable than their American counterparts.

America did not alone invent automobile, but America had been the leader in the automobile technology and manufacturing for several decades. During that time, American automobiles shared their technology and know-how with Japanese and German manufacturers. And, American companies did not pay a great attention to what Japanese and German manufacturers have learned from their American counterparts. During 1940s,